October 10, 2025

Independent Clinical Trial Confirms Safeback SBX Significantly Increases Avalanche Survival Time, Published in JAMA

BOLZANO, ITALY /OUTDOOR SPORTSWIRE/ - Safeback today announced that the results of an independent, double-blind clinical trial of its SBX avalanche survival system have been published in the prestigious Journal of the American Medical Association (JAMA). The study, led by Eurac Research’s Institute for Mountain Emergency Medicine, demonstrated that the SBX...

October 9, 2025

Royal Robbins earns a spot on TIME’s Best Inventions of 2025

BERKELEY, Calif. (Oct. 9, 2025) – Royal Robbins, the outdoor apparel brand whose mission is to feed the soul through nature and adventure, is proud to announce that its Mosquito Protection Technology™ (MPT) has been named to TIME’s Best Inventions of 2025, which features extraordinary innovations changing consumers' lives today....

October 9, 2025

Ripzone, Woods brands are newest additions to RECCO’s expanding North America network

STOCKHOLM, Sweden (October 9, 2025) /OUTDOOR SPORTSWIRE/ — RECCO, manufacturer of advanced rescue technology enabling faster outdoor searches, welcomes Ripzone and Woods to the RECCO family of 150+ partner brands who utilize reflectors in their products. The two brands, both subsidiaries of well-known retailer Canadian Tire Corporation, are launching two...

October 9, 2025

Hydro Flask and Osprey Parent Cites Myriad of Issues for Faltering Beverageware Sales

Helen of Troy Limited reported that its Home & Outdoor segment, which includes the Hydro Flask, Osprey Packs and Oxo brands, incurred a double-digit decline in revenues for the fiscal second quarter ended August 31. SGB MEDIA

October 9, 2025

LifeLabs Design, a Material Science Company, Names CGPR as Agency of Record

SHANGHAI and BOSTON (October 9, 2025) /OUTDOOR SPORTSWIRE/ – LifeLabs™ Design, a material science company founded on Stanford University Ph.D. research, today announced it selected CGPR, a public relations firm specializing in the consumer active lifestyle category, as its agency of record. The partnership will amplify awareness of LifeLabs’ proprietary WarmLife®...

October 9, 2025

National Park Trust Celebrates 15 Years of Partnership with Caesars Foundation

Washington, D.C. (October 9, 2025) /OUTDOOR SPORTSWIRE/ - National Park Trust is proud to celebrate the 15th anniversary of its partnership with the Caesars Foundation. This collaboration has connected tens of thousands of students with parks and public lands through the Park Trust’s Buddy Bison School Program, inspiring the next generation...

October 9, 2025

Eternal Expands Into Comprehensive Primary Care, Putting Whole-Person Well-Being at the Center

San Francisco, CA — October 9, 2025 /OUTDOOR SPORTSWIRE/ - Eternal, the science-backed preventive health company dedicated to helping people live and feel their best, today announced the launch of integrated primary care services. This expansion combines everyday medical care with Eternal’s advanced testing programs and personalized health planning. With...

October 9, 2025

OIA: Outdoor Holiday Sales Expected to Expand 3 Percent

Outdoor holiday sales are projected to grow 3 percent in 2025, driven by early shopping patterns and the resilience of higher-income consumers, as reported in the Outdoor Industry Association’s (OIA) 2025 Outdoor Holiday Report. SGB Media

October 8, 2025

Moab to Open 200 Miles of Trails to E-Bikes in 2026

Moab is one of the most popular mountain bike destinations in the United States. Infamous ls like the Whole Enchilada bring visitors from all over the world to the tiny corner of southeastern Utah. Beginning in March of 2026, Moab will become even more popular. Starting next year, the area will open...

October 8, 2025

Outdoor Retail Is Undergoing Its Own Boom and Bust Cycle

The outdoor retail sector is undergoing a much-needed reset. Changing consumer needs, especially among the younger demographic cohorts, have shifted how companies need to think about participation in outdoor sports activities. And tariffs and trade issues are impacting how specialty chains need to operate to stay relevant and maintain profitability. The shift is global and...