Free Fly Apparel Casts a Wider Net with Spring 2023 Fabric and Apparel

February 7, 2023

New products push the limits of fabric innovation and technical standards

Charleston, S.C. – February 7, 2023 /OUTDOOR SPORTSWIRE/ – Free Fly Apparel, the leader in outdoor performance apparel made from bamboo, is introducing new products to take on the elements with innovative natural fabric blends that unite comfort and performance. The Free Fly Spring collection drops today and introduces the Clearwater Hoodie, Andros Swim Trunk, Latitude shorts and pants, and the Cloudshield Rain Jacket.

“We are always planning for the future with fabric innovation to provide the most comfortable and versatile clothing on the market,” said Tanner Sutton, founder of Free Fly Apparel. “This season we want to dive further into the consumer’s journey by expanding beyond a strictly bamboo approach. New products like the Clouldshield Rain Jacket and Latitude shorts and pants will help our customers go farther in their adventures without sacrificing the quality we’re known for.”

Adding to the famed Free Fly hoodie lineup is the Clearwater Hoodie. Featuring a new fabric combination of recycled polyester, spandex, and lyocell, the Clearwater provides exceptional moisture management while maintaining a buttery-soft hand feel. This lightweight, quick-dry hoodie provides a balance of durability, breathability, UPF +50 sun coverage, and HeiQ™ Fresh odor protection. The Clearwater Hoodie is available for both men and women and retails for $88.00.

The men’s Andros Swim trunk is a versatile, 7-inch inseam, lightweight, quick-dry stretch woven swim trunk providing UPF +30 sun protection. It retails for $78.00.

Also new for performance-minded anglers are the guide-tested and approved Latitude shorts and pants. Constructed with a lightweight, stretch-woven fabric for day-long comfort, the Latitude collection offers shorts and pants for men, and shorts for women.

  • The men’s Latitude short is built with UPF 30+ sun protection, a secure back right zipper pocket, treated with a durable water-resistant coating, and a 7.5-inch inseam. The men’s Latitude short retails for $98.
  • The women’s Latitude short is built with front and back patch pockets, a utility loop, a full elastic waistband with a comfort drawstring, and is treated with a durable water-resistant coating and a 3.5-inch inseam. The women’s latitude short retails for $98.
  • The men’s Latitude pants feature a partial waistband elastic at the hip for comfort and a secure back right zipper pocket. The men’s pant retails for $118.

The Cloudshield Rain Jacket is an understated, lightweight, fully waterproof 3L shell with a buttery-soft feel next to the skin. The Cloudshield features zippered hand pockets, a rear hood cinch for security and will be available in a limited supply for both men and women. The Cloudshield Rain Jacket retails for $248.00.

For more information about Free Fly Apparel or their Spring 2023 product line, please visit https://freeflyapparel.com/.


About Free Fly Apparel 

Based in Charleston, South Carolina, Free Fly Apparel is an adventurous outdoor apparel company specializing in the use of breathable, odor-resistant fabric blends made from bamboo to create comfortable, innovative performance wearables. Each product is a badge of adventure, fun, casual spirit, timelessness, and innovation. For more information, visit  https://freeflyapparel.com/.


Max Krapff

Backbone Media


970.658.5252 ext. 1174