PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
September 27, 2021
2021 Altitude OCR World Championships Concludes
Moshi, Tanzania: The inaugural Altitude OCR World Championships concluded this week with athletes from 26 countries battling for medals. The Philippine national team dominated, winning Gold and Silver for men (Elias Tabac, Tolitz Divina) and women (Sandi Abahan, Seannah Gutang). Mt. Kilimanjaro ascent record holder Kristina Madsen (Denmark) and adventure...
-
September 27, 2021
Athletic Brewing Hosts First Official Non-Alcoholic Beer Mile
STRATFORD, CT AND SAN DIEGO, CA (September 27, 2021) -- Leading craft non-alcoholic beer maker Athletic Brewing Co. is excited to announce that it will host the first-ever NA Beer Mile on October 17 in Stratford, Conn. The 1-mile race, invented by a group of Canadian runners in 1989, combines...
-
September 27, 2021
Backcountry Access announces new BCA Live avalanche safety video series
Boulder, Colo.—Backcountry Access is pleased to announce the release of a new avalanche safety video series dubbed "BCA Live." BCA Live brings quickly digestible avalanche education to the desktop and living room through 1- to 3-minute short videos presenting avalanche and backcountry safety topics like group mindset, working as a...
-
September 24, 2021
Oboz to put a little soul in your step with Black Folks Camp Too insole
Bozeman, Mont., (September 24, 2021) /OUTDOOR SPORTSWIRE/ Oboz Footwear introduces the Black Folks Camp Too (BFCT) O-Fit Plus™ insole featuring the BFCT Unity Blaze. The aftermarket insole will be available at Oboz retail partners nationally, including Public Lands stores, starting October 1, as well as online at Obozfootwear.com. A portion...
-
September 23, 2021
Enduro Bearings Launches New Maxhit™ Line; Zero Stack Headset First Product
Oakland, California (September 23, 2021) /OUTDOOR SPORTSWIRE/ Enduro Bearings has long been renowned for solving problems associated with bicycle bearing performance and durability, and with the imminent launch of their new Maxhit™ headsets they’ve done it again. With the everchanging design of rigid and suspension bicycle frames, traditional components can...
-
September 23, 2021
Kitsbow Releases Fourth Film in 36 Hours Series
OLD FORT, North Carolina (Sept. 23, 2021) /OUTDOOR SPORTSWIRE/ Kitsbow releases “Masters of None” — the fourth film in the 2021 36 Hours in Kitsbow series. Directed and edited by Will Fryar and produced by Michael Lowther of Overmountain Cycles, this short film shares the everyday adventures of friends in...
-
September 23, 2021
Pop Star Taps PR: Devil’s Foot Beverage Co. Partners with Darby Communications
Asheville, NC – September 23, 2021 /OUTDOOR SPORTSWIRE/ Devil's Foot Beverage Company, the Asheville-based craft soda maker specializing in farm-to-can beverages, proudly announces its partnership with fellow Asheville-based PR and digital marketing agency, Darby Communications. Effective immediately, Darby Communications will be the PR agency of record for Devil’s Foot, spreading...
-
September 22, 2021
Chrome Industries Builds For the Future of Mobility, Announces New President
PORTLAND, Ore. – September 22, 2021 /OUTDOOR SPORTSWIRE/ Chrome Industries, the leader in footwear, bags and apparel for urban mobility for nearly three decades, today announces that Timothy Leedom has been named as the brand’s new President. Leedom brings deep experience from executive roles at Bern Helmets, Nike, Sports Illustrated,...
-
September 22, 2021
Luno Celebrates a Year of Exponential Growth Bringing Comfort and Convenience to Car Camping
Santa Barbara, Calif., – Sept 22, 2021 /OUTDOOR SPORTSWIRE/ Luno is pleased to celebrate a year of massive growth for the brand whose mission is to create gear for a comfortable and convenient life on the road. What started in 2018 with a single air mattress designed to efficiently provide...
-
September 22, 2021
Honey Stinger Launches NIL Program to Support Collegiate Athletes
STEAMBOAT SPRINGS, Colo. (Sept 22, 2021) /OUTDOOR SPORTSWIRE/ Honey Stinger is pleased to introduce its Hive College Ambassador Program, supporting student-athletes across the country in compliance with the NCAA’s recently updated name, image, and likeness (NIL) policies. The program will be accessible to student-athletes from any college or university through...
