PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 10, 2025
Cirql® Welcomes Renaud Allaire as Development & Innovation Director
HO CHI MINH CITY, Vietnam (September 10, 2025) /OUTDOOR SPORTSWIRE/ – Cirql®, a Vietnam-based innovation company focused on developing scalable, less impactful, finished midsole components and material solutions for footwear brands, announces the appointment of Renaud Allaire as Development & Innovation Director. With roots stemming from iconic footwear brands such...
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September 9, 2025
Utah Innovation Awards – Wūru Wool Proves American Manufacturing Can Compete With Tech
Salt Lake City, UT (September 9, 2025) /OUTDOOR SPORTSWIRE/– Wūru Wool Company, a proudly Utah-based merino wool apparel brand, was honored with a 3rd place finish in the Industrial Manufacturing category at the 2025 Utah Business Innovation Awards Summit. The recognition comes in a field traditionally dominated by technology-driven companies—underscoring Wūru Wool’s...
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September 9, 2025
Black Diamond Equipment and AllTrails Partner to Inspire and Equip the Global Trail Community
SALT LAKE CITY (September 9, 2025) /OUTDOOR SPORTSWIRE/ – Black Diamond Equipment, a global leader in mountain sports gear, and AllTrails, the world’s most trusted platform for outdoor exploration, today announced a new partnership and gear collection. This collaboration brings together two influential outdoor brands with a common goal: inspire...
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September 9, 2025
Sweet Protection Signs Deal To Outfit America’s Top Ski and Snowboard Instructors
September 9, 2025 /OUTDOOR SPORTSWIRE/ - Sweet Protection, the industry leader in high-performance helmets, eyewear, body protection, and technical apparel, announced today that it has signed a two-year partnership with the Professional Ski Instructors of America – American Association of Snowboard Instructors (PSIA-AASI), making Sweet Protection an official gear supplier...
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September 9, 2025
Oberalp Group Adds New Sales Reps For Dynafit, Salewa and Pomoca
Boulder, CO (September 9, 2025) /OUTDOOR SPORTSWIRE/- The Oberalp Group, which owns Salewa, Dynafit, Pomoca, Wild Country, and Evolv, announced today that it has added Synergy Reps to represent Dynafit, Salewa and Pomoca in the Southwest United States, placing a team of veteran sales experts in charge of the companies’...
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September 9, 2025
Elan Heads into the 25/26 Season with Fresh Leadership Lineup
Lebanon, N.H. (September 9, 2025) /OUTDOOR SPORTSWIRE/ – Elan Sports USA today announced leadership updates that strengthen its North American team while expanding global capabilities to support the legacy ski brand’s long-term growth strategy. These changes come as Elan heads into the 25/26 winter season with renewed energy and closer...
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September 9, 2025
MyOutdoorTV Surpasses 400,000 Subscribers – Cementing Its Leadership in Outdoor Streaming
DENVER (September 9, 2025) /OUTDOOR SPORTSWIRE/ – MyOutdoorTV (MOTV), the premier streaming platform for outdoor enthusiasts, announces a groundbreaking milestone, reaching 400,000 paid subscribers – showing a 33 percent increase since the start of 2025. This achievement showcases MyOutdoorTV's rising popularity with its audience while consistently delivering high-quality, adventure-packed content....
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September 9, 2025
Garmin Rally 110 and 210 power meters for cyclists are rechargeable and easy to transfer
LATHE, Kan. (September 9, 2025) /OUTDOOR SPORTSWIRE/ – Garmin (NYSE: GRMN) today announced the Rally™ 110 and 210 power meters – its newest pedal-based power meters designed to give cyclists accurate power data and performance tracking, no matter the terrain. The single- and dual-sensing power meters can be easily swapped...
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September 9, 2025
Garmin introduces Edge 550 and 850, its brightest and smartest compact cycling computers
OLATHE, Kan. (September 9, 2025) /OUTDOOR SPORTSWIRE/ – Garmin (NYSE: GRMN) today announced the Edge® 550 and 850, advanced and compact cycling computers built to help riders better prepare and train for an event or goal. By tracking their progress through adaptive Garmin Cycling Coach plans, cyclists can feel their...
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September 8, 2025
Snowbound Expo, New England’s Winter Sports Expo Launches Tickets
September 8, 2025 /OUTDOOR SPORTSWIRE/ - Snowbound Expo is set to bring together over 22,000 skiers, snowboarders, and winter sports enthusiasts from New England to discover 250 brands and resorts this November. The expo is the ultimate kick off to winter, timed to give inspiration and motivation for the upcoming...
