PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
October 17, 2023
Outdoor Diversity Alliance Invites Industry to Collectively Advance Equity
Richmond, Calif. - Oct. 17, 2023 /OUTDOOR SPORTSWIRE/ – Today, outdoor industry leaders announced the formation of the Outdoor Diversity Alliance (ODA) and invited every outdoor brand and nonprofit to be part of its launch. ODA is designed to assist the outdoor industry in addressing systemic issues impacting diversity, equity, and...
-
October 17, 2023
Timberland Unveils Fashion-Forward Round Keyhole Sunglasses
/OUTDOOR SPORTSWIRE/ – Timberland Eyewear proudly presents its latest style - the round keyhole TB9319 sunglasses. These new polarized shades blend style, performance, and sustainability, making them a must-have accessory for both the fashion-forward and outdoor enthusiast. The round keyhole TB9319 sunglasses embody Timberland's dedication to sustainable eyewear. These sunglasses...
-
October 17, 2023
Primus Introduces Fritid Collection of Reusable Containers
LOUISVILLE, Colo. (Oct. 17, 2023)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, expands its Fritid collection of sleek and streamlined daily containers that can transition easily from the office to the outdoors. Primus hopes that the collection will help consumers to ditch one-time use containers and bring their favorite drinks and...
-
October 17, 2023
Nocs Provisions and FLORENCE Launch Sail-Inspired Binocular Bundle
ALPINE MEADOWS, Calif. - October 17, 2023 /OUTDOOR SPORTSWIRE/ – Nocs Provisions, maker of adventure-ready binoculars, monoculars, and accessories, today announces the Nocs x FLORENCE Collab as a homage to surfers, action seekers, and tide chasers alike. The limited edition bundle features Nocs’ award winning Waterproof Standard Issue Binoculars and a...
-
October 17, 2023
In Collaboration With Backcountry, Shaun White Adds Women’s Line of Snowboard Apparel to Namesake ‘Whitespace’ Brand
PARK CITY, Utah (Oct. 17, 2023) /OUTDOOR SPORTSWIRE/ - Shaun White, three-time Olympic gold medalist, builds upon his namesake brand with the addition of women’s performance wear designed for riders of all disciplines. The performance brand, developed alongside outdoor retailer Backcountry, debuted two years ago with a limited-edition snowboard and...
-
October 17, 2023
Aleck Launches Next Gen Audio and Comms for Skiers and Snowboarders
South Lake Tahoe, CA (October 17, 2023) /OUTDOOR SPORTSWIRE/ - Aleck is stoked to announce the launch of the all-new Aleck Nunchucks, the next generation wireless helmet audio and comms system for skiers and snowboarders. The Nunchucks represent a significant leap forward from the industry’s best-selling Aleck 006 helmet audio...
-
October 17, 2023
HEST Launches New Down Comforter to Elevate Camping Comforts
SEATTLE (October 17, 2023) /OUTDOOR SPORTSWIRE/ – HEST, the designer of premium sleep products built to bring the comfort of home to the outdoors, is excited to announce the launch of its newest product, the HEST Down Comforter. Designed to provide the comfort and warmth of your home comforter in a...
-
October 17, 2023
Gear Up for Winter with CB Sports Ski Gloves
CB Sports’ winter ski gloves and mittens, available in the brand's iconic color scheme, are now ready to accompany you on all your ski endeavors! Designed with cutting-edge technology and high-quality materials to ensure unparalleled warmth and comfortability. Our new gloves and mittens have been engineered featuring top-grade fabrics that...
-
October 17, 2023
Flaxta Picks Up Momentum Media PR as Public Relations Agency for Record for North America
October 17th, 2023 /OUTDOOR SPORTSWIRE/ – Flaxta, the Swedish brand redefining sports protection through performance, style, and innovation, has selected Boulder-based Momentum Media PR as its communications agency of record. As it makes its official entry into the US and North American markets, Flaxta is introducing new and award-winning styles in...
-
October 17, 2023
Darby Communications Knits New Partnership with Thermowave
October 17, 2023 -- Kaunas, Lithuania /OUTDOOR SPORTSWIRE/ – Thermowave, manufacturer of premium merino wool apparel for outdoor pursuits, proudly announces its expansion into the United States market and partnership with North Carolina-based Darby Communications, a PR and marketing agency specializing in the outdoor and active lifestyle markets. Effective immediately, Darby Communications...