December 3, 2024

Safeback Unveiling New Partner at Norwegian Winter Sports Showcase

December 2, 2024 – Beaver Creek, Colorado, USA /OUTDOOR SPORTSWIRE/ - Helly Hansen has designed two avalanche backpacks with Safeback SBX which will be featured December 6th and 7th in Beaver Creek, Colorado. At the invitation of the Norwegian Consulate General and Innovation Norway, Safeback will display its snow safety system...

November 26, 2024

POC releases new Hedvig Wessel signature collection

STOCKHOLM, Sweden (Nov. 26, 2024) /OUTDOOR SPORTSWIRE/ - POC, the Swedish brand known for pushing boundaries in sports safety and protection, this week releases a new signature edition with leading freeride skier and current Freeride World Tour champion Hedvig Wessel. Designed exclusively with Wessel, the new collection stems from Wessel’s...

November 26, 2024

Celebrating 15 Years of Striker: A Legacy of Safety and Innovation

November 26, 2024 - Hudson, WI -/OUTDOOR SPORTSWIRE/ -  Striker, a brand renowned for industry-leading fishing apparel, proudly celebrates 15 years of providing anglers with the most trusted fishing apparel on the market. Since the development of the brand in 2009 by Jim Poucher, Striker has been dedicated to equipping anglers...

November 26, 2024

OrthoLite India Expands Facilities in Ambur, Tamil Nadu, Adds Key New Hires

AMHERST, Mass. (November 26, 2024) /OUTDOOR SPORTSWIRE/ – OrthoLite®, the global leader of branded, high-performance, comfort footwear solutions, has expanded its OrthoLite India (OIN) facility in Ambur, Tamil Nadu India, and opened a new sales office in Chennai, all thanks to recent growth under new leadership. The new building expands the footprint...

November 26, 2024

National Eyewear Brand Shady Rays Gifts 280 Snow Goggles to Outdoor Enthusiasts in Groundbreaking Giveaway

DENVER, Co., (November 26, 2024) /OUTDOOR SPORTSWIRE/ — Shady Rays hosted the company’s first Snow Goggle ReView event at its six retail locations nationwide from November 16-17, 2024. The event highlighted the company’s signature Protection Program where customers can request a replacement if their goggles become damaged for any reason within two...

November 26, 2024

Aleck Launches NEW, Game-Changing Music and Comms System for Skiing

November 26. /OUTDOOR SPORTSWIRE/ - Aleck, a pioneer in ski and outdoor communication technology, is excited to announce the launch of Aleck Off-Grid and Aleck Snow, a groundbreaking system that transforms the way skiers and snowboarders experience the slopes. Live now on Kickstarter at www.aleck.io/kickstarter, this innovative system combines premium...

November 25, 2024

POMOCA Opens New $13.5M Factory in Switzerland

Boulder, CO (November 25, 2024) /OUTDOOR SPORTSWIRE/ -The Oberalp Group, which owns SALEWA, DYNAFIT, POMOCA, WILD COUNTRY, EVOLV and LaMUNT, announced today that it has opened the new brand headquarters for POMOCA in Chavornay, Switzerland after three years of construction and a $13.5M investment in the world’s leading ski skin...

November 25, 2024

The RECCO network grows globally, adds SCOTT as new brand partner

STOCKHOLM, Sweden (Nov. 25, 2024) /OUTDOOR SPORTSWIRE/ — As the global RECCO rescue network grows, its brand partner roster increases in quantity. RECCO is excited to announce that SCOTT will be joining the family of over 150 partner brands integrating RECCO reflectors into their gear with the new SCOTT Flow...

November 25, 2024

Ruroc RG2 Snow Helmet Receives ISPO Award

GLOUCESTER, England – November 25, 2024 /OUTDOOR SPORTSWIRE/ – Ruroc, a global leader in winter sports protection, announces that its highly anticipated RG2 modular helmet has won the prestigious 2024 ISPO Award. The RG2 builds on the legacy of the iconic RG1, redefining the snow helmet category with its advanced...

November 22, 2024

PAKA Expands Traceability Program To Full Product Line

Boulder, CO (November 22, 2024) /OUTDOOR SPORTSWIRE/ — PAKA, the sustainable apparel brand best known for its performance-based alpaca fiber gear, is proud to announce the expansion of its Traceable Alpaca Program to its full product line. Each PAKA product now features a QR code on its hangtag that links...