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Swiftwick’s FLITE XT® TRAIL earns Outside Editors’ Choice Award

June 1, 2022

Swiftwick’s most technologically advanced trail sock, FLITE XT TRAIL, went through rigorous testing to receive top marks

Franklin, TN /OUTDOOR SPORTSWIRE/ – Swiftwick is excited to announce that their FLITE XT® TRAIL sock, launched in March 2022, has earned Outside’s coveted Editors’ Choice Award after months of rigorous testing.

The FLITE XT TRAIL was designed by Swiftwick to tackle the unique challenges of outdoor trail adventures. Proprietary GripDry™ Fiber, featuring micro treads for traction inside your shoe, is incorporated into the heel and forefront of the sock for stability, while AnkleLock™Technology supports ankles on varying terrain. A soft Merino upper regulates temperature and odor to keep your feet comfortable and Swiftwick’s signature Olefin fiber is featured throughout the footbed to keep feet dry and blister free. These features shined in Outside’s four-day long testing trip in the humid, river-filled jungle of Panama. Five testers wore the FLITE XT TRAIL the whole trip, and avoided blisters, drooping and sagging despite constant muddiness and rarely dry feet.

“We are thrilled to receive the Outside Editors’ Choice award for our new FLITE XT ® TRAIL sock line,” said Joanna Mariani, Chief Marketing Officer of Swiftwick. “We developed FLITE XT TRAIL to meet the demand for a trail sock that married high-tech ankle support and grip traction with the incredible moisture-wicking, temperature control, and odor regulation benefits of Merino wool to provide the best outdoor sock on the market. This sock was inspired by our customers who push their limits running, hiking, and backpacking outdoors. We’re excited to see Outside corroborate the advantages the FLITE XT TRAIL socks brought to their testers who put them through rigorous conditions.”

This year’s Summer Buyer’s Guide marks the first ever buyer’s guide combining efforts from Outside Magazine, Backpacker, Beta and VeloNews. The FLITE XT TRAIL’s ability to weather tumultuous conditions that testers put it through speaks to its versatile use for trail runners, hikers and all types of outdoor enthusiasts.

You can view the Outside Summer Buyer’s Guide winners here: bit.ly/3z5pKmQ

About Swiftwick

Swiftwick was founded in 2008 out of the need to create a high-performance sock with superior moisture-wicking and incredible fit. Today, based in Franklin, TN, they are an international brand developing performance socks for every adventure. All Swiftwick products are made in the USA using the most sustainable practices available and are backed by the company’s “Best sock you will ever wear” guarantee. www.swiftwick.com

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Media Contact:

Maddie Jarrard

Purple Orange PR

615.686.3198

maddie@purpleorangepr.com