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May 18, 2021
Nocs Provisions Introduces The Zoom Tube Monocular
TRUCKEE, Calif. - May 18, 2021 - Nocs Provisions, maker of durable, adventure-ready binoculars and accessories, today announces the launch of the Zoom Tube 8x32 Monocular Telescope, the newest addition to the brand’s range of outdoor optics. The ultimate lightweight exploration tool, the Zoom Tube is small enough to pack...
May 18, 2021
Winnebago Has a New Tiny and Affordable Camper Van
The company just unveiled a new model, the Solis Pocket, which will be entry-level and relatively affordable, delivering substantial functionality within a small, urban-friendly footprint priced under $100,000. Gear Patrol
May 18, 2021
Outdoor Research hires GM to drive continued growth in military, tactical arenas
SEATTLE, Wash. (May 18, 2021) – Building on its growing U.S. and off-shore manufacturing capabilities, Outdoor Research (OR), a leading manufacturer in the outdoor and tactical apparel industries, hired David Hein this month as General Manager of Military and Tactical. Hein brings an extensive background working in the tactical, military...
May 18, 2021
Introducing the Stadium Goods x Chaco Collaboration
CHICAGO/ROCKFORD, Mich. (May 18, 2021) – Stadium Goods, the world's premier sneaker and streetwear marketplace, has teamed up with Chaco Footwear, the iconic outdoor lifestyle brand, to create a series of Chillos Slide designs. The collaboration marks the first footwear release by Stadium Goods and is the first iteration of the brands’ partnership. This first...
May 18, 2021
REI Welcomes ‘OXO Outdoor,’ New Camp Kitchen Offering Only at the Co-op
A sister brand to Hydro Flask, OXO Outdoor debuts exclusively at REI with products to tackle camp cooking and cleaning. GearJunkie
May 18, 2021
InsideTracker Leverages the Power of Garmin to Deliver First Personalized Performance System to Create Holistic Wellness Programs from Blood, DNA, Fitness Trackers
CAMBRIDGE, Mass.— May 18, 2021— InsideTracker, the leading ultra-personalized performance system, today announced the availability of Garmin® integration, making the next generation of InsideTracker the first consumer platform of its kind to give a full, 360-degree view of wellness by enabling users to combine blood biometrics with DNA insights and...
May 18, 2021
Endurance Sports Leader Spartan Develops Technical, High-Performance Trail Running Shoe with Craft Sportswear
BOSTON, Mass. – Following the release of its highly-anticipated, best-in-class obstacle course racing shoe, the Spartan RD Pro by Craft, the world’s leader in endurance sports and extreme wellness went back to the lab with its performance apparel and footwear partner to create a technical, high-performance trail running shoe, the...
May 18, 2021
Lava Linens Becomes Climate Neutral Certified
Boulder, CO (May 2021) - Lava Linens, a Colorado-based company committed to developing premium eco-friendly French linen towels from the homestead to the trailhead and everywhere in between, announced today it has been certified as a Climate Neutral Certified company, taking immediate and rigorous climate action by measuring and offsetting...
May 18, 2021
Hawai’i Elementary School Teacher Receives 2021 National Award for Outstanding Environmental Stewardship
Washington, D.C. (May 18, 2021) – National Park Trust is pleased to announce that Christopher (Topher) Pike, a fourth-grade science, social studies, and writing teacher at Honaunau Elementary School in Captain Cook, HI is the recipient of National Park Trust’s 2021 National Educator Award for Outstanding Environmental Stewardship. The annual...
May 18, 2021
Thor Unveils Two New Tiny Camper Vans Called Rize And Scope
With all of the creature comforts on board, both vehicles have a gross vehicle weight rating of around 8,550 pounds (3,878 kilograms). Buyers have two floor plans to choose from for each vehicle, one with a bathroom and the other without. motor1.com
May 17, 2021
Airstream Adventures Northwest Partners with National Forest Foundation
Seattle, WA. (May 17,2021) - Airstream Adventures Northwest (AANW), the nation’s largest exclusive Airstream dealer group, today announces their partnership with the National Forest Foundation (NFF), the congressionally-chartered nonprofit arm working to improve the health of the National Forest System. Through this partnership, AANW will sponsor the planting of 120,001...
May 17, 2021
Patagonia tops reputation rankings
American outfitter Patagonia has topped the list as the brand with the best reputation according to the 2021 Axios Harris Poll 100 reputation rankings. Patagonia is the only apparel company to make it to the top 10. The next ranking is Adidas at number 40. FashionUnited
May 17, 2021
Outdoorsy taps Backcountry as Official Gear and Adventurer Guide
AUSTIN, TEXAS (May 17, 2021) — Outdoorsy, the most-trusted online RV rental and outdoor travel marketplace, and Backcountry, the premier online specialty retailer of outdoor gear and clothing, have teamed up to offer customers recommendations to create their own memorable outdoor travel experiences — from the merchandise needed to thrive...
May 17, 2021
Roam from Home Season 2 Provides Resources to Empower Activism
May 17, 2021-- ROAM Media, a producer of mini-documentaries, educational videos, and original series has partnered with the Adventure Activist to launch an action-oriented second season of the popular Roam from Home podcast. The company’s founders - the world’s leading adventure athletes, photographers, and filmmakers - launched the podcast in...
May 17, 2021
Nikwax Expands North American Team
{May 17, 2021, Seattle, WA}—Nikwax, the international leader in technical cleaners and waterproofing products for outdoor gear and apparel, has announced new hires accompanying its recent North American headquarters move. The new marketing staff will support current and future growth of the company in the outdoor industry and beyond. Selina...
May 16, 2021
Leigh Perkins, Who Built Orvis Into a Lifestyle Brand, Dies at 93
In 28 years at the company’s helm, he turned a small mail-order fishing tackle shop into a sporting brand with stores all over the country. New York Times
May 15, 2021
Boulder start-up, CoolerClips, debuts line of must-have cooler add-ons
Boulder, CO - Boulder based start-up CoolerClips announces the launch of its premier line of high-quality cooler products and accessories for outdoor enthusiasts. CoolerClips turn your Yeti, RTIC or go-to cooler into the ultimate gathering spot for camping, boating, tailgating and all your outdoor adventures. Making its public debut on...
May 15, 2021
Petition to cancel Tokyo 2020 Olympics submitted with 350,000 signatures
The submission of the petition comes amid rising COVID-19 cases in Japan, while concerns over the fate of the Games have grown due to Japan's low vaccination rate, the spread of new variants and the state of emergency in place in Tokyo and other prefectures. Inside The Games
May 15, 2021
A COVID Outbreak Is Plaguing Climbers on Everest
The COVID outbreak at Everest Base Camp continues to cause chaos on the world’s highest peak. At least two expeditions have packed up their tents and abandoned their climbs, and China officially canceled the season on the Tibetan side of the mountain. Outside
May 14, 2021
100% Signs Ken Block as Their Newest Visionary
SAN DIEGO, Calif. – May 14, 2021 – 100%®, the San Diego-based sports performance company, has signed Ken Block as its latest Visionary and he joins an illustrious roster of athletes representing the brand. As an entrepreneur, in 1994 Ken founded DC Shoes and in 2010, the clothing and media...
May 14, 2021
Authentic Brands Group Reportedly Offers $1B For Reebok. Adidas has been trying to offload Reebok since December
And now, Authentic Brands Group, owner of Sports Illustrated and athletic apparel and equipment brands like Airwalk, Prince Sports, Tapout, and Volcom, reportedly made an offer to buy Reebok for $1 billion. Front Office Sports
May 14, 2021
Inside The Call: Canada Goose Online Growth Accelerates
Canada Goose Inc.’s revenues rose 33.7% in the fourth quarter ended on March 28. In the quarter, sales reached $208.8 million compared to Wall Street’s consensus estimate of $159 million Canadian dollars. Earnings came in at $2.9 million, or 3 cents a share, up from $2.5 million, or 2 cents,...
May 14, 2021
RV Retailer, LLC (“RVR”) Announces Grand Opening of RVR University Training Center in Utah
RV Retailer, LLC ("RVR") announced the grand opening of its second RVR University Training Center at its flagship 28-acre Sierra RV dealership campus in Utah. RVR also announced the launch of RVRU's Tech Mentor Program to develop a team of master technicians to train apprentice techs across RVR's 55 store...
May 14, 2021
Airstream Partners with Pottery Barn on Luxury Camper Decor
The collection of over 40 goods includes custom-fitted organic-cotton bedding, dinnerware, kitchen linens, barware, indoor/outdoor pillows, and even small accessories such as wine-bottle stoppers and travel games. Car and Driver
May 14, 2021
Japan expands coronavirus emergency ahead of Tokyo Olympics
Japan on Friday further expanded a coronavirus state of emergency from six areas, including Tokyo, to nine, as Prime Minister Yoshihide Suga repeated his determination to hold the Olympics in just over two months. Associated Press
