The Conservation Alliance Announces Third Annual ‘We Keep It Wild Campaign’

April 3, 2017

Fifteen member companies will host promotions in April to benefit The Conservation Alliance

BEND, Ore. (April 3, 2017) The Conservation Alliance, whose mission is to engage businesses to fund and partner with organizations to protect wild places for their habitat and recreation values, is thrilled to announce its third annual #WeKeepItWild campaign with 15 partnering member companies hosting promotional sales in April to directly benefit the Alliance.

This year’s #WeKeepItWild partners include: Arc’Teryx, Boco Gear, Bogs Footwear, Garmont North America, Helly Hansen, Ibex Outdoor Clothing, Nau, NEMO Equipment, Inc., Peak Designs, Royal Robbins, Ruff Wear, Inc., Farm to Feet, MerrellStanley, a brand of PMI and Superfeet.

“We are proud and honored to have 15 member brands showcase their above-and-beyond commitment to conservation,” said John Sterling, executive director of The Conservation Alliance. “The Conservation Alliance #WeKeepItWild campaign continues to bring together incredible companies in honor of Earth Day and protecting our public lands. All funds raised will further our support the mission of The Conservation Alliance and our efforts to protect the places we play.”

For information and details on all #WeKeepItWild promotions, please visit: http://www.conservationalliance.com/event-flyer/

About The Conservation Alliance:
The Conservation Alliance is an organization of like-minded businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas. Membership in the Alliance is open to all companies who care about protecting our most threatened wild places for habitat and outdoor recreation.  Since its inception in 1989, The Conservation Alliance has contributed more than $17 million, awarded 552 grants, helped to protect more than 50 million acres of wildlands; protect 2,991 miles of rivers; stop or remove 29 dams; designate five marine reserves; and purchase 12 climbing areas. For complete information on The Conservation Alliance, see: www.conservationalliance.com.