February 2, 2024

Stromer Grows Leadership Team with Three Recent Additions

Oberwangen, Switzerland (1 February 2024)/OUTDOOR SPORTSWIRE/ - Stromer, pioneers of Swiss e-bike technology, is pleased to announce three new additions to its leadership team. Christoph Lindlein is responsible for global marketing management in his role as chief marketing officer (CMO), Franz Reindl is chief technology officer (CTO) and heads the R&D...

February 2, 2024

Outside Expands Ski and Snowboard TV Coverage to Include International FIS World Cups

Boulder, CO (Feb 2, 2024) /OUTDOOR SPORTSWIRE/ - Outside Interactive, Inc. and InFront officially announced a new agreement today expanding the availability of international FIS World Cup events for ski and snowboard fans on Outside Watch. Already the exclusive home of all World Cups that take place in the United...

February 1, 2024

Salomon Owner Amer Sports Raises $1.37 Billion in U.S. IPO

Amer Sports, Inc. raised $1.37 billion its U.S. initial public offering (IPO), a total that fell short of its projected $1.8 billion. The Finnish company, which owns the Salomon, Arc’Teryx, Wilson, Peak Performance and Atomic brands, sold 105 million ordinary shares for $13 each. The company previously anticipated offering 100 million ordinary...

February 1, 2024

ENVO Provides 12 Electric ‘SnowKarts’ for Visitors at Renowned Carnaval de Quebec

Vancouver, Canada (February 1, 2024) /OUTDOOR SPORTSWIRE/ - Canadians know a thing or two about having fun in the snow, so when Carnaval de Quebec organizers were introduced to the e-SnowKarts from ENVO Drive Systems, they immediately knew their visitors would appreciate the chance to try them out. So they...

February 1, 2024

“100% Plastic Free? We Failed.” icebreaker’s uncompromising transparency on not yet achieving plastic-free goals

DENVER (Feb. 1, 2024) /OUTDOOR SPORTSWIRE/ - In a bold move on their ongoing journey to transparency, icebreaker proudly announces the brand’s failure of only reaching 96.14% plastic-free fibres. In 2020, the brand set the “plastic-free goal by 2023”, at the time 87% of their fibres were natural or plant-based....

January 31, 2024

Yeti Acquires Backpack Brand Mystery Ranch

Outdoor products company Yeti announced Wednesday that it has acquired growing pack brand Mystery Ranch. Terms of the deal were not disclosed. The Daily will update this story with more information from the companies as this develops. Mystery Ranch will continue to operate out of Bozeman and will work with...

January 31, 2024

Big Agnes Honors CDMC Sales with Sales Agency of the Year Award

STEAMBOAT SPRINGS, Colo. (Jan. 31, 2024)/OUTDOOR SPORTSWIRE/ – Big Agnes, the Steamboat-Springs-based outdoor equipment brand, recently announced that CDMC Sales was awarded its annual Rep of the Year Award, which celebrates the brand’s top-performing sales group. CDMC Sales’ Rob Cairns, Joni Collett, and Drew Robinson are credited for the award, with outstanding performance...

January 30, 2024

Snowsports Industries America (SIA) Welcomes Four Accomplished Winter Industry Leaders to its Board and Appoints New Board Chair

Park City, UTAH (Jan. 30, 2024) /OUTDOOR SPORTSWIRE/ – Snowsports Industries America (SIA), the leading trade association for the winter sports industry, today announces the appointment of Rachel Grogan-Cook as the new Chair of the SIA Board of Directors, in addition to four new Directors. In its ongoing efforts to balance...

January 30, 2024

BaseMap completes acquisition of HuntScore, ushering in a new era of Mobile Hunt Planning and Navigation

SANDPOINT, ID (January 30, 2024) /OUTDOOR SPORTSWIRE/ - BaseMap, Inc., a leading GPS hunting, outdoor planning and navigation app, announced today that it has acquired Arkansas-based HuntScore, an established industry provider of hunt planning tools and research analytics. BaseMap is the go-to app for millions of hunters and outdoorsmen for its...

January 29, 2024

SIMA’s Diversity in Surfing Report Unveils a Growing Wave of Inclusivity

Huntington Beach, CA /OUTDOOR SPORTSWIRE/ - The Surf Industry Members Association (SIMA) proudly announces the release of its highly anticipated Diversity in Surfing Report, shining a spotlight on the transformative changes taking place in the world of surfing. Surfing, once considered a niche activity, has evolved into a sport, culture,...