PR Newswire Syndication
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March 28, 2022
Leading-Edge Technology Makes FORLOH’s New Insect Shield® Apparel Best In Class for Warm Weather Adventures
WHITEFISH, Mont. (March 28, 2022) /OUTDOOR SPORTSWIRE/ - FORLOH, the 100 percent made-in-America technical outdoor brand, is proud to introduce new, lightweight Insect Shield® shirts and pants that deliver unprecedented comfort and protection in the most innovative garments ever designed for outdoor enthusiasts. Finally, adventurers are uniquely equipped to win the...
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March 7, 2022
Athletic Brewing Company Launches Crisp Non-Alcoholic Brew, Athletic Lite
Stratford, CT & San Diego, CA (March 7, 2022)/OUTDOOR SPORTSWIRE/ - The leading non-alcoholic craft brewer and fastest-growing brewery in the country, Athletic Brewing, is excited to announce the release of an exceptionally approachable, crisp, refreshing, everyday non-alcoholic beer, Athletic Lite, this March. According to statistics, since 2020 there has been...
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March 3, 2022
FORLOH Appoints Nick Skally to Vice President of Marketing and E-Commerce
WHITEFISH, Mont. (March 3, 2022)/OUTDOOR SPORTSWIRE/- FORLOH, the 100% made-in-America technical outdoor brand, continues its growth trajectory in the US market with the appointment of Nick Skally to VP of Marketing and E-commerce. Skally brings over 20 years of corporate experience with globally-recognized brands including Nordica, Ski, and Malibu Boats,...
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January 13, 2022
Shaun White Debuts New Snowboard to Launch Active Lifestyle Brand ‘Whitespace’
PARK CITY, Utah (Jan. 13, 2022) /OUTDOOR SPORTSWIRE/ - Shaun White, three-time Olympic gold medalist and winner of the most X Games gold medals in history, has partnered with premier outdoor specialty retailer Backcountry to launch Whitespace, his new active lifestyle brand inspired by the freedom to create and find...
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February 9, 2021
Mountain Hardwear Partners with ENDVR to Bolster Education and Sales Incentives for Retail Partners
Richmond, Calif. - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, announced a new partnership with ENDVR, a retail sales app that bolsters the relationship between brands and their retailer partners in order to increase engagement, administer sales rewards and education for retail floor...
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September 17, 2020
Shock Doctor to Donate 100% of Profits From Black Lives Matter Lip Guards to United Negro College Fund
FOUNTAIN VALLEY, Calif., September 17, 2020 — Shock Doctor, the #1 Mouthguard in the World, has released three new football lip guard designs that feature “Black Lives Matter” — 100% of profits from sales will be donated to the United Negro College Fund (UNCF). The UNCF has an illustrious history...
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September 15, 2020
Liv Cycling Introduces Intrigue Advanced Pro 29
NEWBURY PARK, Calif. (Sept. 15, 2020) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced its new Intrigue Advanced Pro 29 trail bike featuring an Advanced-Grade Composite frame, suspension tuned specifically for women by women, 29-inch wheels and flip chip adjustable frame geometry. The Intrigue...
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August 20, 2020
United Sports Brands Grows Portfolio With Acquisition of Glukos Energy, a Leading Energy Supplement Brand
FOUNTAIN VALLEY, Calif., August 20, 2020 — United Sports Brands today announces it has acquired Glukos Energy, a leading energy supplement brand. United Sports Brands will utilize its expertise, partnerships and experience to create new market opportunities for Glukos, enabling the brand's continued focus on ground-breaking product innovation. "We’re very excited...
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August 11, 2020
Liv Cycling Adds Gravel To Its Lineup With New Devote Series
NEWBURY PARK, Calif. (Aug. 11, 2020) - Liv Cycling, the company dedicated to getting more women on bikes, entered the gravel bike market with the unveiling of the new Devote series. Designed as the go-to bike for gravel grinders or any riding adventure, Devote is a fully-loaded, accessory-ready gravel bike...
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June 9, 2020
Tender Corporation Announces Adventure Ready Brands As New Name
LITTLETON, N.H. (June 9, 2020) — Tender Corporation, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products, announces today that the company will be doing business as Adventure Ready Brands in order to align more closely with the company’s mission to inspire outdoor adventure. “Adventure...
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April 7, 2020
PHOOZY Donates More Than $25,000 in Protective Device Capsules to Healthcare Workers, Laboratory Workers, and First Responders
CHARLOTTE, NC (April 7, 2020): PHOOZY, maker of protective capsules for phones, tablets and laptops, is donating more than $25,000 in products to healthcare workers, laboratory workers, and first responders across the nation. The capsules will offer extra protection for their devices by reducing exposure to viruses, germs and bacteria...
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October 22, 2019
Tender Corporation Bolsters Outdoor Portfolio with RapidPure Acquisition
LITTLETON, N.H. (October 22, 2019) —Tender Corporation (Tender), which sells a range of best-in-class branded consumer products including After Bite®, Adventure® Medical Kits and Ben’s®, announces the acquisition of RapidPure® water purification systems. Available in a range of form factors to work with water bottles, hydration packs, and gravity-style camping...
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August 20, 2019
Liv Cycling Unveils New Pique 29 Off-Road Series
NEWBURY PARK, Calif. (Aug. 20, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced the new Pique 29 series, its first off-road bike with 29-inch wheels. Designed for riders who want to go fast when racing or on long epic rides, the Pique 29...
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July 23, 2019
Liv Cycling Reveals New Avail AR
NEWBURY PARK, Calif. (July 23, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, introduced the new versatile Avail AR to its extensive line of endurance-focused road bikes. The all-road capable Avail AR offers wide tire compatibility up to 38c and an updated geometry for a...
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July 10, 2019
Tender Corporation Expands Outdoor Portfolio With Counter Assault Acquisition
LITTLETON, N.H. (July 10, 2019) — Tender Corporation, which sells a range of best-in-class branded consumer products, announces the acquisition of Bushwacker Backpack & Supply, maker of the popular Counter Assault brand of personal-defense products, including the leading bear spray and tools for law enforcement and self-defense. Based in Kalispell,...
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May 16, 2019
Rad Power Bikes Expands Footprint and Opens New Flagship Showroom in Seattle
SEATTLE, May 16, 2019 – Rad Power Bikes, a global direct to consumer ebike brand, is massively expanding in Seattle. The company is upgrading its U.S. footprint from 7,000 to nearly 33,000 square feet in the historic Ballard neighborhood where the business has been headquartered since 2015. At the heart...
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May 14, 2019
Liv Cycling Adds To Intrigue Series With Lightweight Aluminum Model
NEWBURY PARK, Calif. (May 14, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, announced its agile all-mountain trail bike, Intrigue, is now available in a lightweight aluminum ALUXX model. The new Liv Intrigue is designed with the specific ability to charge down technical descents, up...
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January 31, 2019
Electric Bike Company Rolls Back Tariffs
Rad Power Bikes is putting the brakes on tariffs for its customers. The Seattle-based consumer-direct ebike company will now fully absorb all costs associated with the 25% tariff imposed on ebikes since August 2018. Returning to their original pre-tariff prices, a $200 difference, is part of the brand’s mission to...
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October 4, 2018
BeAlive Closes $3.5M in Seed Funding Led by KittyCat Capital to Launch the First Digital Consumer Entertainment Brand for Outdoor Enthusiast Millennials
Midland, MI – October 4, 2018 – BeAlive announced today a $3.5M seed round to fund the first digital consumer entertainment brand and cross-platform network built to deliver short-form video, episodic series, live events, and social content for the young, 18 to 34-year-old, outdoor cultural lifestyle. BeAlive’s founding team has experience in consumer...
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April 11, 2018
The best Android accessory for batting updated in time for National Bat Appreciation Day
BOSTON, MASS – The only Android based bat detectors on the market have received a major upgrade just in time for National Bat Appreciation Day, April 17, 2018. Users of the Android Echo Meter Touch 2 (EMT 2) and Echo Meter Touch 2 PRO (EMT 2 PRO) plug-in modules will...
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January 24, 2018
BAFFIN Takes on Charitable 14 Day Winter-Bike Expedition Around Lake Ontario
Toronto, ON-Starting at Baffin headquarters in Stoney Creek on January 30th, members from the Canadian footwear & apparel company will be embarking on a 1000km,14-day cycling expedition around one of North America’s Great Lakes, Lake Ontario. BAFFIN has designed the expedition to generate excitement and enthusiasm for the great outdoors,...