December 6, 2016

Petzl REACTIK+ Awarded Runner’s World Gear of the Year

SALT LAKE CITY, Utah (December 6, 2016) — The Petzl REACTIK+ headlamp earned a prestigious Gear of the Year award from Runner’s World for its innovative design and intelligent smartphone application. The headlamp debuts Petzl’s new smartphone application, MyPetzl Light. The app provides users with real-time battery life data, customize lighting profiles for specific activities and adjust brightness on the...

December 6, 2016

Crescent Moon Goes All-In With New All-Foam Sports Snowshoe

Boulder, CO (December 6, 2016) Responding to the rotation of the earth and economy with innovation, Crescent Moon Snowshoes is thrilled to debut their new, all-foam sports snowshoe at the 2017 Winter Outdoor Retailer (Booth #33061) and Snowsports Industries America Shows (Nordic Center, Booth TBD). The patent pending design uses dual-density...

December 5, 2016

Upslope Brewing Releases Additional 2016 Winter and Holiday Season Beers

Boulder, Colo. (December 5, 2016) — In addition to their Limited Release Christmas Ale, Upslope Brewing Company has released two seasonal beers just in time for the holidays. This winter, fans can enjoy the brewery’s Limited Release Oatmeal Stout as well as the very limited, barrel-aged Lee Hill Series Volume...

December 5, 2016

KEEN Hires Footwear Operations Leader Jens Christian Meier as Executive Vice President, Global Value Supply Chain

PORTLAND, OR. (December 5, 2016) - KEEN, a values-led, privately-owned outdoor footwear company, known for its original and versatile products, announces Jens Christian Meier as Executive Vice President of its global Value Chain. Bringing more than 35 years of experience leading casual, kids, and performance footwear brands – Meier joins KEEN to...

December 5, 2016

Mountain & Adventure Film Festival Features Goal Zero

LOS ANGELES – December 5, 2016 – The Mountain & Adventure Film Festival announces that 2017 Presenting Partner, Goal Zero will be featured across the festival the week of December 5th. As a part of the partnership, one eligible pass holder will win a Sherpa 100 Solar Kit from Goal Zero. The winner will...

December 1, 2016

Vapur Co-Founder Brent Reinke named one of the most influential business leaders in the greater San Fernando Valley

Oxnard, Calif. (Dec. 1, 2016) – Brent Reinke, Co-Founder of Vapur®, the flexible, reusable anti bottle®, was named to “The Valley 200” by the San Fernando Business Journal (SFVBJ). The Valley 200 is a Special Edition of SFVBJ profiling the 200 most influential business leaders in the greater Valley region: San Fernando, Conejo,...

December 1, 2016

MTN OPS Selects Backbone Media as Public Relations Agency

SALT LAKE CITY – MTN OPS, the leader in outdoor energy and nutrition for active hunters and anglers, today announced it has partnered with Backbone Media to manage its public relations and communications strategy.  Backbone will amplify MTN OPS’ momentum in the hunting market and will expand brand awareness to the...

November 30, 2016

RinseKit Partners with Spartan Race for End-of-Season Championship

Carlsbad, Calif. – RinseKit, the award-winning, portable, pressurized shower system, is the Official Shower Area Sponsor of the Spartan Race Los Angeles for the series’ December 10-11 end-of-season championship. The innovative product will allow muddy competitors to clean themselves after they cross the finish line during the duration of the two-day event. “RinseKit is...

November 30, 2016

Mountain Equipment, Bridgedale and Hilly Brands Merge Distribution Channels to Create Outdoor & Sports Company

Pickering, ON (November 30, 2016) - Bridgedale, Hilly and Mountain Equipment brands are merging distribution channels to create Outdoor and Sports Company Inc. Bridgedale, a leading designer and manufacturer of outdoor and wintersports socks and Hilly, a prominent manufacturer of running socks for both urban and trail running are joining forces with...

November 29, 2016

Daniel Carrier Adds Expertise to Far Bank Sales Team

BAINBRIDGE ISLAND, Wash. (November 29, 2016)  – Far Bank Enterprises is pleased to announce it has added Daniel Carrier to its sales team as the Eastern Territory Sales Manager. Carrier comes to Far Bank from the outdoor industry with sales experience at Superfeet, Timberland, and Smartwool. He spent much of his career managing specialty outdoor retail stores, but also has experience with...