May 24, 2021

Velocio launches 2021 Unity Jersey to support climate focused non profit partners

Velocio Apparel, a New England-based cycling brand specializing in performance apparel, announced today the launch of a benefit jersey to benefit climate focused non profit partners. Founded in 2017 with the goal to “Make a difference at least in some small way,” Velocio’s Unity project develops a new jersey annually...

May 24, 2021

North St. Bags Debuts the Venture, Brand New 30L Pannier

Portland, Ore.  -- North St. Bags is proud to introduce the Venture Pannier, a 30-liter bike bag that bolsters they’re already comprehensive line with another, larger, option. North St. crafted the Venture Pannier to excel at every turn. Whether it takes you to your day at the office, an afternoon...

May 21, 2021

LIVSN Designs Launches New Flex Canvas Shorts

BENTONVILLE, Ark. - May 21, 2021 - LIVSN Designs (https://livsndesigns.com), an outdoor apparel brand focused on creating durable outdoor clothing for those who value experiences more than stuff, today announces the launch of the new Flex Canvas Shorts. The shorts are made with the same quality, durability, and intentionality of...

May 20, 2021

Dometic Acquires Front Runner Vehicle Outfitters

The transaction strengthens the Front Runner and Dometic product offering and distribution network, servicing the vehicle-based outdoor market. The transaction is expected to be effective in Q3 2021. DESCRIPTION OF FRONT RUNNER VEHICLE OUTFITTERS Front Runner Vehicle Outfitters is a provider of high-quality roof racks, storage solutions and camping gear...

May 19, 2021

Outdoor Brand Snow Peak Opens a Restaurant?

Snow Peak has been making high quality outdoor equipment, mostly kitchen related, in Japan for 60 years. And now, if you’re in the Portland area, you can use some of those items at Snow Peak’s new restaurant, Takibi (“bonfire” in Japanese). Not only that, they plan to open more restaurants in...

May 19, 2021

Dakine Introduces New Surf Products with World Champion Surfer John John Florence

LOS ANGELES (May 19, 2021) — Today, Dakine further solidifies its commitment to innovation and progression by announcing building on its partnership of over 20 years with World Champion professional surfer John John Florence on a collection of surf products and accessories. The Hawaiian-born surfer is one of only five...

May 19, 2021

A Community that Rocks, Go Behind the Scenes with Diamondback on the Creation of the Get Amped Campaign

KENT, Wash., (May, 19 2021) — Diamondback Bicycles launched a new collection of ebikes in early April with the help of regional artists and creators to produce its comprehensive Get Amped campaign. Pulling inspiration from Seattle’s rock and roll history and the play on words of electric vs. acoustic bikes,...

May 19, 2021

MT500 Smok’n Prints

May 19, 2021, Scotland: Embrace the new riding season with bold psychedelic prints and a kaleidoscope of color. A trance sequence of head-to-toe outfitting for him and her. With a reputation for dialed style on and off the tracks, the Athertons will showcase this unashamed fashion campaign.  Inject flare and energy...

May 19, 2021

Chrome Introduces The BLCKCHRM Stone Grey Collection

PORTLAND, Ore., - May 18, 2021 - The new BLCKCHRM 22X Collection offers a technically refined approach to a selection of Chrome’s best-selling bags, now in Stone Grey. Chrome’s BLCKCHRM line reflects the relentless pursuit of making the most functional, bombproof gear for living in the city. Chrome’s new BLCKCHRM...

May 18, 2021

TriggerPoint Rolls Out Fresh New GRID 1.0 Colors

CARLSBAD, Calif. (May 18, 2021) —  Today, TriggerPoint, the leader in recovery and massage products in the athletic and wellness markets, unveiled two new fresh colors in its iconic hollow core foam roller, the GRID 1.0. The GRID foam roller is specifically designed to optimize mobility, promote recovery and mitigate...