All Posts by anna@newlocalpr.com.
Title Nine Announces Winners of 2025 Pitchfest Outdoor Edition
Emeryville, Calif. /OUTDOOR SPORTSWIRE/ – Title Nine, the adventure and outdoor apparel retailer that encourages women to lead, risk and own, is proud to announce the winners of its eighth-annual Pitchfest Outdoor Edition – Saturday Strides,…
Thousand Unveils Special Edition Anniversary Helmet to Celebrate 10 Years and Honor Over One Thousand Cyclists
Los Angeles (Aug. 5, 2024) /OUTDOOR SPORTSWIRE/ – Thousand, the vintage-inspired helmet brand, today unveiled the Chapter+ Anniversary Edition Helmet to celebrate one decade of keeping cyclists’ safe. According to data acquired through its Accident…
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Title Nine and Seattle Storm Announce 2025 WNBA Season Partnership
Emeryville, Calif. (June 11, 2025) /OUTDOOR SPORTSWIRE/ – Title Nine, the independent women-owned and operated outdoor apparel brand, and the Seattle Storm, today announced a partnership for the upcoming 2025 WNBA season. “We intentionally and…
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Title Nine and Caraway & Co. Launch TrailBlazeHer to Offer Woman-Led Brands Affordable Sales Representation
Emeryville, Calif. (June 5, 2025) /OUTDOOR SPORTSWIRE/ – Title Nine and Caraway & Co., a woman-owned outdoor and action sports sales agency, today announce the launch of TrailBlazeHer – a first-of-its-kind sales representation model designed…
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Thousand and Rareform Create Limited-Edition Handlebar Bag Made of Recycled Billboards
Los Angeles (Oct. 1, 2024) /OUTDOOR SPORTSWIRE/ – Vintage-inspired helmet brand Thousand has joined forces with Rareform, creators of versatile handbags made from recycled billboards, in a limited-edition Crossbody Handlebar Bag collection. The collaboration between…
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ToughCutie and Women Who Explore Create Free, Binational Hiking Series
Austin, Texas (Sept. 12, 2024)/OUTDOOR SPORTSWIRE/ – Active-lifestyle sock brand ToughCutie has partnered with one of the largest women’s travel and adventure companies, Women Who Explore (WWE), to bring free outdoor experiences to women in the…
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Bottle Bright®, the Top-Rated Cleaning Tablet Company, Earns U.S. EPA’s Safer Choice Label
OAKLAND, Calif. (June 13, 2024)/OUTDOOR SPORTSWIRE/ – Bottle Bright, makers of best-selling, toxic-free cleaning tablets, is proud to announce its U.S. EPA’s (Environmental Protection Agency) Safer Choice certification. The designation, which involves a yearlong rigorous testing…
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HydraPak® Sunsets Polar Bottle® Brand, Hops Back into the Saddle with Bike-Specific Squeeze Bottles
OAKLAND, Calif. (April 18, 2024) /OUTDOOR SPORTSWIRE/ – HydraPak®, global leader of high-performance hydration solutions, will be sunsetting its Polar Bottle product line, and relaunching newly designed bottles under the HydraPak brand. Today, it unveiled…
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HydraPak® Invites Outdoor Enthusiasts to Upcycle Used Sports Bottles
OAKLAND, Calif. (April 9, 2024) /OUTDOOR SPORTSWIRE/ – HydraPak®, global leader of high-performance hydration solutions, is excited to announce Re_Pak, a recycling initiative with a goal to upcycle used sports bottles. The Oakland-based company will…
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Thousand Answers the Call of Parents, Launches Toddler Helmet
Los Angeles (March 12, 2024)/OUTDOOR SPORTSWIRE/ – Thousand, the urban mobility brand creating vintage-inspired helmets and safety accessories, is proud to announce the launch of its Toddler Helmet. At the overwhelming request of its dedicated shoppers,…
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Itacate Foods, a Latin Cuisine Backpacking Meals Brand, Diversifies REI Co-op Shelves with Retail Partnership
SACRAMENTO, Calif. (Feb. 15 , 2024)/OUTDOOR SPORTSWIRE/ – Itacate Foods, the dehydrated meals brand bringing the richness of Latin cuisine and culture to the outdoors, proudly announces its retail partnership with REI Co-op. Founded by Martha Y…
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Inspired by Elite Road Runners, HydraPak Launches Tempo Squeeze Bottle to Support Hydration Strategies
OAKLAND, Calif. (Jan. 26 , 2024) /OUTDOOR SPORTSWIRE/ – HydraPak®, global leader of high-performance hydration solutions, today launched its Tempo squeeze bottles, a durable, ergonomic product collection designed to help runners build effective hydration strategies.…
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Thousand Expands Accessories for Urban Riders, Launches Crossbody Handlebar Bag
Los Angeles (Oct. 18, 2023)/OUTDOOR SPORTSWIRE/ – Thousand, creators of vintage-inspired helmets and safety accessories, is proud to announce the launch of its first bag designed for commuters – the Crossbody Handlebar Bag. The Los Angeles-based brand…
Article One and Professional Runner Nikki Hiltz Celebrate Pride Month with Donation Commitment to Stand with Trans
FLINT, Mich. (May 24, 2023)/OUTDOOR SPORTSWIRE/ – Independent eyewear brand Article One and Nikki Hiltz, the first openly trans non-binary professional runner to win a United States Track and Field Championship, today announced a Pride Month…
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Specialty Sports Bra Brand Lume Six Outpaces Leading Brands in Dry Time Test
Santa Cruz, Calif. (May 9, 2023)/OUTDOOR SPORTSWIRE/ – Lume Six, the specialty sports bra brand designed by longtime outdoor industry professional and the first woman to climb a million feet on her bike in a year, Margaux…
Article One Enlists Web3 Running Community, Run As You Are, in Hosting Digital Donation Drive to Protect the Great Lakes Basin’s Water
FLINT, Mich. (April 12, 2023) /OUTDOOR SPORTSWIRE/ – Article One, the award-winning independent eyewear brand, and Run As You Are, a digital running community offering immersive online experiences, today announced a virtual Earth Week campaign that…
Article One Continues to Challenge Performance Eyewear Standards, Adds Three Dynamic Styles to ACTIVE Collection
FLINT, Mich. (April 6, 2023) /OUTDOOR SPORTSWIRE/ Article One, independent creators of handcrafted eyewear for performance and prescription frames, is proud to announce the addition of three distinct styles to its award-winning ACTIVE Collection, bringing…
Thousand Prioritizes Inclusivity and Rider Diversity in Heritage 2.0 – An Innovative Evolution of its Best-Selling Helmet
Los Angeles (April 4, 2023) /OUTDOOR SPORTSWIRE/ – Thousand, creators of vintage-inspired, innovative bicycle helmets and safety accessories, is proud to announce the launch of its Heritage 2.0 helmet, the next evolution of the brand’s flagship model.…
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Article One and Professional Runner Nikki Hiltz Team Up to Support LGBTQ Youth
FLINT, Mich. (March 21, 2023) /OUTDOOR SPORTSWIRE/ – Article One, the independent eyewear brand, today announced a partnership with professional middle-distance runner Nikki Hiltz. Hiltz, the first openly non-binary runner to win a US Track and…
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Black Woman-Owned Sock Brand, Tough Cutie, Lands Coveted Retail Partnership with REI Co-op
Austin, Texas (February 22, 2023) /OUTDOOR SPORTSWIRE/ – Tough Cutie, the active lifestyle sock brand dedicated to creating a positive impact for women adventurers and entrepreneurs, today announced a major retail expansion, bringing its best-selling sock style…
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Thousand Launches Digital Ride Shop to Increase Affordability and Education of Bike Safety Accessories
Los Angeles (Nov. 10, 2022) /OUTDOOR SPORTSWIRE/ – Thousand, creators of vintage-inspired, innovative bicycle helmets and safety accessories, is proud to announce its Ride Shop – a digital shopping experience that offers discounts on the most…
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Athleisure Eyewear Article One Unveils 2022 Summer ACTIVE Collection Debuting Industry-Leading Frame Technology
FLINT, Mich. (July 26, 2022) /OUTDOOR SPORTSWIRE/ – Article One, the independent eyewear brand championing craftsmanship to design heirloom, athleisure frames, today announced the launch of its ACTIVE collection. The five-piece collection blends Article One’s signature technical…
