Grundéns Unveils Spring/Summer 2024 Collection

February 16, 2024

Conquer Any Waterway with Unwavering Durability and Style

February, 2024 (Poulsbo, WA)/OUTDOOR SPORTSWIRE/ – Grundéns, producer of the world’s leading fishing apparel and footwear, proudly unveils its Spring/Summer 2024 collection, now available at retail partners and Grundens.com. This season’s lineup showcases an expansion of the brand’s award-winning wading collection, the cutting-edge Crewman Tall Boot for commercial fishermen, an innovative new Fishpicking collection, expanded tournament-winning footwear, and a brand-new range of sun protection apparel.

“In Grundéns Spring/Summer 2024 collection, our brand’s commitment to anglers shines through,” says Bryan Trullinger, Grundéns’ VP of Marketing. From the urban versatility of the Cloud Cover Ankle Boot to the advanced functionality of the Vector Wader, this season’s offerings epitomize our dedication to delivering top-tier solutions for every fishing style, ensuring anglers embark on their adventures with unmatched confidence.”

Step into Spring in Style:

Commercial fishing demands reliable gear, and the Crewman Tall Boot is a deckside fortress. This powerhouse boasts a Michelin-backed outsole for unmatched grip, a poured PU platform for all-day comfort, and reinforcements at key points for season-after-season performance. Conquer the ocean floor with confidence, knowing the Crewman has your back. MSRP: $179.99

The Tough Sun Hoodie & Crew are sun-fighting heroes offering unbeatable protection with a lifetime warranty. Tackle any outdoor activity with confidence, knowing you’re shielded from harmful UV rays, whether working on deck or conquering the flats. ($44.99, $34.99)

Better Wading, Deeper Adventures:

Leave even the deepest depths feeling conquerable with the Vector Wader, your ticket to ultimate fishing freedom. This premium non-Gore-Tex champion boasts a remarkable 30K+ submerged waterproof rating, keeping you dry no matter how intense the spray. Molded knee pads provide welcome relief for marathon wading sessions, while essential gear stays close and secure in vertical zip entry chest storage pockets and water-resistant zippered handwarmer pockets. Conquer any waterway with unparalleled breathability, puncture resistance, and comfort, knowing the Vector Wader is built to stand tall against the most demanding fishing challenges. MSRP: $499.99

Don’t let the budget-friendly price fool you; the Bedrock Stockingfoot Wader is a powerhouse. This non-Gore-Tex option features an ultra-dense face fabric built to withstand the roughest rivers. Grundéns’ Wading Mobility Patterning guarantees freedom of movement, both on land and in the water, while the 38mm stretch safety wading belt keeps you secure and comfortable no matter the current. For chilly mornings, the Yamamoto TiAlpha warming neoprene with anatomic shaping delivers exceptional warmth, and size-specific stockingfeet ensure a perfect fit every time. Conquer any waterway with confidence, knowing the Bedrock Waders offer unwavering durability and comfort without breaking the bank. MSRP: $349.99

Performance Apparel Ready for Anything:

For those who demand the best, even when the conditions get rough, the Tough Seas Ankle Boot stands tall. Built with critical points fortified and innovative features like Zig-Zag Topline Binding, it laughs in the face of wear and tear, keeping you dry and confident from dock to deck. MSRP: $139.99

Ditch the bulky boots, not the performance. The Cloud Cover Ankle Boot by Grundéns redefines amphibious footwear, seamlessly blending city swagger with dockside durability. This versatile 3-season staple isn’t for fashionistas; it’s for anglers who demand both performance and style, on land or on the water. Conquer your day, your way, in the Cloud Cover Ankle Boot. It’s the perfect catch for those who refuse to compromise. MSRP: $134.99

Commercial fishing just got an upgrade with the Fishpicking Jacket, Anorak, and ¼ zip shirt. This versatile trio features DWR finishes and functional pockets to keep you dry and comfortable while hauling in your catch. Choose your perfect style for optimal weather adaptability, whether you prefer the full coverage of the zip-up or the breathability of the anorak. MSRP: $179.99, $159.99, $119.99

The entire lineup of apparel and footwear is available now at specialty retailers across the country and at www.Grundéns.com. Samples for media are available by contacting Andrew Gerrie at andrew.gerrie@backbone.media.

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About Grundens:

It began nearly 100 years ago on the west coast of Sweden, in the small fishing village of Grundsund when Carl A. Grundén began producing waterproof oil skins to protect North Sea fishermen from the hostile weather that often accompanied their jobs. Today, some things have changed but Grundéns commitment to supplying and supporting commercial fishermen, sport fishing enthusiasts and bass anglers remains. The brand offers the most versatile lineup of fishing outerwear, sun protection, footwear, and accessories available. Guided by “We Are Fishing,” the brand operates globally from Poulsbo, Washington and Boras, Sweden. Learn more at grundens.com