Vasque’s 2017 Thru-Hike Syndicate Accepting Applications
October 26, 2016
Multi-brand initiative will add new brand partner and open to all U.S. long trails in 2017
Following another successful year on the trails, Vasque is excited to announce that the Thru-Hike Syndicate is now accepting applications for the 2017 season. The brand partner-powered ambassador program will see big changes next year as it adds another partner, LifeProof, and opens to people thru-hiking any long trail in the continental U.S.
The Thru-Hike Syndicate (THS) has supported a select group of thru-hikers every year since 2014, providing high quality outdoor gear from Vasque and partner brands Osprey Packs, NEMO Equipment, Leki Trekking Poles and Darn Tough Vermont. The addition of LifeProof in 2017 will help THS hikers protect their critical communication devices through unpredictable weather and challenging terrains.
Another big change in 2017 will see Thru-Hike Syndicate members taking on a wider variety of trails throughout the United States. It was previously open only to thru-hikers attempting to complete the Appalachian Trail (AT), Pacific Crest Trail (PCT) or the Continental Divide Trail (CDT). This expansion will open the door for hikers in every region, and offer the public an intimate look at some of the country’s lesser-known long distance trails.
“With the increase in thru-hikers we are seeing on trails such as the AT and PCT, we wanted to encourage people to consider thru-hiking the lesser known long trails in the continental United States,” says Vasque Marketing Manager Joe Peters. “The Syndicate offers such a unique opportunity to share stories and images from people who are doing incredible things in incredible places. This select group of hikers won’t just be representing Thru-Hike Syndicate partner brands, they’ll be sharing their personal experiences and encouraging other people to push their limits, as well.”
15 people will be selected to represent the Thru-Hike Syndicate in 2017. The application process is open now through November 7, 2016. Final candidates will be notified by December 20, 2016. Those interested in being a 2017 Thru-Hike Syndicate member should apply here: https://bit.ly/THS2017.
To learn more about this successful brand collaboration and see the photo journeys of various thru-hike ambassadors, visit the Thru-Hike Syndicate’s site or contact Angie Robinson at firstname.lastname@example.org for more information.
Since 1964, Vasque has been inspiring trust on the trail with the best backpacking, hiking, insulated and trail running shoes on the market. Trust on the trail represents everything Vasque does, from their product design to their customer service. If you can’t say it on the trail, if it isn’t real or true, then it’s not Vasque. www.vasque.com