PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 23, 2021
Senate E-BIKE Act Would Offer Tax Credit for Electric Bicycle Purchases
BOULDER, COLO. (Jul. 23, 2021) —PeopleForBikes applauds the timely introduction of legislation in the U.S. Senate to offer an electric bicycle tax credit, helping more people easily get out on two wheels. The Electric Bicycle Incentive Kickstart for the Environment (E-BIKE) Act (S. 2420), led by Senators Brian Schatz (D-HI)...
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July 23, 2021
Shark Pods Becomes an Official Sponsor of Salty Sports Society’s Speedo SALT Series
Saint Augustine Beach, Florida – Salty Sports Society, a leader in beach sporting events, has signed Shark Pods as a sponsor of the Speedo SALT Series. Shark Pods, invented in Ponte Vedra Beach, FL, are made for open water swimmers, triathletes, lifeguards, and surfers to reduce the number of shark...
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July 22, 2021
Colorado Yurt Breaks Ground at Colorado Outdoors
MONTROSE, COLORADO (July 23, 2021) – Construction of over 30,000 square feet of new office and manufacturing space at Colorado Outdoors officially began yesterday for the Colorado Yurt Company (Colorado Yurt). Colorado Yurt is a Montrose-based business specializing in the manufacturing of yurts, tipis and rugged canvas wall tents. In...
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July 22, 2021
DPS Releases Small-Batch Ski Collections, New Bindings, Glove Line for Dreamtime 2021
SALT LAKE CITY (July 22, 2021) — DPS Skis, the U.S.-based ski manufacturer pairing space-age carbon technology with groundbreaking shapes, announces the start of its annual Dreamtime event on July 26. Running through August 11, Dreamtime will see DPS release limited models, including Special Edition Pagoda Tour skis, two limited...
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July 22, 2021
Velocio Partners with Apidura for UK Repairs
Bikepacking brand’s London repairs team to help reduce shipping without compromising quality Apidura will serve as Velocio’s UK repairs hub, alongside What Happened in Slovenia, who will serve as Velocio’s EU repairs hub and Vélocolour in Canada. The partnership will deliver high quality repairs to Velocio customers while reducing the...
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July 22, 2021
Portland Design Works is Officially Certified Climate Neutral
PORTLAND, OR (July 22, 2021) — Portland Design Works, creators of gear for everyday cycling, is proud to announce that the company is now officially Climate Neutral Certified. “We believe that we can make a change toward more sustainability within the bicycle industry. We are small but mighty, and proud...
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July 22, 2021
Juniper Ridge Announces Pop-Up and Giveaway with Fjallraven SF
San Francisco, CA – July 22, 2021- Juniper Ridge, a west coast home and body care brand with over 20 years of experience, is pleased to announce its upcoming pop-up with Fjallraven. The brand will take up residency at Fjallraven’s Jackson Street shop in San Francisco, CA on Saturday, July...
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July 22, 2021
Helinox Drops Second BTS Collab
BERKELEY, Calif. - July 22, 2021 - Helinox (https://helinox.com), the original designer of portable, lightweight furniture and accessories, today announces the second limited-edition collaboration with the Grammy-nominated group BTS. The latest BTS x Helinox collection includes a whole new set of Helinox products designed from the Helinox Creative Center and flagship...
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July 22, 2021
USWE Unleashes the MTB Trail-Ready SHRED™ and FLOW™
Malmö, Sweden- July 22nd - USWE (https://www.uswe-sports.com), innovator of the No Dancing Monkey™ and Snug-Me™ harness system and industry leader of action sports packs, today releases two new daypacks ready to attack MTB trails. USWE has devoted countless hours and miles on the trail to hone in on the perfection of...
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July 22, 2021
Ultra-Trail Harricana du Canada™ and The North Face extend their partnership for three years
La Malbaie – The Ultra-Trail Harricana du Canada™ is proud to announce that The North Face Canada has confirmed its partnership as the presenter of the event for the next three years (2021-2022-2023). The company, which specializes in sports clothing and accessories, mainly oriented towards mountain activities and trail running,...
