TerraFlame Names Purple Orange Digital Communications as PR Agency of Record

July 26, 2023

Grapevine, TX (July 26, 2023) /OUTDOOR SPORTSWIRE/ – TerraFlame, makers of sustainable fireplace fuels and eco-friendly artisan fires within the Solo Brands (NYSE: DTC) portfolio, announced their partnership with Purple Orange Digital Communications to oversee all media communications for the brand. TerraFlame is looking forward to collaborating with Purple Orange to continue the brand growth momentum that has followed their recent acquisition by Solo Brands. Purple Orange, based out of Jackson Hole, WY, also manages digital communications for Solo Brands, including Solo Stove, ISLE, and Oru Kayak.

Lenny Vainberg, Brand President of TerraFlame, said of the new partnership with Purple Orange “We are very excited to engage with Purple Orange to bring the TerraFlame story to life, building on the existing success and partnership with Solo Stove and bringing our brand to the mainstream.”

Founded in 2016, and acquired by Solo Brands in 2023, TerraFlame develops products that allow people to create experiences and memories around clean burning, inviting and ambient flame. Sustainability has always been at the forefront of TerraFlame’s mission. From their near shore manufacturing to use of sustainable fuel sources, TerraFlame aspires to provide the most eco-conscious fire gathering products on the market. Inspired by modern design, TerraFlame product offerings include tabletop fire bowls, indoor and outdoor modern fireplaces, and seating collections, as well as a variety of eco-friendly fuel sources. Their new #WeLoveSmores collection provides a unique, stylish, and convenient way to roast marshmallows and have a S’mores experience. TerraFlame is also excited to extend the product range beyond fire features and into curated environments that surround them. TerraFlame recently introduced Chat Sets, so that fire features can be paired with the brand’s modern approach to the traditional Adirondack chair or their Glasscrete construction “concrete” tables produced from 100% recycled glass.

While Solo Stove’s product offerings target an outdoor fire gathering experience, the TerraFlame by Solo Stove collection offers an option to bring the fire inside. TerraFlame fuels are designed to burn anywhere without the need for external tanks, lines or venting. TerraFlame gel fuels burn pure iso alcohol while their BioE pourable bioethanol fuels are derived from sustainable eco sources, so users can create clean flame with a clear conscience. All fuels are blended domestically.

Solo Stove and TerraFlame share a passion for product innovation and incredible products to elevate the Solo Brands customer experience. Products can be found on terraflame.com as well as at select retailers including Target, Pottery Barn, William-Sonoma, and Crate & Barrel. The TerraFlame by Solo Stove collection can also be found on solostove.com.

About TerraFlame

TerraFlame is the market leader in clean burning fireplace fuels and the curated environments that surround them. Our mission is to create intimate and inviting spaces around clean burning flame. We are committed to combining eco-friendly and sustainable fireplace fuels with artisan crafted fire features, allowing our customers to experience flame in its truest form. Our goal is to provide innovative products that enhance the ambience of any environment, creating lasting and memorable experiences, prioritizing innovation and sustainability. In Spring 2023, TerraFlame was acquired by Solo Brands and proudly operates in the Solo family. This strategic partnership strengthens our commitment to providing high-quality products and expanding our reach. At TerraFlame, we believe in putting a little fire in your life, enabling you to create exceptional experiences and lasting memories around flame. Join us in our journey as we transform spaces to ignite warmth, beauty, and sustainability.

About Solo Brands, Inc.

Solo Brands, headquartered in Grapevine, TX, develops and produces ingenious lifestyle products that help customers create lasting memories. Through an omni-channel distribution model that leverages e-commerce, strategic wholesale relationships and physical retail stores, Solo Brands offers innovative products to consumers through four lifestyle brands – Solo Stove, known for its firepits, stoves, and accessories, Chubbies, a premium casual apparel and activewear brand, Oru Kayak, innovator of origami folding kayaks, and ISLE, maker of inflatable and hard paddle boards and accessories.

About Solo Stove

Founded in 2011, Solo Stove designs simple, ingenious solutions to make life easier. For more information about Solo Stove, visit https://www.solostove.com.