Peak Design, Mizu, and 1% For The Planet Present “The New Success” | OR DAY 2

August 1, 2016

Peak DesignMizu, and One Percent For the Planet are proud to present The New ‘Success’ — how to be impactful and profitable at the same time, and why we need to redefine success for outdoor brands.

Capitalism and conservation: thanks to a new wave businesses and orgs, these two forces are no longer at odds. Join Peak Design, Mizu, and 1% For The Planet as we delve into the nuts and bolts of being profitable and impactful at the same time.

We’re not just in it for the money, we’re here to fulfill a greater mission. As scores of new millennial-driven outdoor brands step into the limelight, a new definition of “success” is taking shape—a definition that includes not just the growth and health of a business, but also the external impact of that business on the community and environment surrounding it. In this panel, we discuss what “the new success” is, and share examples and anecdotes of how this shift is happening. You will leave this panel equipped with a greater awareness of the many different ways brands (particularly smaller, cash-strapped ones like us) can structure their company to positively affect their external impact. Join these brands (and many more that feel the same way) for a cold beer while we talk about saving the world.


Date: Thursday, Aug. 4th

Panel Time: 3-4pm

Panel Location: The Camp (Booth #32067)

Happy Hour Time: 4:30-6pm

Happy Hour Location: Venture Out

Panelists: 1% for the Planet Sunski United By Blue The Conservation Alliance Mizu

Happy Hour Info: All proceeds support 1% For The Planet.

Beer from Uinta Brewing