PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 19, 2021
Café, Anywhere: Helinox Teams Up with Café Kitsuné for Preview of 2022 Café Chair and Café Table
BERKELEY, Calif. - August 19, 2021 - Helinox, the original maker of lightweight, portable furniture and accessories, and Café Kitsuné, the specialty coffee retailer from multi-faceted Paris-meets-Tokyo brand Kitsuné, which extended its activities to roasteries, bars and restaurants, have joined for a sneak preview of Helinox’s new Café Chair and...
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August 19, 2021
HitchFire Releases Driver-Side Swing Arm for Forge 15
Santa Cruz, CA (August 19, 2021) – Grilling in the great outdoors just got a lot easier for some 4x4 owners. Today, HitchFire announces the release of a new driver-side swing arm that will make it easier for Jeep Wrangler and Ford Bronco owners to equip a Forge 15 Grill...
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August 19, 2021
MANTRA Labs Introduces New Packaging Designed to Represent the Power of Positive Nutritional Habits
AUSTIN, Tex. - AUGUST 19, 2021- MANTRA Labs™ (https://gomantralabs.com), a nutrition company that exists to ignite greatness through daily, simple, science-backed nutritional habits, today introduces its new packaging and website that reflect the brand’s mission to support mental and physical fitness through everyday nutritional supplements. Vibrant color, concentric circles and...
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August 19, 2021
Gnarly Nutrition Releases New Video Series
SALT LAKE CITY, UT -- Gnarly Nutrition is excited to share “Fuel for Life,” the first brand video series from the sports nutrition company. The “Fuel for Life” series consists of 5-7 minute videos that explore personal contemplations and individual motivations of four endurance athletes. By pulling back the curtain...
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August 18, 2021
State Bicycle Co. Announces Collaboration with National Park Foundation
Phoenix, AZ (August 17, 2021) – State Bicycle Co. has teamed up with the National Park Foundation to create a limited-edition collection of bicycles, clothing, and accessories – proceeds from which will help support America's beloved national parks. The State Bicycle Co x National Park Foundation collection will feature an...
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August 18, 2021
American Mountaineering Museum exhibit tells legacy of first African American Denali summiteer
SEATTLE, Wash. (Aug. 17, 2021) – Stories around first ascents in climbing are the stuff of legends in the Outdoor Industry, but few know of Charles Madison Crenchaw, the first black climber to reach the summit of Denali, North America’s highest point, in 1964. A collaboration between journalist James Edward...
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August 18, 2021
Adventure Ready Brands Adds Consumer Products Executives to Advisory Board
LITTLETON, N.H. — Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products including After Bite®, Adventure® Medical Kits and Ben’s®, announces that consumer product executives Michelle Stacy and Bruno Silva have joined the company’s advisory board. “I am excited that these two accomplished...
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August 18, 2021
Honey Stinger Partners with Soccer Star Catarina Macario
STEAMBOAT SPRINGS, Colo. (August 18, 2021) – Honey Stinger is excited to announce its partnership with professional soccer player Catarina Macario. Born in Brazil, Macario's passion for the game started at an early age, and although there were no girls soccer teams where she grew up, that didn't stop her....
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August 18, 2021
woom bikes USA Named to Inc. 5000 List for the Third Year in a Row
AUSTIN, Texas – Aug. 18, 2021 – Inc. magazine announced that woom bikes USA is number 1,198 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. Companies on the 2021 Inc. 5000 are ranked according to percentage revenue growth from 2017 to 2020....
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August 18, 2021
KUIU Adds Fairbanks Jacket to Expanding Base Camp Collection
Dixon, CA (August. 18th 2021) – KUIU, the leading manufacturer of ultralight performance hunting gear, is excited to announce the addition of the Fairbanks Jacket. Released on August 10th as the fifteenth edition of their expanding Base Camp line, the Fairbanks Jacket offers ample breathability for all day comfort in...
