PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 27, 2021
ALPS Mountaineering Introduces Helix
New Haven, Mo.- ALPS Mountaineering, manufacturer of performance-driven technical support gear for wilderness adventures, exploration, and family camping, adds two new backpacking tents to its expansive line of wilderness adventure gear with the release of the Helix series lightweight tents. The new Helix tents are available with one- or two-person...
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May 27, 2021
Cascade Designs Expands Sales and IT Departments with Three New Hires
SEATTLE, Wash. (May 27, 2021) - Cascade Designs; the parent company of MSR, Therm-a-Rest, Platypus, SealLine, PackTowl and Varilite; announces three new hires in their sales and IT departments. Tim Lau will be joining the team as International Sales Manager for Canada and APAC, Jenni Schmidt will work as Senior...
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May 26, 2021
Chaco Hits the Road with Fit for Adventure Tour
ROCKFORD, Mich. (May 26, 2021) – Chaco Footwear, the iconic outdoor lifestyle brand, is launching a national tour featuring a mobile factory bus and a Chillos Mobile Pop-Up. Consumers around the country will have the chance to meet the ReChaco Roving Repairs Bus- a vintage school bus turned mobile factory. Visitors will be able to drop...
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May 26, 2021
Mountain Hardwear Launches PCT™ Pack Unveiling Dynamic New Hoverbelt Technology
Richmond, Calif. (May 26, 2021)- Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, today released a multi-day hiking specific pack -- the PCT™ -- with a revolutionary design to the industry standard pivoting belt. The addition of the PCT™ along with another style, the...
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May 26, 2021
Introducing the Roval Terra CL
May 24th, 2021, Morgan Hill, Calf - In a category all its own; the initial Terra wheels set a new benchmark for mixed-terrain performance in every measurable sense. Today Roval releases a wheelset borrowing performative benefits of its premium predecessor paired with the serviceability of new DT SWISS hubs for...
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May 26, 2021
Sea to Summit Announces New Sales Representation in Western and Eastern Canada
Boulder, CO (May 26, 2021) — Sea to Summit, the award-winning global adventure equipment brand headquartered in Western Australia, has partnered with two new sales agencies across Canada. Effective immediately, Mystery Mountain Sales in Western Canada and Escala Sales and Marketing in Eastern Canada will represent Sea to Summit. Together with...
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May 25, 2021
Gregory’s first-ever plus size pack collection now available for purchase
SALT LAKE CITY, UTAH (May 25, 2021) –Gregory, a global leader in pack fit and comfort for more than four decades, announces today another industry first with the launch of its long-awaited Plus Size Collection of backpacks. With 14 different pack styles across the day hiking, hydration, multi-day backpacking and...
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May 25, 2021
New lifestyle frames by Costa Sunglasses offer premium lens technology in beach-ready styles
DAYTONA BEACH, Fla. – Costa Sunglasses- the first manufacturer of color-enhancing, all-polarized glass sunglass lenses - grows its lifestyle collection just in time for summer with two new beach-ready lifestyle frames, the Rincondo and the feminine Maya. The new frames are built for those looking to enjoy long days on...
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May 25, 2021
Pure Gravel Debuts Pre-Ride Show at Unbound Kansas
Carlsbad, CA– Pure Gravel, a lifestyle brand focused on Gravel Cycling, is producing an entertaining Pre-Ride Show debuting at Unbound Gravel June 3-4 in Emporia Kansas. The presenting broadcast sponsor is FSA - Full Speed Ahead. The Pre-Ride Show will be filming in Emporia, Kansas June 3–5, 2021 at the...
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May 25, 2021
Grand Trunk Acquires Alite Designs
BOUNTIFUL, Utah (May 25, 2021) — Grand Trunk, the pioneering brand for adventure travel goods and innovator of the travel hammock, has acquired Alite Designs, the company behind the iconic Monarch camp chair. Starting next year, Alite products will be available under the Grand Trunk brand name. Tae Kim, a former equipment...
