February 4, 2021

Saucony® Unveils the Kinvara 12

WALTHAM, MA (Feb. 04, 2021) –Global performance running lifestyle brand Saucony announces the launch of the Kinvara 12, the latest iteration of its award-winning, athlete-loved running shoe franchise. Featuring the brand’s exclusive PWRRUN™ cushioning technology, updated geometry, and a simplified upper, the Kinvara 12 is featherlight and fast. The Kinvara...

February 4, 2021

NATHAN Sports Partners with Black Girls RUN!, Supporting Black Women in the BGR! Community Seeking to Develop and Maintain an Active Lifestyle

Fountain Valley, CA (February 4, 2021) — NATHAN Sports is proud to announce a new partnership with Black Girls RUN!, providing gear and financial support to further the mission of the organization—inspiring women to develop and maintain an active and healthy lifestyle. Black Girls RUN! was founded in 2009 in...

February 4, 2021

Giro Announces New Race Helmet: Signes Spherical

(Park City, UT) Giro Sport Design, the leader in high-performance snow helmets and goggles, today announced the launch of the new Signes™ Spherical race helmet. With a wide range of sizes, this unisex ski race helmet (735 grams, size M) is for alpine racers looking for a comfortable, low profile helmet that...

February 4, 2021

Osprey Expands Award-Wining Child Carrier Series with Lighter, Packable Poco LT Featuring Patent-Pending Frame Design

Cortez, CO– February 4, 2021 – Osprey, the leader in creating top-quality, high-performance, innovative carry solutions, is expanding its award-winning child carrier offerings for Spring 2021. The all-new Poco LT ($260) features a patent-pending, lightweight, stainless steel frame. Delivering best-in-class comfort for child and adult, this lighter weight and more...

February 3, 2021

Brite-Strike Develops Ultra Compact, Lighted Emergency Rescue Signaling System

Thursday February 4, 2021 - Brite-Strike Technologies Inc. USA has developed an ultra-compact, low cost, lighted emergency rescue signaling system for back-country outdoor sports. The SEAL (Sea, Air, Land) Brite-Rescue™ System has multiple APALS®, All Purpose Adhesive Light Strips in “rescue green” and reflective front amber  combined with radar reflective tape...

February 3, 2021

LIVSN’s EcoTrek Trail Pant Raises $100k on Kickstarter in Under 12 Hours

FAYETTEVILLE, Ark. - February 3, 2021 - LIVSN Designs (https://livsndesigns.com), an outdoor apparel brand focused on creating durable outdoor clothing for those who value experiences more than stuff, is proud to announce that - in under 12 hours - it crushed its fundraising goal for the EcoTrek Trail pants. With...

February 3, 2021

COROS Launches Updated Ski Touring Activity Mode

Tustin, CA, February 3, 2021 – COROS Wearables Inc., makers of premium endurance sports wearables, announced today a key update to its Ski Touring activity mode. The timing of this update is optimal as key Ski Mountaineering towns across North America are being blanketed with feet of fresh powder. Working...

February 3, 2021

Yak Wool Pioneer Kora Launches New Yushu Base Layer Collection

February 3, 2021 - kora (https://koraoutdoor.com), the pioneer in using Yak wool for performance apparel, today announces the launch of its new Yushu collection of base layers, which provide exceptional warmth, softness and breathability with added corespun panels to ramp up strength and durability in high-wear areas. Kora’s new Hima-Layer™...

February 3, 2021

PaddleTV’s Gear of the Year – Open for Submissions

Submissions for the inaugural PaddleTV’s Gear of the Year are now being accepted. Produced by Heliconia, PaddleTV’s Gear of the Year is an authentic and unbiased video series showcasing the year’s best paddlesports products. The series will be released through the PaddleTV YouTube Channel and shared through Facebook and Instagram. With 64,000 subscribers...

February 3, 2021

Pocket Outdoor Media Launches New Mountain Biking Property

Boulder, Colorado — Pocket Outdoor Media (POM), the world's leading creator of active lifestyle content, today announced the launch of Beta, a new magazine, website (Betamtb.com), and membership (Beta Pass) dedicated to the world of mountain biking. With this launch, POM adds an important category to its family of brands...