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Blue Ridge Adventures Clips in with Darby Communications
BREVARD, NC – Blue Ridge Adventures (BRA), a bike race production company based in Pisgah Forest, NC has selected Darby Communications to be its agency of record, effective immediately. Blue Ridge Adventures will utilize the Asheville-based firm’s expertise in…
Lizard Skins announces first-ever Outdoor Trail Grant Program
AMERICAN FORK, Utah (Sept. 15, 2018) – Lizard Skins launches it’s first-ever trail grant program to begin the first day of Interbike 2018. The Lizard Skins Outdoor Trail Grant will award three $1,500 grants to…
All New Convertible Full-Face Helmet From Sweet Protection – Arbitrator MIPS
Oslo, Norway – The Norwegian-based Sweet Protection, designers of cutting-edge mountain bike, paddle sports, and snow sports helmets and apparel Sweet Protection is renowned for making innovative products for passionate athletes. The all-new 2019 collection…
Sweet Protection Enhances Sales and PR Efforts With Addition of Two New Agencies
Boulder, CO (August 31, 2018) – Sweet Protection, makers of high-performance helmets and protective gear, announced today the hiring of two specialized agencies to bolster Sales and PR efforts for their brand in North America.…
Meteorite PR Bolsters Its Footprint and Online Presence
(Boulder, Colorado – August 23, 2018) — Meteorite PR, the Boulder-based frontrunner in small-batch outdoor focused public relations, has named Michael Eisenbrown Communications Manager. Eisenbrown will focus on Meteorite’s clients; Melvin Brewing, Oberalp Group (Dynafit,…
PEARL iZUMi Introduces New Winter MTB Pants and Additions to the BikeStyle® Collection
LOUISVILLE, Colo. (August 23, 2018)— For Fall/Winter 2018, PEARL iZUMi is introducing a new collection of winter mountain bike pants— the Summit collection includes the new Summit AmFIB® Pant, Summit AmFIB® Lite Pant and Summit…
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Highlights from the Sweet Protection road bike collection 2019
Oslo, Norway – The Norwegian-based Sweet Protection, designers of cutting-edge mountain bike, paddle sports, and snow sports helmets and apparel. Sweet Protection is renowned for making innovative protection for passionate athletes. The all-new 2019 collection…
Osprey Introduces Bike Lumbar Packs for Spring 2019
Cortez, CO – July 20, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, introduces two bike lumbar packs, Seral and Savu, for Spring 2019. Integral to…
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Osprey Goes All In with Bike Hydration for Spring 2019
Cortez, CO – July 17, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, is revamping their bike hydration line for Spring 2019. The all-new assortment delivers…
Yakima Goes Heavy Duty in 2019
Lake Oswego, OR, July 12, 2018 – Keeping in step with both vehicle and gear trends from overlanding to kayak fishing, Yakima Racks is introducing its most rugged collection yet in 2019. The new products…
