PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 5, 2021
Nathaniel Coleman Re-Signs to Gnarly Nutrition Athlete Team
Salt Lake City, UT -- Gnarly Nutrition is excited to share that climber Nathaniel Coleman has re-signed to their athlete team as he prepares to compete in this year’s summer Olympics. “Gnarly Nutrition is committed to improving people’s nutrition, training and the knowledge of nutrition in climbing and other sports,”...
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May 5, 2021
Decathlon Promotes Innovation and Sustainability for 2021 Camping, Hiking, Outdoor Gear Collections
SAN FRANCISCO (May 5, 2021) — Just in time for summer adventures, Decathlon, the world’s largest sporting goods retailer, delivers new gear lines featuring innovative, sustainable technology at wallet-friendly prices that set the brand apart from others in the outdoors space. The brand’s customer-oriented approach shines through in the new...
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May 5, 2021
Arc’teryx Welcomes Nicole McLaughlin to Global Ambassador Team
NORTH VANCOUVER, Canada, May 5, 2021 – Arc’teryx Equipment, the global design company specializing in technical high-performance outerwear and equipment, announces Nicole McLaughlin as the first-ever design ambassador, joining the brand’s many notable athletes, climbers and thought leaders including Peter Devries (Surf), Florence Williams (Author), Brendan Leonard (Run/Author), Katie Holdlen (MTB), Shelma Jun (Climb / Inclusion). The multi-year partnership, which...
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May 5, 2021
Royal Robbins Opens New Retail Store in Seattle
SAN FRANCISCO, Calif. (May 5, 2021)— Royal Robbins has accelerated its retail expansion plan and announces its first retail store in downtown Seattle, opening its doors on May 7. The new 2,200-square-foot retail store is located at 1601 2nd Ave, and provides a broader platform for telling the unique story...
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May 5, 2021
Hydro Flask Expands Global Presence with Distribution in Latin America
Bend, OR (May 5, 2021) – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ: HELE) brand, is expanding its growing global presence within the Latin American market. Hydro Flask launched in Uruguay at the end of...
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May 5, 2021
Rossignol Group a proud supporter of the Share Winter Foundation
Park City, UT – May 5, 2021 – Reinforcing the pillar of ‘Community’ within its broad-reaching Respect program, the Rossignol Group is proud to announce its support of the Share Winter Foundation. A 501(c)(3) non-profit, the Share Winter Foundation works with local and regional programs to help foster efficient, effective,...
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May 5, 2021
Saucony Gives Tribute to Moms This Mother’s Day with Brand Film: ‘The Marathon That Never Ends’
WALTHAM, Mass.– May 5, 2021— Global performance running lifestyle brand Saucony has announced today the launch of a new film in honor of Mother’s Day, which helps to raise awareness of the disproportionate burnout of mothers, an issue that has intensified since the start of the COVID-19 pandemic. In its...
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May 5, 2021
National Trails Day® 2021
Silver Spring, MD – Millions of people have found physical, mental, and emotional restoration on trails during the pandemic. Thousands of folks will return the favor and care for the magnificent American trail system, helping more people in the U.S. enjoy trails and quality green space. American Hiking Society (AHS) invites...
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May 5, 2021
bluerub launches hair and body care products for triathletes and swimmers
Loveland, CO: Today, bluerub, a natural body care company for all athletes, announced their SWIM collection: three products that remove chlorine, salt, and bromine from skin and hair. They also restore pH and protect hair and skin from the effects of salt water and pool chemicals. bluerub worked directly with triathletes to...
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May 4, 2021
Minus33 reclaims ownership of historic Scribner Building, poised to reinvent New England’s wool legacy
ASHLAND, NH – Amidst ongoing expansion, Minus33, a merino wool apparel brand created by textile engineers from L.W. Packard & Co., has reclaimed ownership of the historic Scribner Building that sits at the head of the former L.W. Packard campus in Ashland, New Hampshire. The move is the latest step...
