PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 3, 2023
Derek Wolfe’s ‘Wolfe Untamed’ Roars onto CarbonTV: A Thrilling Adventure Series for Outdoor Enthusiasts”
MICHIGAN (AUGUST 3, 2023) /OUTDOOR SPORTSWIRE/ - Derek Wolfe, renowned for his stellar career in the NFL, has once again set his sights on conquering new frontiers. This time, the formidable athlete turned adventurer is making a splash in the world of outdoor entertainment with his highly anticipated show, "Wolfe...
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August 3, 2023
Sea to Summit Partners with Big City Mountaineers and City Kids to Gear Up for A Purpose
Boulder, CO (August 3, 2023)/OUTDOOR SPORTSWIRE/ – Sea to Summit, the global manufacturer of adventure equipment, is proud to announce a partnership with Washington DC-based, City Kids Wilderness Project and Colorado-based, Big City Mountaineers. Throughout the month of August, for every purchase made on Sea to Summit’s website, one dry bag...
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August 2, 2023
Krimson Klover Appoints Phebe Rosenthal as Director of Sales
Boulder, Colo. (August 2, 2023)/OUTDOOR SPORTSWIRE/ – Krimson Klover, the outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back to the community, has hired Phebe Rosenthal as the new Director of Sales. Rosenthal is joining Krimson Klover from Indosole, where...
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August 2, 2023
The Roark Fall ’23 Collection: Far Out East
Vol. 25: Far Out East, Inspired by Hokkaido, Japan /OUTDOOR SPORTSWIRE/ – Introducing Roark’s Fall 2023 Collection: Far Out East, a new offering of adventure-ready goods, inspired by Roark’s latest travels through Hokkaido, Japan. This season’s journey through Northern Japan found Roark’s team bike packing through the natural wonders of...
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August 2, 2023
With Cancellations and Private Camping, It’s Not Too Late To Camp in 2023
/OUTDOOR SPORTSWIRE/ – With Labor Day just weeks away and campers reporting five times more difficulty finding an available campsite to book, one might assume that without a reservation, summer camping season is over. Thanks to new features from The Dyrt, the No. 1 app for camping information and booking,...
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August 1, 2023
Kelty Teams Up with ORO Sales Group
Broomfield, Colo. – Aug. 1, 2023 — Kelty, a leader in durable and easy-to-use outdoor equipment, is pleased to announce its new partnership with ‘On the Road and Off’ (ORO), a Southeast sales and marketing group, to help grow sales of the brand’s best-selling camping, backpacking and lifestyle gear across...
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August 1, 2023
Snowsports Industries America (SIA) Announces 2023 Summit Series
PARK CITY, UT (Aug. 1, 2023)/OUTDOOR SPORTSWIRE/ – Snowsports Industries America (SIA), the preeminent organization representing the winter outdoor industry, is delighted to announce the launch of its eagerly anticipated Summit Series. This innovative event series signals a much anticipated return to face-to-face gatherings and the desire to come together to tackle...
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August 1, 2023
Italy’s UYN Sports Names Granite Marketing Sales Agency for The Rockies
MARBLEHEAD, Mass./OUTDOOR SPORTSWIRE/ – Italy’s UYN® (Unleash Your Nature), a global leader in sustainable and bio-based technical apparel, footwear and accessories, today named Granite Marketing as sales agency for the Rocky Mountain region, specifically Colorado, New Mexico, Utah, and Wyoming. Effective immediately, Granite Marketing, headed by outdoor industry veteran Steve Copeland, will...
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August 1, 2023
Arcade Rolls Out New Buckle Innovation Across Adventure Belt Styles
OLYMPIC VALLEY, Calif. - August 1, 2023 /OUTDOOR SPORTSWIRE/ – Arcade (https://arcadebelts.com), a brand on a mission to revolutionize the way a belt can function and move, today announces that the new A2 buckle - first introduced with select styles in Spring 2023 - is now available across the brand’s Adventure...
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August 1, 2023
Eyes Like a Hawk with Nocs Provisions’ Latest Collection of Optics
ALPINE MEADOWS, Calif. - August 1, 2023 /OUTDOOR SPORTSWIRE/ – Nocs Provisions, maker of adventure-ready binoculars, monoculars, and accessories, today announces the launch of the Red-Tailed Hawk Collection, a limited edition drop inspired by the raptor that soars above. The Collection includes the full range of Nocs outdoor optics, including the...
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August 1, 2023
Outdoor Research Publishes Inaugural Annual Impact Report
SEATTLE (August 1, 2023)/OUTDOOR SPORTSWIRE/ – Outdoor Research, the Seattle-based manufacturer of high-performance technical outdoor apparel, this week published its inaugural Annual Impact Report, highlighting its commitment to sustainability, inclusivity and responsible corporate practices. The report is a tool OR will use to annually share its progress, achievements and future targets...
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August 1, 2023
The National Forest Foundation and USDA Forest Service partner in the biggest public-use cabin expansion in 50 years
JUNEAU, Alaska (August 1, 2023)/OUTDOOR SPORTSWIRE/ – The National Forest Foundation (NFF), in partnership with the USDA Forest Service, is working towards increasing public access to National Forests in Alaska by constructing seven public-use cabins as part of the Alaska Cabins Project. With plans to build a total of 25 cabins on...
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August 1, 2023
Lectric eBikes Upgrades XP 3.0 with Hydraulic Brakes
PHOENIX (Aug. 1, 2023)/OUTDOOR SPORTSWIRE/ – Lectric eBikes, the industry leading eBike brand and maker of the country’s best-selling eBike model and third best-selling electric vehicle, today announced the upgrade of its XP 3.0 eBike to include hydraulic brakes, making it the only eBike with hydraulic brakes that retails for less...
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August 1, 2023
Nomadix, A Social Purpose Corporation, Continues Commitment to Climate Neutrality
San Clemente, Calif. / August 1, 2023 /OUTDOOR SPORTSWIRE/ – Nomadix, a social purpose corporation and makers of The Only Towel You Need®, made from post-consumer recycled materials, is proud to announce that it has been recertified as Climate Neutral for the second year in a row. “The textile industry is...
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August 1, 2023
Overlanders TV Series Now Airing on Outdoor Channel
DENVER (August 1, 2023)/OUTDOOR SPORTSWIRE/ – Overlanders is an Outdoor Channel original series airing on Fridays at 8:30 p.m. ET featuring five teams competing to be the best. This unique vehicle dependent survival competition demonstrates each team’s ability to navigate some of earth's most treacherous terrain. They'll only be equipped with...
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August 1, 2023
Salewa Unveils New Progressive Trekking Collection For Spring/Summer 2024
BOULDER, CO (August 1, 2023)/OUTDOOR SPORTSWIRE/ – Salewa North America, the leading mountain sports company born and bred in the Italian Dolomites and owned by the Oberalp Group, has unveiled its Progressive Trekking Collection ahead of the Spring/Summer 2024 season, featuring all new items made from natural fibers and designed for...
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August 1, 2023
Orvis Launches Groundbreaking Therapeutic RecoveryZone® Dog Beds
MANCHESTER, Vt. (Aug. 1, 2023)/OUTDOOR SPORTSWIRE/ – Orvis, a leading retailer in home and travel dog products, fly-fishing and outdoor apparel today announced the launch of its new RecoveryZone® dog beds. The company’s most innovative dog bed yet delivers science-based rest and recovery for four-legged family members providing them with a lifetime...
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August 1, 2023
Remedy PR Announces Affiliate Marketing And Management Division Before The Critical Holiday Season
/OUTDOOR SPORTSWIRE/ – A strong affiliate management program is essential for any brand seeking PR coverage in the modern media landscape, especially consumer-focused brands that desire inclusion in coveted holiday gift guides. A brand that lacks a robust PR-focused affiliate component, with expert oversight, is multiple steps behind the competition...
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August 1, 2023
The 9 most dog-friendly campgrounds in the U.S. according to The Dyrt
/OUTDOOR SPORTSWIRE/ – The Dyrt, the No. 1 app for camping information and booking, has announced the Top 9 for K-9s: The Best U.S. Campgrounds for Camping with Dogs These fetching camping locations were chosen based on reviews from The Dyrt community and boast some of the best dog parks...
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August 1, 2023
Katadyn Group Reaffirms Unwavering Commitment to Specialty Retailers This Summer
[Rocklin, CA] /OUTDOOR SPORTSWIRE/ - Katadyn Group reaffirms its unwavering commitment to specialty retailers this summer as they proudly announce a strategic collaboration with five top-tier sales agencies--a resolute step towards empowering valued partners and enhancing customer experiences. “We are proud to increase our investment in serving specialty outdoor retailers...
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July 31, 2023
Timberland Launches New Wayfarer Sunglasses
/OUTDOOR SPORTSWIRE/ – Introducing the new Wayfarer frames from Timberland Eyewear, a harmonious fusion of function and style thoughtfully encapsulated in a refined package. Exuding sophistication, the sleek black acetate frame, accentuated by the contrasting metal detailing, effortlessly complements various face shapes. A distinguished feature of these sunglasses lies in...
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July 27, 2023
The Shyft Group Reports Second Quarter 2023 Results
Second quarter results in line with management expectations Solid operating cash flow performance in the quarter Revised full-year 2023 outlook primarily driven by softness in last-mile delivery and motorhome end markets NOVI, Mich., July 27, 2023 (GLOBE NEWSWIRE) -- The Shyft Group, Inc. (NASDAQ: SHYF) (“Shyft” or the “Company”), the...
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July 27, 2023
Camping World Acquires the Assets of Breeden RV, Opens Its 200th RV Dealership
LINCOLNSHIRE, Ill.-- Camping World Holdings, Inc. (NYSE: CWH) (“Camping World”), the World’s Largest Recreational Vehicle Dealer, today announced the opening of 200th RV dealership in Van Buren, Arkansas, coinciding with the closing of its previously announced Breeden RV acquisition. Camping World Chairman and CEO Marcus Lemonis commented, “The opening of our...
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July 27, 2023
Geartrade launches proprietary A.I. system, building on experiential data from more than 1 million pieces of used gear sold
SALT LAKE CITY, UTAH (JULY 27, 2023) – Six months after launching a proprietary A.I. system building on experiential data from more than 1 million pieces of used gear listed in the company’s 20-year history, Geartrade – the leading independent online resale platform for used outdoor gear and apparel –...
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July 27, 2023
Slugs, Skookumchuck and Stretch – Get Set for MEC’s Highly Anticipated Classics Collection Launch
VANCOUVER, British Columbia (July 27, 2023) /OUTDOOR SPORTSWIRE/ - Mountain Equipment Company (MEC), Canada’s Most Trusted Outdoor Retailer, is thrilled to announce the launch of its highly anticipated 2023 Classics Collection. Designed to cater to superfans and new enthusiasts, this year’s assortment brings together beloved favourites, including the legendary Rad...