Xtracycle Names Akimbo Communications PR Agency of Record
February 22, 2023
Mill Valley, California (February 22, 2023) /OUTDOOR SPORTSWIRE/ – Xtracycle, pioneers of electric family cargo bikes built for fun and utility, announces its partnership with Portland, Oregon-based Akimbo Communications as the brand’s official agency of record for public relations and communications.
Effective immediately, Akimbo will communicate and promote Xtracycle’s brand storytelling, category defining technologies and accessories, and ground-breaking functionality that empowers riders to have more car-free experiences in their daily lives. Akimbo’s network and experience will support and grow Xtracycle’s brand awareness as the leader and innovator in e-cargo through approachable, stylish designs.
“We are excited to amplify our reach through a new partnership with Akimbo,” said Ross Evans, Founder at Xtracycle. “As we push off into our next 25-years bringing the benefits of bikes to everyday riders everywhere, our ‘longtail’ innovations continue to help convert humdrum daily drives into rejuvenating everyday adventures.”
Xtracycle spurred North America’s cargo bike boom 25 years ago and continues to simplify commuting, daily errands, and family adventures with its innovative ride quality, carrying capacity, and safety. With a robust direct-to-consumer sales channel, Xtracycle stands out as the premium cargo-bike brand at an approachable price point, offering riders the ability to carry large loads and multiple passengers with ease. The extended wheelbase and sturdy steel construction make for a stable and smooth ride, while the Shimano motor and extended-range battery take you wherever you need without breaking a sweat (unless you want to!).
For more information, please visit xtracycle.com and follow Xtracycle on Instagram, Facebook, and Twitter.