October 2, 2025

HydraPak Appoints Aaron Brown as Vice President of Sales

Oakland, CA. (October 2, 2025) /OUTDOOR SPORTSWIRE/ — HydraPak, a global leader in high-performance hydration solutions for run, bike, outdoor, and OEM markets, is announcing the appointment of Aaron Brown as Vice President of Sales. In this role, Brown will lead HydraPak’s global sales strategy and will be responsible for driving...

October 2, 2025

Outside Interactive, Inc. and Marriott Bonvoy Partner to Redefine Outdoor Travel, Elevating Experiences for Adventurers

Boulder, CO (October 2, 2025) /OUTDOOR SPORTSWIRE/ – Outside Interactive, the leading media and technology platform for outdoor inspiration and activation, today announced a landmark partnership with Marriott Bonvoy Outdoors, the newly announced digital ecosystem and curated collection of properties set in stunning natural locations that bring adventure right to...

October 2, 2025

Fleet Feet Expands With New Location in North Miami Beach, Florida

MIAMI, Fla., and CARRBORO, N.C. (October 2, 2025) /OUTDOOR SPORTSWIRE/ - Fleet Feet, the nation’s largest franchisor of run specialty stores, today announced the opening of its newest Miami-area store in North Miami Beach. Located at 1666 NE Miami Gardens Drive in the SkyLake shopping center, the new location marks...

October 2, 2025

Outdoor Channel and Sportsman Channel Offer October Free Preview Event

DENVER (October 2, 2025) /OUTDOOR SPORTSWIRE/ - This October, millions of viewers will get a front-row seat to the best in outdoor lifestyle entertainment as Outdoor Channel and Sportsman Channel announce a nationwide free preview event. Throughout the month, a wide range of cable and satellite providers will offer complimentary...

October 1, 2025

Snoop Dogg Set to Return for NBCUniversal’s Winter Olympics Coverage

NBCUniversal said Sunday night that Snoop Dogg will return to his gig helping cover the Olympics for NBC and Peacock. Following on the heels of the 2024 Summer Games in Paris, the rapper will head to Italy for the Milano Cortina Olympics. The Games kick off Feb. 6 with the Opening Ceremony. According to NBCUniversal: “The global megastar will...

October 1, 2025

$1 Lift Tickets Are Legit—Arizona Snowbowl Confirms ‘Easter Eggs’ Hidden In Its Calendar

Arizona Snowbowl, like other Mountain Capital Partners resorts, regularly makes headlines each summer with its surprisingly cheap advance lift tickets. This year, they’re still as low as $10 on select dates—or, in one case, even cheaper. Recently, while writing an article that involved lift ticket prices, I spotted an oddity in Arizona Snowbowl’s calendar. On April Fool’s Day...

October 1, 2025

LEKI USA Announces New Sales Representation in New England and Southeast Territories

BUFFALO, NY (October 1, 2025) /OUTDOOR SPORTSWIRE/ - LEKI, a leader in innovative skiing, trekking, and trail running poles, announces the appointment of two new sales representatives to cover the Alpine line: CK Sales in New England and Adventure Marketing Group (AMG) in the Southeast, effective immediately. Reporting to LEKI...

October 1, 2025

Obermeyer Strengthens Executive Bench with Key Hires and Promotions

ASPEN, CO (October 1, 2025) /OUTDOOR SPORTSWIRE/ – Sport Obermeyer, the iconic Aspen-based ski and outerwear brand rooted in performance and premium design since 1947, today announced several strategic hires and promotions across its leadership and product teams. These appointments mark an important step in ushering the brand into its...

October 1, 2025

Swedish Mountain brand Peak Performance goes big in the U.S with REI launch

Åre, Sweden (October 1, 2025) /OUTDOOR SPORTSWIRE/ - Beginning today, REI will be the exclusive U.S. retail partner for Peak Performance, offering a curated assortment of its most iconic pieces both online and in 30 select stores across the country. “Having REI as a partner helps us reach more mountain...

October 1, 2025

Oberalp Group Adds New Sales Rep For Wild Country, Evolv

Boulder, CO (October 1, 2025) /OUTDOOR SPORTSWIRE/ - The Oberalp Group, which owns Salewa, Dynafit, Pomoca, Wild Country, and Evolv, announced today that it has added the Reach Sales Group to represent Wild Country and Evolv in the Southwest United States, placing a veteran sales expert in charge of the...