Snow Peak and Rumpl Launch Fire-Resistant Blanket
October 14, 2020
Portland-based brands design a limited-edition blanket for cozy nights around the fire
PORTLAND, Ore. (Oct 14, 2020) – Today, Snow Peak, the leading Japanese outdoor design brand, and Rumpl, the leader in technical blankets, announce the launch of the limited-edition NanoLoft® Takibi Blanket. The two Portland-based brands collaborated to design this exclusive, fire-resistant blanket that combines Rumpl’s proprietary 100% post-consumer recycled NanoLoft insulation with Snow Peak’s fire-resistant ripstop Takibi material. The result is a product perfectly suited for cozy nights around the fire.
The NanoLoft Takibi Blanket will be available for purchase on October 19 via both brands’ ecommerce sites, as well as at Snow Peak’s brick-and-mortar retail locations in Portland and Soho. Additionally, consumers in Japan will have exclusive access to the collaboration on October 17 in time for Snow Peak’s annual Autumn Festival.
From the backyard to the backcountry, Takibi (bonfire in Japanese) is a foundational element of outdoor culture. Takibi Time provides a restorative opportunity to slow down, unplug and connect with one another. The NanoLoft Takibi Blanket complements Snow Peak’s extensive line of Takibi products, built for time around the bonfire.
“As a design-focused company, Rumpl is always on the lookout for unique, inspired brands to partner with in our space. To have the opportunity to work with Snow Peak—a brand that’s not only designing innovative, beautiful product, but that also aligns with our values of making a positive impact on the planet—is an amazing opportunity,” said Wylie Robinson, chief executive officer and founder of Rumpl. “In the era of social distancing, being together in the outdoors has been an essential way of spending safe, quality time with our loved ones. So, as the winter months approach, products like this make continuing to do that not just doable, but enjoyable as well.”
Solving the common problem of burn holes in a favorite blanket or jacket from errant sparks, the NanoLoft Takibi Blanket’s topside is made up of recycled fire-resistant ripstop material that incorporates Aramid, a highly heat-resistant fiber. Each blanket feature’s Rumpl’s 100% post-consumer recycled proprietary NanoLoft insulation, which is made up of tiny circular clusters that mimic the properties of down. Designed to be both durable and functional, users can spend more time enjoying the fire and less time brushing away sparks.
“Takibi Time is central to everything we do at Snow Peak. So it only makes sense that we’d collaborate with Rumpl on a blanket that makes time spent around the fire even more enjoyable,” said Matt Liddle, chief operating officer at Snow Peak USA. “We’ve long admired Rumpl as a fellow Portland-based brand with a focus on sustainability. We’re thrilled that this collab is Rumpl’s first product with 100% post-consumer recycled insulation.”
– Topside: Recycled FR (fire resistant) Ripstop with DWR finish and acrylic coating (96% polyester, 4%
– Bottom: 100% post-consumer recycled 20d Nylon
– Insulation: 100% post-consumer recycled proprietary NanoLoft®Insulation
– Strap: Nylon
Hardware: Custom Co-Branded Aluminum
Weight: 1.7 lbs
Dimensions: Flat: 50”x70” , Packed: 6” x 14”
About Rumpl: Based in Portland, Oregon, Rumpl makes Blankets for Everywhere. Utilizing material technologies commonly found in activewear and outdoor gear, Rumpl aims to modernize the everyday blanket. Rumpl’s high-quality, versatile blankets keep you comfortable no matter where you are. The materials have been tested and proven in harsh environments, yet specifically selected for comfort and durability. Rumpl believes the blanket you use every day deserves the same attention to detail as a sleeping bag you might use ten times a year. The end result is a premium and versatile blanket that can be used anywhere you go … or when you don’t go anywhere. https://www.rumpl.com.
About Snow Peak: Snow Peak’s journey began in 1958, when Japanese mountaineer and founder Yukio Yamai created his own line of superior gear, inspired by Mount Tanigawa in Niigata Prefecture, Japan. It is this place that inspired Yukio, and to this day continues to inspire all of the products created by Snow Peak.
Today, Snow Peak strives to create products that inspire people to enjoy the outdoors and find harmony in nature. Snow Peak’s products are a catalyst, introducing people to the healing power of the outdoors and fostering a close-knit community of enthusiasts around the world. Snow Peak seeks to restore humanity by gathering people to experience the rhythms of nature. snowpeak.com