October 8, 2024

Sun Valley Resort Welcomes Guests Back for 2024-25 Season

Sun Valley, ID (Oct. 9, 2024) /OUTDOOR SPORTSWIRE/ -  Sun Valley Resort, North America's first destination ski resort, established in 1936, looks forward to welcoming guests back for its 89th winter season which commences on Thanksgiving Day, Thursday, November 28, 2024. Sun Valley Resort recently earned its title as the...

October 8, 2024

Ski Kare Has New Owners

Ski Kare, LLC, the largest distributor of Vola Racing Waxes in the United States, was acquired by Kyle and Rachel Kucin. Gifford Hoback, the former owner, will continue to work for the company in a consulting and manufacturing capacity. Ski Kare said it will continue to offer products for retail...

October 8, 2024

Turtle Fur Expands Leadership Team with Four New Hires

Morrisville, Vt. (Oct 8, 2024) /OUTDOOR SPORTSWIRE– Outdoor headwear and accessories brand, Turtle Fur is pleased to add a new Chief Financial Officer, Senior Merchandiser, Controller, and Director of Business Development to the team as part of the company’s mission to invest in their growth. Cambria Schmidt, Chief Financial Officer,...

October 8, 2024

Bioidentical Ketone Drink Brand Kenetik Announces Alliance with Life Time; New Presenting Sponsor of Iconic Life Time Leadville Trail 100 MTB

MARYLAND /OUTDOOR SPORTSWIRE —  Kenetik, the brand behind the world’s first bioidentical ketone drinks today announced a strategic alliance designed to drive innovation in athletic performance and holistic wellness through a variety of high-impact sponsorships and promotions with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand. As part...

October 8, 2024

Ted Ligety Joins DPS Skis and PHANTOM Glide Product Teams

SALT LAKE CITY /OUTDOOR SPORTSWIRE — Two groundbreaking Utah-based ski industry manufacturers, DPS Skis and PHANTOM Glide, announce the hire of two-time Olympic gold medalist Ted Ligety as head of product performance. Ligety will help develop DPS and PHANTOM Glide’s product lineups, working closely with senior vice president, Thomas Laakso,...

October 8, 2024

National Outdoor Leadership School (NOLS) Releases Second Summit Strategic Plan

LANDER, Wyo. – Oct. 8, 2024 /OUTDOOR SPORTSWIRE/ - The National Outdoor Leadership School (NOLS) has released its Second Summit Strategic Plan, a visionary five-year roadmap for the school's future. Developed over 12 months with input from thousands of stakeholders and guided by a strategic planning committee, the plan focuses on...

October 7, 2024

PAKA Expands Senior Leadership to Fuel Brand Growth and Innovation

Boulder, CO (Monday, Oct 7) /OUTDOOR SPORTSWIRE/ - PAKA, the sustainable apparel brand best known for its performance-based alpaca fiber gear, announces the addition of four new senior hires and one internal promotion, including Christian Castellani as Director of Wholesale Sales, Matt Etzler as Senior Director of E-Commerce, Erika Marsh...

October 7, 2024

Remington, Bushnell, CamelBak, and More Sold as Vista Outdoor Ruptures

Vista Outdoor, the parent company of dozens of iconic hunting, fishing, and gear brands, is about to be divvied up and sold. On Friday, the Anoka, Minnesota-based conglomerate announced that it had agreed to split itself into two parts to be sold to two distinct buyers in deals valued at a total of...

October 7, 2024

National Land Realty Taps Darby Communications as PR Agency of Record

Greenville, SC – Oct 7, 2024 /OUTDOOR SPORTSWIRE/ - National Land Realty (NLR), a leading full-service real estate brokerage specializing in land sales, proudly announces Darby Communications as its PR Agency of Record. By utilizing advanced technology, more local brokers, and more land real estate experience, NLR has become a...

October 7, 2024

SKHOOP Celebrates 25 Years of Warm Bums

Åre, Sweden /OUTDOOR SPORTSWIRE/ - 2024 marks a major milestone for SKHOOP—25 years of keeping people warm and stylish. What started as a simple idea by founder Sissi Kewenter on a cold, frosty morning in Åre, Sweden, has grown into a beloved global brand known for its functional fashion. Reflecting...