PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 14, 2020
Snow Peak and Rumpl Launch Fire-Resistant Blanket
PORTLAND, Ore. (Oct 14, 2020) – Today, Snow Peak, the leading Japanese outdoor design brand, and Rumpl, the leader in technical blankets, announce the launch of the limited-edition NanoLoft® Takibi Blanket. The two Portland-based brands collaborated to design this exclusive, fire-resistant blanket that combines Rumpl’s proprietary 100% post-consumer recycled NanoLoft...
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October 14, 2020
Norrøna Partners with Black Dog Sales Group to Lead Rockies and Intermountain West Sales
BOULDER, Colo. (Oct. 14, 2020) —Norrøna, the four-season Norwegian outdoor brand renowned for its premium, sustainably-built outerwear, announces a new sales partnership with Ian Decker at Black Dog Sales Group, who will represent the brand throughout the Rocky Mountain and Intermountain West territory. Decker brings over 20 years of experience...
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October 14, 2020
EcoVessel Named a ‘Colorado Companies to Watch’ Winner
Boulder, CO, October 14, 2020 – EcoVessel announced that it has been named a Colorado Company to Watch, acknowledging the drive, excellence and influence of EcoVessel as a growing company in the state. Colorado Companies to Watch honors second stage companies that develop valuable products and services, create quality jobs, enrich...
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October 14, 2020
Dahu Launches First-of-its-Kind Complimentary Online Boot Fit Experience With a 100% Fit Guarantee
Puidoux, Switzerland., October 14th, 2020— Dahu-The Swiss Ski Boot, today announced its Corsair Fit Experience, the brands latest breakthrough. Complimenting Dahu’s revolutionary and patented ski boots, the Corsair Fit Experience expands the brands commitment to innovation by reimagining the boot fit experience. A brand and industry first, Dahu leverages its’...
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October 14, 2020
Solo New York Advances Sustainability Leadership with New FSC-Certified Packaging Standards
NEW YORK, NY - October 14, 2020 - Solo New York (http://solo-ny.com), a global sustainability leader and one of the largest bag brands in the world, today announced that its new environmentally-friendly sustainable packaging standards are 100% recycled, recyclable, biodegradable, and FSC certified. The new packaging standards are part of...
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October 13, 2020
SWIX Debuts Triac 4.0 — The World’s Most Advanced Ski Pole
HAVERHILL, N.h. -- Available in ski shops Fall 2020 athletes will be able to purchase the brand new SWIX Triac 4.0 Aero — the most recent evolution in Nordic racing poles. The pole features a stiffness rating of 21 millimeters and has a shaft weight of 56 grams per meter....
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October 13, 2020
National Park Trust to Honor Hydro Flask with American Park Experience Award
Washington, D.C. (October 13, 2020) – The Board of Trustees of National Park Trust are pleased to announce that they will honor Bend, Oregon-based outdoor brand Hydro Flask with the distinguished 2020 American Park Experience Award, which honors an individual or group that has made extraordinary contributions to enhance the awareness...
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October 13, 2020
VSSL Celebrates Tremendous Growth in Fifth Year of Operation
ABBOTSFORD, British Columbia – Oct. 13, 2020 – VSSL, creator of modern preparedness essentials for the outdoors, recently celebrated the five-year anniversary since the brand’s founder, Todd Weimer, brought the first product to market in August 2015. The anniversary comes at a time when the brand continues to experience significant...
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October 12, 2020
Spartan Trail partners with Pacific Coast Trail Runs for first standalone trail event in California
BOSTON (October 12, 2020) – Following its ascent on the trail running community, the 2021 Spartan Trail US Series Presented By CRAFT announces the first ever brand standalone trail event in San Jose (California) in partnership with the renowned event organizing company from the Bay Area, Pacific Coast Trail Runs....
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October 12, 2020
Member Companies of The Conservation Alliance Team Up to Protect Wild Places
Bend, Ore., October 12, 2020– A coalition of 14 companies have joined together to share their commitment to conservation by participating in The Conservation Alliance #WeKeepItWild campaign. From October 12-18, participating companies will donate five-percent of online sales to The Conservation Alliance. Funds raised during this campaign will help the...
