PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 24, 2026
Garmin announces feature updates for select smartwatches
OLATHE, Kan. (February 24, 2026) /OUTDOOR SPORTSWIRE/ – Garmin (NYSE: GRMN) today announced new software and feature updates for select smartwatches, including Venu® X1, vívoactive® 6, fēnix® 8 Pro, Forerunner® 570 and Forerunner 970 and more, along with updates available to all users in the Garmin Connect app. These features can help users as...
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February 24, 2026
Kingbull unveils the Ranger, an 80-mile-long-range dual-suspension fat-tire e-bike launching in the $700 range
February 24, 2026 /ENDURANCE SPORTSWIRE/ - Kingbull today introduced the Ranger, a new long-range, dual-suspension fat-tire electric bike designed to deliver high power, extended mileage, and everyday versatility at an accessible price point. Launching in the $700 range, the Ranger expands Kingbull’s lineup with a model positioned squarely at value-conscious riders...
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February 23, 2026
Helinox Expands Ultralight Range With Introduction of Chair Zero LT
SEOUL, Korea - February 23, 2026 /OUTDOOR SPORTSWIRE/ - Helinox (https://helinox.com), the brand that created the category of lightweight, packable furniture, today introduces the latest innovation to expand its ultra-lightweight category: Chair Zero LT. Designed to meet and surpass the needs of any weight- and space-conscious adventurer, Chair Zero LT...
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February 23, 2026
Dale of Norway bolsters North American operations with addition of new team members
LOUISVILLE, Colo. (Feb. 23, 2026) /OUTDOOR SPORTSWIRE/ - In an effort to bring its premium products to a broader global market, Dale of Norway, the heritage brand that crafts premium knitwear inspired by Norwegian nature and traditions, bolstered its North American team with a new General Manager and Sales Manager....
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February 23, 2026
Kari Traa Named Title Sponsor of TWELVE, a New Women-Led Ski Film Celebrating Friendship, Commitment, and Chasing Snow Year-Round
BOULDER, Colo. (February 23, 2025) /OUTDOOR SPORTSWIRE/ – Kari Traa, the women-founded Norwegian performance apparel brand built for women, by women, is proud to announce its role as title sponsor of TWELVE, an upcoming ski film that follows two best friends on a year long commitment to ski together every...
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February 23, 2026
Enter Now to Win “Zona’s Awesome Fishing Sweepstakes” Presented by MyOutdoorTV
DENVER (February 23, 2026) /OUTDOOR SPORTSWIRE/ – Here’s your chance to win a dream fishing trip for two with legendary bass fisherman Mark Zona in “Zona’s Awesome Fishing Sweepstakes” presented by MyOutdoorTV. Running now through March 8, this one-of-a-kind sweepstakes offers a grand prize that’s every angler’s dream – a...
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February 20, 2026
Reju and Goodwill of the Finger Lakes Celebrate Rochester as a Hub for Textile-To-Textile Circularity
ROCHESTER, N.Y. (February 20, 2026) /OUTDOOR SPORTSWIRE/ — Reju, the textile-to-textile regeneration company transforming post-consumer textiles into new materials, and Goodwill of the Finger Lakes gathered with dignitaries today to celebrate Rochester’s growing leadership in textile circularity highlighting how local partnerships are helping keep textiles in use, reduce waste, and create...
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February 20, 2026
Cascade Designs, Inc. welcomes new VP of Sales
RENO, Nev. (Febuary 20, 2026) /OUTDOOR SPORTSWIRE/ — Cascade Designs, the parent company of Therm-a-Rest, MSR, Platypus, SealLine, PackTowl, and Varilite, announced today the hire of Jason McGibbon as Vice President of Sales. In this role, McGibbon will oversee sales strategy and execution, helping advance Cascade Designs’ commercial growth across...
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February 20, 2026
Oyster Expands Award-Winning Cooler Line With Launch of Tempo Pro
OSLO, Norway /OUTDOOR SPORTSWIRE/ - Oyster, the Norwegian thermal company redefining portable cooling through advanced technology, today announced the launch of the Tempo Pro, the newest addition to its high-performance cooler lineup. Building on the award-winning design of the Tempo Cooler, the Tempo Pro introduces an integrated temperature monitoring system that...
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February 20, 2026
New Episodes of Dropped and Wardens Streaming Now on MyOutdoorTV
DENVER (February 20, 2026) /OUTDOOR SPORTSWIRE/ – MyOutdoorTV premieres new episodes of Dropped and Wardens every Friday.Don’t miss a single episode of Dropped, the program that brothers Chris and Casey Keefer launched over a decade ago with well-known cameraman and producer Jason Brown, with the goal of surviving 30 days in...
