Ski
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Dynafit Snags Awards For Beast 108 Skis, Women’s TLT Light Insulator Jacket
BOULDER, CO (September 2020) – Dynafit, a global leader in innovation in competitive ski mountaineering, will head into the new 2020-21 winter season celebrating a pair of awards from Backcountry Magazine for the company’s acclaimed Beast…
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Snowsports Industries America Releases New, Insightful Report on the Impacts of COVID-19 on Winter Consumers
Park City, Utah (September 16, 2020) – Snowsports Industries America (SIA) releases their first of two consumer insights report this season “The Impacts of COVID-19 on Snowsports Consumer Trends and Insights.” The second report is planned for…
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Dynafit, Pomoca Increase Support of Friends of the Colorado Avalanche Information Center
Boulder, CO (August 2020) – Dynafit, a global leader in innovation in backcountry skiing, and Pomoca, the world’s leading manufacturer of ski touring skins, announced today that they have signed a new three-year deal to…
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Teton Gravity Research (TGR) Unveils Trailer For Make Believe Film
Jackson, Wyo. (Aug. 13, 2020) – Teton Gravity Research (TGR), the global leader in action and adventure lifestyle media, today unveiled the trailer for the highly anticipated film Make Believe, the company’s 2020 annual ski…
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Aprch Welcomes Sage Cattabriga-Alosa to Brand Ambassador Family
Portland, Ore. (August 11, 2020) – Aprch, a wellness beverage company inspired by adventure, integrity, health and the environment, welcomes Sage Cattabriga-Alosa to its brand ambassador family. “Sage’s thoughtful approach to being a father and athlete…
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Teton Gravity Research (TGR) Unveils New Streaming and Subscription Service
Jackson, Wyo. (Aug. 10, 2020) – Teton Gravity Research (TGR), the global leader in action and adventure lifestyle media, announced today it has officially launched Teton Gravity Research TV, a comprehensive new streaming service that…
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Sweet Protection Announces Athlete Partnership with Malou Peterson
(Trysil, April 2020) – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has signed an athlete partnership deal with Swedish skier Malou Peterson, a former member of the…
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Teton Gravity Research (TGR) Names Steven Gray as Chief Growth Officer
Jackson, Wyo. (March 2020) – Teton Gravity Research (TGR) announced today that has hired Steven Gray as the company’s new Chief Growth Officer, pairing the global leader in action and adventure lifestyle media with a…
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SCARPA unveils cross-category footwear innovation for Fall 20 in ski touring, climbing, trail, mountaineering
BOULDER, Colo. (Jan. 23, 2020) – From ski touring to rock climbing, and trail sports to mountaineering, SCARPA, the leader in high-performance footwear for more than 80 years, will introduce cutting-edge new products across the…
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POC Wins Series of ISPO Awards for New Technology and Safety
POC, which has built a reputation on safety, innovation and design, has won three ISPO awards for products and technology from its new 2020/21 snow collection. Starting with an ISPO ‘Gold winner’ award for a brand…