May 13, 2024

Grassroots Outdoor Alliance welcomes Helly Hansen to national vendor partner network

CODY, WYOMING (May 13, 2024) /OUTDOOR SPORTSWIRE/ – Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, this spring welcomes Helly Hansen to their national vendor partner network. As a new vendor partner, Helly Hansen will enjoy its first event as members at...

May 10, 2024

Superfeet Welcomes Kathryn McKenzie as New Chief Financial Officer

FERNDALE, Wash. (May 10, 2024)/OUTDOOR SPORTSWIRE/ – Superfeet, the global insole leader, proudly announces the appointment of Kathryn McKenzie as its new Chief Financial Officer (CFO). With a distinguished background financial and strategic leadership, McKenzie joins Superfeet to spearhead the company's financial strategies. McKenzie will play a crucial role in activating...

May 10, 2024

Outdoor Retailer Debuts Media Panel At Summer 2024: “Navigating Today’s Chaotic Media Landscape

SAN JUAN CAPISTRANO, California /OUTDOOR SPORTSWIRE/ – Outdoor Retailer, the premier U.S. gathering and business event for the outdoor industry, today announced it will host a media panel, “Navigating Today’s Chaotic Media Landscape,” during the upcoming summer show. Panelists include editors from Gear Patrol, Rolling Stone, WIRED, and contributors to...

May 9, 2024

KUIU’s Latest Conservation Direct Initiative Leads On-the-Ground Conservation

May 9, 2024 -- Dixon, CA /OUTDOOR SPORTSWIRE/ - KUIU, the leading manufacturer of high-performance hunting apparel and gear, proudly announces its ninth Conservation Direct translocation initiative. In collaboration with the Nevada Department of Wildlife (NDOW) and Nevada Bighorns Unlimited (NBU), Conservation Direct reintroduced eighteen California bighorn sheep to the...

May 9, 2024

Super Pacific Prepares For Growth with New Hires and Promotions

PORTLAND, Ore. /OUTDOOR SPORTSWIRE/ – Super Pacific, a leading manufacturer of premium lightweight truck campers and fully integrated rooftop tents for adventure vans, today announces new hires and promotions that will help the company's strong, continued growth. Philip Kuroda has been hired in the newly created position of B2B Sales...

May 9, 2024

Overland Expo, Premier Overlanding Event, Unveils 2024 Ultimate Vehicle Build Featuring GMC Canyon AT4X at Overland Expo West in Flagstaff May 17-19

FLAGSTAFF (May 9, 2024)/OUTDOOR SPORTSWIRE/ – Overland Expo, the premier overlanding event series in the world, today announced the 2023 GMC Canyon AT4X as the featured vehicle for its 2024 Ultimate Vehicle Build on display at Overland Expo West at Fort Tuthill County Park in Flagstaff, Arizona on May 17-19. Overland...

May 9, 2024

Overland Expo, Premier Overlanding Event, Debuts 2024 Ultimate Overland Motorcycle Build featuring Ural Gear Up Standard at Overland Expo West in Flagstaff May 17-19

FLAGSTAFF (May 9, 2024)/OUTDOOR SPORTSWIRE/ – Overland Expo, the premier overlanding event series in the world, today released details for the 2024 Ultimate Overland Motorcycle Build, with the 2024 Ural Gear Up Standard, a tried-and-true classic, with distinctive retro styling, three wheels, and a sidecar. The Ultimate Motorcycle Build program, created...

May 9, 2024

66°North announce updated ‘Snæfell’ Shell Jacket with new plant-based Polartec® Power Shield® Pro technology

May 2024 OUTDOOR SPORTSWIRE/ - Icelandic outerwear brand 66°North announces the launch of their updated Snæfell shell jacket, now crafted with Polartec® Power Shield® Pro plant-based waterproof fabric technology providing sustainable weather protection. The Snæfell jacket’s overall design and qualities has already won it both the prestigious ISPO Outdoor Award...

May 9, 2024

Student-Athletes’ Data-Driven Nutrition Box from Fuel Goods Sold Out in 15 Minutes

Asheville, NC/OUTDOOR SPORTSWIRE/ –Fuel Goods, the Asheville, NC-based online marketplace that makes sports nutrition approachable for all people, is proud of its continued expansion and reach into diverse demographics through its partnership with MarketPryce, a leading online marketplace that connects student-athletes with brands. To celebrate National Student-athlete Day (NSAD) on...

May 9, 2024

National Outdoor Leadership School (NOLS) Names Laura Hansen as New Director of Custom Education

LANDER, Wyo. – May 9, 2024 /OUTDOOR SPORTSWIRE/ - The National Outdoor Leadership School (NOLS) is pleased to announce the appointment of Laura Hansen as its Director of Custom Education. Previously, she was the NOLS Interim Director of Custom Education from January to March this year and moved into the permanent...