PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 3, 2022
Downsize Without Downsides: Matador’s Upgraded Droplet is More Compact and More Protective than Ever
BOULDER, Colo. (Feb. 3, 2022) /OUTDOOR SPORTSWIRE/ - Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced the Droplet Water-Resistant Stuff Sack, a significantly updated version of one of the brand’s best-selling products. Offering 2.5 liters of weatherproof storage, the Droplet compresses to fit on a keychain,...
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February 2, 2022
Treewell and Snow Immersion Safety: Backcountry Access releases informative tree well rescue video.
Boulder, Colo./OUTDOOR SPORTSWIRE/ - Backcountry Access (BCA) announces a new educational video, “Treewell and Snow Immersion Safety,” that illustrates what you can do if trapped in a tree well in deep snow when skiing or snowboarding. This new video features how to manage tree wells, an often-overlooked danger both in...
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February 2, 2022
Moots And ECHOS Communications Partner For Communications And Strategic Marketing
/OUTDOOR SPORTSWIRE/ - Moots Cycles, a leading titanium bicycle and component manufacturer, has partnered with ECHOS Communications as Agency of Record for Strategic Marketing and PR services. Handmade in Steamboat Springs, CO, Moots produces a full range of bicycles and components. As the industry evolves, Moots’ focus on quality and craftsmanship...
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February 2, 2022
woom bikes Announces New Executive Leadership Team
AUSTIN, Texas – Feb. 2, 2022 /OUTDOOR SPORTSWIRE/ - woom bikes, the fastest-growing kids’ bike brand in North America, has announced a new executive leadership team to guide the brand on its quest to become the global market leader in children’s bicycles. woom USA founder, Mathias Ihlenfeld, is now at...
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February 2, 2022
Ruffwear Names Brandan Hill as New President
BEND, OR (February 2nd, 2022) /OUTDOOR SPORTSWIRE/ - Ruffwear, the leading manufacturer of performance dog gear built to inspire dog and human connections outdoors, has announced that Will Blount, who has served as President of Ruffwear for 20 years, will step down from his position, and Brandan Hill, former Head...
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February 2, 2022
In 2022, NEMO Continues Growth Trajectory with More New Hires
{Dover, NH}/OUTDOOR SPORTSWIRE/ - NEMO, the award-winning, independent designer of outdoor gear and accessories built to improve the adventure experience, has nearly doubled its team over the past 2 years, with 6 more positions planned in 2022. As the brand approaches its 20th anniversary, NEMO sees the steady growth trajectory...
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February 1, 2022
Leveraging Growth of Backcountry Participation, Crazy Apparel, Established Italian Ski Touring Brand, Launches Fall 2022 Collection In U.S.
Bormio, Italy – (February 1, 2022) /OUTDOOR SPORTSWIRE/ - Crazy, an Italian performance apparel company known for its European heritage in ski touring, today debuted its U.S. Fall 2022 line centered around its core “Fast and Light” philosophy. Founded in 1989 by Valeria Colturi, an accomplished cross-country athlete, she drew...
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February 1, 2022
Nikwax and Nick Brown Invest in the Future
Wadhurst, UK (February 1st, 2022) /OUTDOOR SPORTSWIRE/ Building on 45 years of Nikwax history Today is a historic day for the Nikwax brand. After 45 years of being owner and founder, Nick Brown is passing control to his employees, on three continents, by selling his business to their newly formed...
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February 1, 2022
Salomon Freeski Athlete Drew Petersen Releases Ups and Downs, a Film About Mental Health
Ogden, Utah (Feb. 1, 2022) – Now playing on Salomon TV and YouTube, Ups and Downs is a film by Salomon freeski athlete Drew Petersen that chronicles Petersen’s personal story through the peaks and valleys of PTSD, bipolar disorder, brain injuries, depression and struggles with suicidal thoughts. Moreover, it’s also...
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February 1, 2022
Boatsetter Selects Backbone Media as Public Relations Partner
Fort Lauderdale, Florida /OUTDOOR SPORTSWIRE/ - The global leader in online peer-to-peer boatrentals, Boatsetter, has partnered with Backbone Media for PR efforts. Founded in 2012 by Jaclyn Baumgarten with the goal of democratizing the boating experience, Boatsetter aims to make boating affordable and accessible to anyone by connecting boat owners...
