May 1, 2026

BlackStrap Launches New S/S ‘26 Collection & Expanding Into Trail to Town Territory

BEND, OR (May 1, 2026) /OUTDOOR SPORTSWIRE/ - BlackStrap, the independent mountain lifestyle brand known for its technical apparel, headwear and base layers, introduces its most comprehensive warm-weather collection to date with Spring/Summer ‘26. Designed for movement across varied activities and environments, SS26 marks BlackStrap’s continued evolution as an all-season...

April 30, 2026

PACKFIRE to Showcase Foldable Fire Pits at Overland Expo West in Flagstaff, AZ May 15-17, 2026

/OUTDOOR SPORTSWIRE/ - The company will showcase its foldable fire pits with live product demonstrations and on-site sales throughout the three-day event. PACKFIRE also welcomes opportunities to connect with members of the media, content creators, and the broader overland community in attendance. PACKFIRE makes full-size fire pits that fold flat...

April 30, 2026

Epic Water Filters Expands Global Distribution Network Across UK, Canada, Australia, and Singapore, Bringing American-Made Filtration Technology Worldwide

Palmetto, Florida (April 30, 2026) /OUTDOOR SPORTSWIRE/ - Epic Water Filters, a U.S.-based leader in high-performance water filtration, today announced the expansion of its international distribution network with new partners in the United Kingdom and Canada, complementing its growing presence in Australia and Singapore. This strategic expansion brings Epic’s American-made, NSF-certified...

April 30, 2026

MLFNOW! on MyOutdoorTV: MLF Bass Pro Tour Yuengling Light Lager Stage 5 at Beaver Lake, Arkansas, Presented by YETI

DENVER (April 30, 2026) /OUTDOOR SPORTSWIRE/ – Streaming live on MLFNOW! from Beaver Lake near Rogers, Ark., 51 of the best pro anglers are continuing the 2026 Major League Fishing (MLF) Bass Pro Tour (BPT) season with the Yuengling Light Lager Stage 5 Presented by YETI, and it’s all available...

April 29, 2026

Salomon Welcomes High Plains Outdoor Group for Southern United States Sales Representation

Ogden, UT (April 29, 2026) /OUTDOOR SPORTSWIRE/ - Salomon is excited to welcome High Plains Outdoor Group, an accomplished U.S. outdoor sales group led by Principal Agents, Allen Bishop and Rob Morales and supported by Katie Roberts and Chris Covey, to represent the brand in the southern United States. High Plains...

April 29, 2026

TRAVOCA Earns Prestigious 2026 Red Dot Award for Product Design

Milwaukee, WI (April 29, 2026) /OUTDOOR SPORTSWIRE/—TRAVOCA, a brand that crafts elegantly rugged gear for overlanders and outdoor enthusiasts, proudly announces that its Rigel Dual Zone eCooler has been awarded the 2026 Red Dot Award for Product Design, one of the most prestigious distinctions in design excellence worldwide. Established in...

April 29, 2026

POC joins Norco adidas Race Division as protection, eyewear and apparel partner

STOCKHOLM, Sweden (April 29, 2026) /OUTDOOR SPORTSWIRE/ — A new multi-year partnership brings together Swedish protection and apparel specialist POC with Norco adidas Race Division as the team prepares to compete on downhill’s biggest stage this season. POC will equip the team with riding apparel, eyewear and full protection, including helmets...

April 28, 2026

onX Offroad Introduces Real-Time Location Sharing

MISSOULA, Mont. — April 28, 2026 /OUTDOOR SPORTSWIRE/ - onX Offroad, the leading navigation app for off-road enthusiasts today announces the launch of Location Sharing, a new in-app feature that lets users see their entire group’s live locations on one map in real time. Built to reduce check-ins, eliminate guesswork,...

April 28, 2026

POC releases the 2026 EF Pro Cycling limited edition helmet

STOCKHOLM, Sweden (April 28, 2026) /OUTDOOR SPORTSWIRE/ — Following the success of the 2025 collection, POC, the Swedish protection brand known for its reputation for safety, innovation and design, this week releases the 2026 EF Pro Cycling Edition helmet. Unmistakably EF Pro Cycling, the newest team edition of the Cytal pairs race-ready...

April 28, 2026

Thousand® and Smiley® Launch Limited-Edition Heritage 2.0 Helmet, Bringing Iconic Optimism to Everyday Riding

Los Angeles, CA (April 28, 2026) /OUTDOOR SPORTSWIRE/ – Urban mobility brand Thousand® has partnered with globally-recognized design and lifestyle company Smiley® to debut a limited-edition adult helmet that blends safety, style and cultural symbolism. The collaboration reimagines Thousand’s signature Heritage 2.0 with a refined, design-led interpretation of the iconic...