March 21, 2024

Nite Ize Celebrates 35 Years of Inventing Solutions to Life’s Daily Challenges

BOULDER – March 21, 2024 /OUTDOOR SPORTSWIRE/ – Nite Ize®, a leading manufacturer of solution-based products, today marked its 35th anniversary, celebrating a journey of ingenuity, growth and commitment to ‘Inventing a Better Way’. Led by Founder and CEO Rick Case, Nite Ize has built a trusted reputation for inventing unique...

March 21, 2024

onX Takes to the Water, Acquires TroutRoutes

OnX is well on its way to being the one-stop shop for all things outdoor mapping with its most recent acquisition: TroutRoutes. The company has teased the idea of wading into the water with the upcoming onX Fish. The new app will be available in Minnesota this spring and will slowly expand...

March 21, 2024

HDry Announces Athlete Ambassador Program

BUSTO ARSIZIO, ITALY (March 21, 2024) /OUTDOOR SPORTSWIRE/ - HDry, a leading innovator in waterproof/breathable technology, is pleased to introduce its athlete ambassador team. The world-class team of mountaineers, climbers, and more embody HDry’s commitment to creating products for the most extreme environments. "We are excited to welcome these exceptional...

March 21, 2024

Big Agnes Enhances Team with a New Director of Design and Development

Steamboat Springs, Colorado (March 21, 2024)/OUTDOOR SPORTSWIRE/ – Big Agnes, the Steamboat-Springs-based outdoor equipment brand, today announced the addition of Michael Thompson as its new Director of Design and Development. Thompson joins Big Agnes with 20 years of experience in the outdoor industry with brands like Black Diamond Equipment, The North...

March 20, 2024

Stromer Joins the ‘Coalition for Cyclist Safety’ to Create Safer Roads for All Users

Oberwangen, Switzerland (20 March 2024)  /OUTDOOR SPORTSWIRE/ - Stromer, the market and innovation leader in the field of Class 3 e-bikes, is proud to join the new Coalition for Cyclist Safety (C4CS) to help enable safer cycling on North American roads. Whether for recreation or mobility, cycling provides numerous environmental,...

March 20, 2024

NEMO’s Director of Sustainability & Government Affairs, Theresa McKenney, Testifies on the Impacts of Climate Change on Outdoor Businesses

Dover, NH—March 20, 2024/OUTDOOR SPORTSWIRE/ – This morning, Theresa McKenney, Director of Sustainability and Government Affairs for Dover, NH-based NEMO Equipment, testified in front of the Senate Budget Committee in a hearing titled “Recreation at Risk: The Nature of Climate Costs”. McKenney was accompanied by members from the Outdoor Industry...

March 20, 2024

Shimano North America Fishing Appoints Jason Livermore as Senior Vice President

March 20, 2024 - Charleston, SC /OUTDOOR SPORTSWIRE/ - Shimano North America Fishing, a global leader in the fishing tackle industry, is proud to announce the appointment of Jason Livermore as its new Senior Vice President. With over 22 years of experience in the outdoor and sporting goods industries, Jason...

March 19, 2024

Overland Expo Debuts Buyer Summit, May 15-16 in Flagstaff at Overland Expo West 2024

FLAGSTAFF (March 19, 2024) /OUTDOOR SPORTSWIRE/ - Overland Expo, the premier overlanding event series in the world, today announced it will host the first Buyer Summit May 15-16, a trade- only event including exclusive programming, networking, and education sessions. It will take place in conjunction with Overland Expo West at...

March 19, 2024

Outdoor Market Alliance Wraps Fourth Denver Media Show

March 19, 2024 - LAKEWOOD, CO /OUTDOOR SPORTSWIRE/ - Outdoor Market Alliance (OMA), Denver’s outdoor industry hub, has wrapped its fourth Denver Media Show at its Lakewood headquarters. Building upon the success of previous media shows, 58 brands, 58 media attendees, and 19 PR agencies gathered to share new stories...

March 19, 2024

New Report Finds Outdoor Market Down in 2023, Expanding Market for Casual Products Drives Changes in Sales Mix

BOULDER, CO (March 19, 2024)/OUTDOOR SPORTSWIRE/ –A member-led collective and the outdoor industry’s catalyst for meaningful change, Outdoor Industry Association (OIA) today released key insights from its new 2024 Outdoor Retail Sales Trends Report. Produced in partnership with Circana, the leading advisor on the complexity of consumer behavior, the report...