May 10, 2022

Vibram Reignites FiveFingers Category with Global Campaign ‘Move Freely’

Boston (Massachusetts, USA), May 2022/OUTDOOR SPORTSWIRE/ – Vibram reignites it’s FiveFingers category with the launch of a new digital campaign. Kicking off with a film that takes the viewer on a cinematic and suspenseful journey of historical discovery, the campaign will launch across the globe. Analyzing mysterious footprints discovered in various environments,...

May 10, 2022

Tailwind Nutrition Celebrates 10 Year Anniversary with Limited Edition Flavor, Giveaways, Events and Partnerships

Durango, Colo. (May 10, 2022)/OUTDOOR SPORTSWIRE/ – Tailwind Nutrition, a leading provider of simple and complete sports nutrition products for endurance athletes, is celebrating its 10 Year Anniversary this month. In 2012, athlete Jeff Vierling founded the company to find a better nutrition solution for endurance athletes after competing in the...

May 10, 2022

Hydro Flask Receives U.S. ITC General Exclusion Order to Combat Counterfeiting

Bend, OR (May 10, 2022)/OUTDOOR SPORTSWIRE/ – Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks and a Helen of Troy Limited (NASDAQ: HELE) brand, announces a landmark order issued by the U.S. International Trade Commission (ITC) that protects Hydro Flask’s intellectual property rights at the border. In January...

May 10, 2022

Polartec Names Akimbo Communications PR Agency of Record

Planet Earth, The Universe /OUTDOOR SPORTSWIRE/ - Polartec®, a Milliken™ & Company brand - the global premium provider of innovative and sustainable textile solutions - announces its partnership with Portland, Oregon-based Akimbo Communications as the brand’s official agency of record for public relations and communications. Effective immediately, Akimbo will communicate...

May 9, 2022

The Conservation Alliance Announces 2022 Advocacy Priority Campaigns

Bend, ORE-- May 9, 2022 /OUTDOOR SPORTSWIRE/ -  The Conservation Alliance (TCA), the leading conservation group organizing businesses to protect land and water, is excited to announce its Advocacy Priority Campaigns for 2022. In addition to its conservation grants, TCA will invest further advocacy resources in four priority campaigns: the protection...

May 9, 2022

Emerald’s Sales Bounce Back In First Quarter

Emerald Holding, Inc. reported revenues of $98.5 million for the first quarter of 2022, an increase of $85.6 million, or 663.6 percent, from $12.9 million in revenue for the first quarter of 2021. SGB Media

May 9, 2022

BOA Technology Dials In New Marketing Campaign, Expanding Consumer Outreach

Denver, CO (May 9, 2022)/OUTDOOR SPORTSWIRE/ –BOA® Technology – makers of the BOA Fit System – dials in new global brand campaign, as it expands its marketing to speak more directly to consumers. The campaign focuses on pioneering athletes across the brand’s key segments – snowboarders, road cyclists, trail runners, downhill...

May 8, 2022

OROS Names Purple Orange Digital Communications as PR Agency of Record

Portland, OR (April 8, 2022)/OUTDOOR SPORTSWIRE/ – OROS, the innovator of next-generation thermal apparel, is pleased to partner with Purple Orange Digital Communications to manage digital PR strategy and execution on behalf of the brand. Launched in 2013 by co-founders Michael Markesbery and Rithvik Venna, OROS develops and manufactures new technologies...

May 6, 2022

Led by online sales, GoPro revenue rises 71% in Q1

GoPro Inc. revenue grew 71% year-over-year in the first quarter buoyed by online sales that jumped 224% in the same period. Revenue was $204 million for the three months ending March 31, compared with $119 million in Q1 2020. GoPro.com revenue increased to $82 million, which was 40% of the...

May 5, 2022

Vista Outdoor Announces Plan to Separate its Outdoor Products and Sporting Products Segments Into Two Independent, Publicly-Traded Companies

ANOKA, Minn., May 5, 2022 - Vista Outdoor Inc. ("Vista", the "Company" or "we") (NYSE: VSTO) today announced that its Board of Directors has unanimously approved a plan to separate its Outdoor Products and Sporting Products segments into two independent, publicly-traded companies. The Company expects to create these companies through a tax-free...