PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
January 15, 2026
BearVault Unveils Redesigned Shopify Website for a Faster, Streamlined E-Commerce Experience
Boulder, CO (January 15, 2026) /OUTDOOR SPORTSWIRE/ - BearVault, a leader in backcountry bear-resistant food storage, today announced the launch of its redesigned website, now built on the Shopify platform. The updated BearVault.com delivers a faster shopping experience, clearer product guidance, and more accessible educational resources to support responsible outdoor...
-
January 15, 2026
World Pro Ski Tour Returns to Tenney Mountain for another Unforgettable East Coast Stop
EATONTOWN, NJ (January 14, 2026) /OUTDOOR SPORTSWIRE/ — The World Pro Ski Tour (WPST) is pleased to announce its return to Tenney Mountain in Plymouth, New Hampshire from February 26-28 as part of its 2026 season schedule. Following a highly successful event last winter, the WPST is eager to once again...
-
January 15, 2026
Superfeet Unveils Innovative Work Insoles Engineered for Industrial and Trade Professionals
FERNDALE, Wash. (January 15, 2026) /OUTDOOR SPORTSWIRE/ — Superfeet, the global leader in performance insoles, today announces the expansion of its specialized assortment of industrial work insoles with the launch of Superfeet Work Puncture Resistant and Work ESD. These new additions are engineered for professionals who spend long hours on...
-
January 14, 2026
OrthoLite Promotes Marty Greenwald to Vice President of Sales
AMHERST, Mass. (January 14, 2026) /OUTDOOR SPORTSWIRE/ – OrthoLite, the global leader of branded, high-performance, comfort footwear solutions, has promoted Marty Greenwald to Vice President of Sales. In his new role, Greenwald will oversee global sales strategy and key account management as OrthoLite continues to expand its footprint as the...
-
January 14, 2026
°bootcap® and Teton Gravity Research Collaborate on Limited-Edition SnowCamo Bootcap
Salt Lake City, UT (January 14, 2026) /OUTDOOR SPORTSWIRE/ - °bootcap®, the intelligently designed ski boot insulation accessory that keeps skiers’ feet up to 20° warmer without batteries or electronics, has partnered with action-sports powerhouse Teton Gravity Research (TGR) to launch a special edition bootcap featuring a custom SnowCamo pattern....
-
January 14, 2026
Strike Footwear Partners with Darby Communications
London, UK (January 14, 2025) /OUTDOOR SPORTSWIRE/— Strike Footwear, the official footwear of the International Game Fish Association (IGFA), has named Darby Communications its Public Relations Agency of Record, partnering with the team to elevate brand storytelling and expand product awareness across the U.S. market. Through this new partnership, Darby...
-
January 14, 2026
Join Outdoor Sportsman Group at SHOT Show 2026
DENVER (January 14, 2026) /OUTDOOR SPORTSWIRE/ – Celebrate at the Shooting, Hunting and Outdoor Trade (SHOT) Show with Outdoor Sportsman Group (OSG) and members of its iconic family on Wednesday, January 21, at booth #13060 for a Happy Hour from 4-5:30 p.m. Guests will enjoy complimentary drinks, specialty take-home items,...
-
January 14, 2026
SBT GRVL® Presented by Wahoo Launches Junior Development Scholarship Program to Support the Next Generation of Gravel Racers
Steamboat Springs, Colo., (January 14, 2026) /OUTDOOR SPORTSWIRE/ – SBT GRVL® presented by Wahoo, the premier gravel cycling event, today announced the launch of its new Junior Development Scholarship Program, a new initiative designed to help young riders enter the world of gravel racing and gain valuable exposure to the...
-
January 13, 2026
Wiley X Proudly Launches Custom Eyewear Program Tailored For Performance
FRISCO, Texas (January 13, 2026) /OUTDOOR SPORTSWIRE/ – Wiley X, a global leader in premium protective eyewear, has launched its new Custom Eyewear Program, giving customers the ability to design select Wiley X models built to match their personal style and performance needs. Now live on the Wiley X website,...
-
January 13, 2026
Aventon Launches The Next Evolution of Their Urban Ebike: Soltera 3 ADV
BREA, Calif. (January 13, 2026) /OUTDOOR SPORTSWIRE/ – Aventon, a leader in electric bicycles, is excited to announce the launch of the next-generation lightweight electric bike, the Soltera 3 ADV. Designed in the spirit of simplicity, the Soltera 3 ADV is built to explore city streets with minimal upkeep. Equipped...
