November 17, 2022

Women-Led Wednesday Reports a Record 650 Brands Banding Together to Inspire Conscious Shopping this Holiday Season

Sun Valley, ID /OUTDOOR SPORTSWIRE/ - Women-Led Wednesday announces the fifth installment of its annual shopping holiday created to encourage conscious consumerism in support of women-led brands, and this year, is excited to welcome more than 650 companies to its directory leading up to the holiday on Nov. 23, 2022. Brands...

November 7, 2022

Frndly TV & Solo Stove to Launch Holiday Pop-Up Channel “Cozy Holiday Bonfire Presented by Solo Stove”

DENVER and SOUTHLAKE, TX, November 7 /OUTDOOR SPORTSWIRE/ – Frndly TV, the most affordable live TV provider for the whole family, and Solo Stove, the industry leader in smokeless fire pits, today announced the Cozy Holiday Bonfire Presented by Solo Stove pop-up channel will join the Frndly TV lineup on Tuesday,...

November 4, 2022

King Oscar Celebrates 120 Years as the King of Seafood

San Diego, Calif. (November 04, 2022) /OUTDOOR SPORTSWIRE/ King Oscar, the legendary Norwegian seafood producer, is proud to celebrate its 120th anniversary on Tuesday, November 29th, 2022. King Oscar, currently the top purveyor of specialty seafood in the United States, remains committed to the heritage, craft and quality that earned...

November 3, 2022

Brad Hiranaga Joins Cotopaxi as Chief Brand Officer in Latest C-suite Expansion

Salt Lake City, UT (November 3, 2022) — Certified B Corporation™ and impact-driven adventure lifestyle brand, Cotopaxi, welcomes new Chief Brand Officer Brad Hiranaga as the latest C-suite executive to join the team during an exciting year for brand growth. Hiranaga joins Cotopaxi from his most recent post as Chief...

November 3, 2022

Solo Stove Launches Surround, a protective barrier for their Smokeless Fire Pits

Grapevine, TX (November 3, 2022) /OUTDOOR SPORTSWIRE/ - Solo Stove, a home and outdoor lifestyle brand within the Solo Brands (NYSE: DTC) portfolio, expands its fire pit accessories ecosystem with Surround, a heat-resistant fire pit enclosure. Solo Stove created the Surround as a 360° Protective Barrier, an added safety measure,...

November 1, 2022

veritree and Vitasave announce new partnership to revitalize Canada’s natural outdoors

Vancouver, British Columbia (November 01, 2022) /OUTDOOR SPORTSWIRE/ - veritree, a data-driven climate solutions platform that connects sustainably minded companies with verified and traceable tree-planting projects, announced a new partnership with Vitasave. As one of Canada’s premier supplement and vitamin retailers, Vitasave champions health in all its forms, body, mind,...

October 25, 2022

Dakine Introduces Sender Stretch 3L Series, its First Recyclable, Technical Outerwear Kit

LOS ANGELES (October 25, 2022) /OUTDOOR SPORTSWIRE/ – Dakine, the trusted name in purpose-built gear for outdoor adventures, releases the Sender Stretch 3L Series jacket and pant, a ready-to-recycle technical and durable outerwear kit for winter adventures. The Sender, available for men and women, is a testament to Dakine’s ongoing sustainability initiatives...

October 17, 2022

Shaun White Expands Namesake Lifestyle Brand ‘Whitespace’ with New Apparel and Snowboard Accessories

PARK CITY, Utah (Oct. 17, 2022)/OUTDOOR SPORTSWIRE/ – Shaun White, three-time Olympic gold medalist and winner of the most X-Games gold medals in history, builds upon his namesake brand with the addition of premium apparel and gear collections designed for on and off the mountain moments. Developed alongside outdoor retailer Backcountry, Whitespace...

September 14, 2022

Lectric eBikes’ First-ever Pet Trailer Helps Man’s Best Friend Travel in Style

PHOENIX (September 15, 2022) /OUTDOOR SPORTSWIRE/ - Lectric eBikes, one of the fastest growing electric bike companies in the nation, has debuted its first accessory specifically designed for pets. The Wag-along pet trailer makes it easier than ever before to bring your favorite furry friends along for the ride. As...

August 1, 2022

Solo Stove Launches 2.0 Version of Their Best-Selling Smokeless Fire Pit

Grapevine, TX (August 1, 2022) /OUTDOOR SPORTSWIRE/ Solo Stove is excited to announce the launch of Fire Pit 2.0, the first update to their line of smokeless fire pits since they initially debuted on Kickstarter in 2016. The major update to Fire Pit 2.0 is the inclusion of a patented...

July 27, 2022

ICEMULE Coolers Introduces First-Ever Transparent Air-Insulated Cooler

ST. AUGUSTINE, FL (July 27, 2022)/OUTDOOR SPORTSWIRE/ – ICEMULE Coolers, makers of the most portable, premium backpack coolers, created the world’s first-ever transparent, air-insulated cooler, the ICEMULE ClearTM. The ICEMULE ClearTM was designed for sporting event venues, concert arenas and amphitheaters, and other locations which require clear bags for entry. “Our...

June 9, 2022

Thermore Introduces EVOdown® – Half Fibers, Half Insulation, Fully Recycled

Milano, Italy /OUTDOOR SPORTSWIRE/ - The Thermore Group was founded in Milan in 1972. Fifty years later, the company is still defending its title as the global insulation specialist for apparel. Thermore’s team includes young talents under the age of 30, which is what allows Thermore to stay ahead of...

June 8, 2022

Decathlon Expands US Distribution Channels to New Retailers

SAN FRANCISCO (June 8, 2022) /OUTDOOR SPORTSWIRE/ - Today, at Outdoor Retailer in Denver, Decathlon announces its expansion of distribution channels to key brand partners in order to provide greater access for customers to its array of sporting goods. Decathlon products are available at decathlon.com and through a growing list...

April 21, 2022

Orvis Highlights Conservation and Access in 2021 Impact Report

MANCHESTER, Vt. (April 21, 2022) /OUTDOOR SPORTSWIRE/ - In celebration of Earth Day, Orvis, the family-owned and -operated outdoor retailer that specializes in fly-fishing and wingshooting gear, dog products and active lifestyle apparel, releases its 2021 Impact Report, highlighting the contributions the brand and its patrons made to protect wild...

March 30, 2022

Noto Group Executive Search Strengthens Team with Four Key Hires and Three Promotions

PORTLAND, OR – March 30, 2022/OUTDOOR SPORTSWIRE/ - Noto Group, a boutique executive search and leadership consulting firm for leading consumer brands, is excited to announce several recent hires and promotions. Bridget Walsh Hope joins the firm as Executive Recruiter with over 20 years of experience in the athletic, outdoor, and...

March 28, 2022

Leading-Edge Technology Makes FORLOH’s New Insect Shield® Apparel Best In Class for Warm Weather Adventures

WHITEFISH, Mont. (March 28, 2022) /OUTDOOR SPORTSWIRE/ - FORLOH, the 100 percent made-in-America technical outdoor brand, is proud to introduce new, lightweight Insect Shield® shirts and pants that deliver unprecedented comfort and protection in the most innovative garments ever designed for outdoor enthusiasts. Finally, adventurers are uniquely equipped to win the...

March 7, 2022

Athletic Brewing Company Launches Crisp Non-Alcoholic Brew, Athletic Lite

Stratford, CT & San Diego, CA (March 7, 2022)/OUTDOOR SPORTSWIRE/ - The leading non-alcoholic craft brewer and fastest-growing brewery in the country, Athletic Brewing, is excited to announce the release of an exceptionally approachable, crisp, refreshing, everyday non-alcoholic beer, Athletic Lite, this March. According to statistics, since 2020 there has been...

March 3, 2022

FORLOH Appoints Nick Skally to Vice President of Marketing and E-Commerce

WHITEFISH, Mont. (March 3, 2022)/OUTDOOR SPORTSWIRE/- FORLOH, the 100% made-in-America technical outdoor brand, continues its growth trajectory in the US market with the appointment of Nick Skally to VP of Marketing and E-commerce. Skally brings over 20 years of corporate experience with globally-recognized brands including Nordica, Ski, and Malibu Boats,...

January 13, 2022

Shaun White Debuts New Snowboard to Launch Active Lifestyle Brand ‘Whitespace’

PARK CITY, Utah (Jan. 13, 2022)  /OUTDOOR SPORTSWIRE/ - Shaun White, three-time Olympic gold medalist and winner of the most X Games gold medals in history, has partnered with premier outdoor specialty retailer Backcountry to launch Whitespace, his new active lifestyle brand inspired by the freedom to create and find...

February 9, 2021

Mountain Hardwear Partners with ENDVR to Bolster Education and Sales Incentives for Retail Partners

Richmond, Calif. - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, announced a new partnership with ENDVR, a retail sales app that bolsters the relationship between brands and their retailer partners in order to increase engagement, administer sales rewards and education for retail floor...

September 17, 2020

Shock Doctor to Donate 100% of Profits From Black Lives Matter Lip Guards to United Negro College Fund

FOUNTAIN VALLEY, Calif., September 17, 2020 — Shock Doctor, the #1 Mouthguard in the World, has released three new football lip guard designs that feature “Black Lives Matter” — 100% of profits from sales will be donated to the United Negro College Fund (UNCF). The UNCF has an illustrious history...

September 15, 2020

Liv Cycling Introduces Intrigue Advanced Pro 29

NEWBURY PARK, Calif. (Sept. 15, 2020) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced its new Intrigue Advanced Pro 29 trail bike featuring an Advanced-Grade Composite frame, suspension tuned specifically for women by women, 29-inch wheels and flip chip adjustable frame geometry. The Intrigue...

August 20, 2020

United Sports Brands Grows Portfolio With Acquisition of Glukos Energy, a Leading Energy Supplement Brand

FOUNTAIN VALLEY, Calif., August 20, 2020 — United Sports Brands today announces it has acquired Glukos Energy, a leading energy supplement brand. United Sports Brands will utilize its expertise, partnerships and experience to create new market opportunities for Glukos, enabling the brand's continued focus on ground-breaking product innovation. "We’re very excited...

August 11, 2020

Liv Cycling Adds Gravel To Its Lineup With New Devote Series

NEWBURY PARK, Calif. (Aug. 11, 2020) - Liv Cycling, the company dedicated to getting more women on bikes, entered the gravel bike market with the unveiling of the new Devote series. Designed as the go-to bike for gravel grinders or any riding adventure, Devote is a fully-loaded, accessory-ready gravel bike...

June 9, 2020

Tender Corporation Announces Adventure Ready Brands As New Name

LITTLETON, N.H. (June 9, 2020) — Tender Corporation, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products, announces today that the company will be doing business as Adventure Ready Brands in order to align more closely with the company’s mission to inspire outdoor adventure. “Adventure...