May 10, 2022

Mt. Hood Skibowl bans summer mountain biking after paying $10.5M in crash that paralyzed Oregon man

Mt. Hood Skibowl will keep cyclists off its forested trails this summer after losing a lawsuit from a man who said he slammed into a signpost in the recreational area and was paralyzed from the waist down. Oregon Live

May 10, 2022

Primus Launches Global Outdoor Cooking Content Hub, ‘Primus Camp’

LOUISVILLE, Colo. (May 10, 2022)/OUTDOOR SPORTSWIRE/ – Primus, the Swedish cooking equipment brand, has launched Primus Camp, a global content hub for all things related to outdoor cooking, from picking out equipment to choosing the perfect recipe. Primus Camp features blog posts from partner chefs and users, tips and tricks for...

May 10, 2022

Vibram Reignites FiveFingers Category with Global Campaign ‘Move Freely’

Boston (Massachusetts, USA), May 2022/OUTDOOR SPORTSWIRE/ – Vibram reignites it’s FiveFingers category with the launch of a new digital campaign. Kicking off with a film that takes the viewer on a cinematic and suspenseful journey of historical discovery, the campaign will launch across the globe. Analyzing mysterious footprints discovered in various environments,...

May 10, 2022

Tailwind Nutrition Celebrates 10 Year Anniversary with Limited Edition Flavor, Giveaways, Events and Partnerships

Durango, Colo. (May 10, 2022)/OUTDOOR SPORTSWIRE/ – Tailwind Nutrition, a leading provider of simple and complete sports nutrition products for endurance athletes, is celebrating its 10 Year Anniversary this month. In 2012, athlete Jeff Vierling founded the company to find a better nutrition solution for endurance athletes after competing in the...

May 10, 2022

Hydro Flask Receives U.S. ITC General Exclusion Order to Combat Counterfeiting

Bend, OR (May 10, 2022)/OUTDOOR SPORTSWIRE/ – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and a Helen of Troy Limited (NASDAQ: HELE) brand, announces a landmark order issued by the U.S. International Trade Commission (ITC) that protects Hydro Flask’s intellectual property rights at the border. In January...

May 10, 2022

Polartec Names Akimbo Communications PR Agency of Record

Planet Earth, The Universe /OUTDOOR SPORTSWIRE/ - Polartec®, a Milliken™ & Company brand - the global premium provider of innovative and sustainable textile solutions - announces its partnership with Portland, Oregon-based Akimbo Communications as the brand’s official agency of record for public relations and communications. Effective immediately, Akimbo will communicate...

May 9, 2022

The Conservation Alliance Announces 2022 Advocacy Priority Campaigns

Bend, ORE-- May 9, 2022 /OUTDOOR SPORTSWIRE/ -  The Conservation Alliance (TCA), the leading conservation group organizing businesses to protect land and water, is excited to announce its Advocacy Priority Campaigns for 2022. In addition to its conservation grants, TCA will invest further advocacy resources in four priority campaigns: the protection...

May 9, 2022

Emerald’s Sales Bounce Back In First Quarter

Emerald Holding, Inc. reported revenues of $98.5 million for the first quarter of 2022, an increase of $85.6 million, or 663.6 percent, from $12.9 million in revenue for the first quarter of 2021. SGB Media

May 9, 2022

BOA Technology Dials In New Marketing Campaign, Expanding Consumer Outreach

Denver, CO (May 9, 2022)/OUTDOOR SPORTSWIRE/ –BOA® Technology – makers of the BOA Fit System – dials in new global brand campaign, as it expands its marketing to speak more directly to consumers. The campaign focuses on pioneering athletes across the brand’s key segments – snowboarders, road cyclists, trail runners, downhill...

May 8, 2022

OROS Names Purple Orange Digital Communications as PR Agency of Record

Portland, OR (April 8, 2022)/OUTDOOR SPORTSWIRE/ – OROS, the innovator of next-generation thermal apparel, is pleased to partner with Purple Orange Digital Communications to manage digital PR strategy and execution on behalf of the brand. Launched in 2013 by co-founders Michael Markesbery and Rithvik Venna, OROS develops and manufactures new technologies...

May 6, 2022

Led by online sales, GoPro revenue rises 71% in Q1

GoPro Inc. revenue grew 71% year-over-year in the first quarter buoyed by online sales that jumped 224% in the same period. Revenue was $204 million for the three months ending March 31, compared with $119 million in Q1 2020. GoPro.com revenue increased to $82 million, which was 40% of the...

May 5, 2022

Vista Outdoor Announces Plan to Separate its Outdoor Products and Sporting Products Segments Into Two Independent, Publicly-Traded Companies

ANOKA, Minn., May 5, 2022 - Vista Outdoor Inc. ("Vista", the "Company" or "we") (NYSE: VSTO) today announced that its Board of Directors has unanimously approved a plan to separate its Outdoor Products and Sporting Products segments into two independent, publicly-traded companies. The Company expects to create these companies through a tax-free...

May 5, 2022

United Sports Brands Acquires Iconic Cycling Brand PEARL iZUMi

FOUNTAIN VALLEY, CA and LOUISVILLE, CO (May 5, 2022) — United Sports Brands (“USB”), a global leader in sports performance and protective products, today announced that it has acquired PEARL iZUMi USA (“PEARL iZUMi”), an iconic manufacturer and retailer of cycling apparel and accessories. PEARL iZUMi will join USB’s portfolio...

May 5, 2022

SOREL and prAna Release Limited-Edition Collab Inspired By Movement

PORTLAND, Ore., and CARLSBAD, Calif. - May 5, 2022 /OUTDOOR SPORTSWIRE/ – SOREL Footwear, known for blending function and fashion, and prAna, a leader in sustainable, outdoor apparel, announced today the launch of a limited-edition collaboration inspired by movement. The footwear and activewear collection fuses Earth-conscious craftsmanship and bold design. Product names...

May 5, 2022

Matador Encourages Adventurers to “Travel Hard” with Thousand Dollar Gear Giveaway

BOULDER, Colo. (May 5, 2022)/OUTDOOR SPORTSWIRE/ – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, has revealed its new “Travel Hard” campaign. Anchored by a $1,000 gear giveaway for one lucky winner, the campaign builds on the spirit of travel returning for many, post-pandemic. “We engineer purpose-built equipment for...

May 4, 2022

Buddy Debuts Affordable Accidental Death and Dismemberment Insurance Coverage for American Alpine Club Members

RICHMOND, VA  (May 4, 2022)/OUTDOOR SPORTSWIRE/ – The American Alpine Club (AAC) and Buddy today announced the rollout of a new member benefit: Accidental Death and Dismemberment (AD&D) insurance program, underwritten by Starr Indemnity & Liability Company. AAC members and their dependents can now purchase affordable AD&D coverage with limits from $50,000...

May 3, 2022

GSM Outdoors continues foray into fishing sector

GSM Outdoors has taken over the Bill Lewis Rat L-Trap brand of baits. It follows its first acquisition in the sector of Gary Yamamoto Custom Baits late last year. At the time its Vice President of Sales, Zach Henderson, told Angling International it was working on several additional acquisitions. Angling...

May 3, 2022

Eddie Bauer Appoints Christopher Bevans as Creative Director

BELLEVUE, Wash., May 3, 2022/OUTDOOR SPORTSWIRE/ – Eddie Bauer, the iconic outdoor brand, today announced the appointment of Christopher Bevans as its new Creative Director, where he will bring his vision and expertise to spearhead product design. In his new role, Bevans will bring his experience in sportswear and textiles to...

May 3, 2022

Banff Mountain Film and Book Festival Kicks off 2022 Artist Search

Louisville, CO (May 3, 2022) /OUTDOOR SPORTSWIRE/ - Rab, an industry leader in merging the development of quality technical gear and apparel with sustainability and environmental awareness, along with festival partner and multifunctional headwear brand BUFF, announced today that entries are now being accepted from emerging and established artists and...

May 3, 2022

Headsweats Rolls Out New Spring Collection Featuring Brand Updates

BOULDER, Colo. (May 3, 2021) /OUTDOOR SPORTSWIRE/ - Headsweats, the leader in high performance headwear, launched the Spring Collection featuring new designs and colors, along with the first appearance of Headsweats’ updated logo. Just in time for warmer weather and the return to outdoor sports, the brand is introducing new...

May 2, 2022

Are User Fees a Fair Solution for Public Lands Management?

Federal agencies, like the National Park Service and Bureau of Land Management (BLM), use entrance and amenity fees to fund operations and limit visitation numbers at crowded destinations. After the the BLM enacted an entrance fee and reservation system for the main loop road in Red Rock National Conservation Area...

May 2, 2022

Teton Gravity Research Drops Official Trailer For New Mountain Bike Film Esperanto

(Jackson, Wyo. – May 2, 2022) /OUTDOOR SPORTSWIRE/ - Teton Gravity Research, the global leader in action and adventure lifestyle media, has unveiled the trailer for its new film Esperanto, which explores how mountain bikers can share their stoke of the sport through the universal language of two-wheels no matter...

April 29, 2022

Sorel Drives Columbia Sportswear’s Earnings Beat, Aims to Become a Billion-Dollar Brand

Columbia Sportswear just beat earnings expectations for the first quarter, largely driven by its Sorel brand. The Portland, Ore.-based company reported a net income growth of 20% to $66.8 million in Q1, with diluted earnings per share of $1.03. Net sales increased 22% to $761.5 million, compared to Q1 of...

April 29, 2022

Patagonia Joins Lawsuit Against Forest Service to Stop Logging in Los Padres Nat’l Forest

A forest thinning project approved by the U.S. Forest Service threatens to cut down virgin forests on two California peaks. A host of entities, including Patagonia, aim to stop what they call the ‘commercial logging’ initiative. GearJunkie

April 29, 2022

Osprey’s Layne Rigney Stepping Down as CEO

Osprey Packs announced Thursday that CEO Layne Rigney will leave the company at the end of the day following nearly six years. Rigney joined Osprey in 2016 as president and assumed the role of CEO in 2018. During his tenure, he oversaw the acquisition of Osprey Europe from its former...