March 20, 2026

A Perfect Pairing: Best Day Brewing Taps Backbone Media as Agency of Record

SAUSALITO, Calif. (March 20, 2026) /OUTDOOR SPORTSWIRE/ - Backbone, a marketing agency specializing in outdoor and active lifestyle brands, announces a new partnership with Best Day Brewing, the country’s fastest-growing non-alcoholic beer brand. Backbone will support the brand’s media strategy, working across public relations, community and creator management, and paid media channels....

March 19, 2026

Solo Brands Sales Tumble 35 Percent in Q4, Fall 30 Percent for the Year

Solo Brands, Inc. reported that sales tumbled 34.5 percent in the fourth quarter and 30.4 percent in the year due to steep declines in the flagship Solo Stove line. John Larson, president and CEO, told analysts he’s hopeful that a healthy reception to new fire pits and accessories will bring...

March 19, 2026

A Ban on PCT Hikers Touching the Mexican Border Wall Has Been Lifted

Hikers on the Pacific Crest Trail will now be able to access the U.S. southern border in California. Traditionally, touching the border has been a part — either the beginning or the end — of a hiker’s monumental, 2,600-mile trek between Mexico and Canada. However, last month, the Department of the Interior, via...

March 19, 2026

Sweet Protection Adds Three New Five-Star Helmets in Latest Virginia Tech Helmet Ratings

BOULDER, CO (March 19, 2026) /OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles, and technical apparel, announced today that three new helmets in its 2026 bike lineup — the Fixer Carbon 2Vi® Mips, Strayer 2Vi® Mips, and Fixer Composite 2Vi® Mips — have earned five-star ratings...

March 19, 2026

BearVault Partners With the Conservation Alliance to Support Public Lands and Wildlife Protection

Boulder, CO | March 19, 2026 /OUTDOOR SPORTSWIRE/ - BearVault has partnered with The Conservation Alliance, the outdoor industry’s leading business coalition working to protect public lands and waters across North America. BearVault’s partnership underscores the role gear manufacturers play in supporting responsible recreation and wildlife protection. For more than two...

March 18, 2026

Two More Lake Tahoe Ski Resorts Announce Season Closure Amid March Heatwave

California’s current heatwave is an exceptional one. Winter technically hasn’t even ended (March 22, 2026) and Lake Tahoe, which saw more than eight feet of snow from a single storm just a month ago, is seeing temps near 70 degrees Fahrenheit now. As you can imagine, much of that snow is...

March 18, 2026

Performance headwear brand Fractel appoints dble collective as agency of record

SUNSHINE COAST, Australia (March 18, 2025) /OUTDOOR SPORTSWIRE/ – Fractel, the performance headwear brand known for combining technical innovation with distinctive design, today announced the appointment of dble collective as its public relations agency of record. The partnership marks an important step in Fractel’s strategy to expand its global presence,...

March 18, 2026

The Running Event Celebrates 20 Years and Opens Call for Education Focused on the Future of Run Specialty

PORTLAND, Maine (March 18, 2026) /OUTDOOR SPORTSWIRE/ - The Running Event (TRE), North America’s premier run specialty retail conference and trade show, is celebrating its 20th anniversary and inviting industry leaders to help shape the future of run specialty through its 2026 Call for Education. From AI in retail operations...

March 18, 2026

Our friend and partner Gregg Bagni has returned to the mother ship

DENVER Colo., (March 18, 2026) /OUTDOOR SPORTSWIRE/ - He always said his alien friends would come back for him someday, and it turns out they did. Gregg brought an extraordinary mix of creativity, curiosity and otherworldly perspective to everything he touched. As a partner at White Road Investments and founder...

March 18, 2026

New Report Reveals Disc Golf Is One of the Fastest-Growing, Most Accessible Outdoor Activities in the World

MINNEAPOLIS — March 18, 2026 /OUTDOOR SPORTSWIRE/ - UDisc, the world’s leading disc golf app with over 2 million players worldwide, has released its 2026 Disc Golf Growth Report. The report cites that disc golf has become one of the most widespread outdoor recreation activities on the planet, with more...