PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 27, 2025
Tosi Steps into Next Chapter with Even Cleaner Ingredients and Elevated Look
ANAHEIM, C.A.—FEB. 27, 2025 /OUTDOOR SPORTSWIRE/ - Today, Tosi, the clean and simple snack brand known for its crunchy, plant-based, nutrient-dense protein bars, ushers in a new era, focusing on the importance of what's inside its products. This evolution, which includes a better-for-you ingredient list, updated packaging and logo redesign,...
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February 26, 2025
HEAD RENEW – revolutionary skis for a sustainable future
/OUTDOOR SPORTSWIRE/ - They are reusable and recyclable: HEAD launched their revolutionary and sustainable RENEW skis on February 20th, 2025. These skis are made from materials that can be renewed and recycled thanks to a new technology. Studies show that this new, innovative concept reduces their carbon footprint by 26...
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February 26, 2025
ORTOVOX and Cody Townsend Announce Partnership
BOULDER, Colo. (Feb. 26, 2025) /OUTDOOR SPORTSWIRE/– ORTOVOX, a global leader in mountain safety and alpine gear, is proud to announce an exclusive partnership with American professional ski mountaineer and filmmaker Cody Townsend. Townsend joins ORTOVOX as an ambassador for innovative avalanche safety equipment, including the electronic avalanche backpack LiTRIC...
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February 26, 2025
JAM Collective Signs Vuarnet and Red Wing Heritage
SAN FRANCISCO (Feb 26, 2025) /OUTDOOR SPORTSWIRE/ – JAM Collective, an accomplished boutique agency specializing in public relations, social media, communications, and strategic partnerships, is thrilled to announce its newest partnerships with Vuarnet and Red Wing Heritage. Vuarnet, the iconic French eyewear brand, is renowned for its high-performance mineral glass...
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February 26, 2025
Jetty Donates $20,000 To Aid Communities Impacted By California Wildfires
Manahawkin, NJ (February 26, 2025) /ENDURANCE SPORTSWIRE/ – Jetty, the East Coast surf-inspired apparel brand with a growing presence in the outdoor and active lifestyle markets, is proud to announce its Unite + Rebuild California Wildfire Relief campaign—directed by its non-profit division, Jetty Rock Foundation—has donated $20,000 to support California...
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February 26, 2025
OutsidePR Expands Client Roster with Strategic New Partnerships in the Outdoor Industry
Sausalito, Calif. (February 26, 2025) /OUTDOOR SPORTSWIRE/ - OutsidePR, the leading boutique PR agency specializing in the outdoor industry, is thrilled to kick off 2025 with the addition of several prestigious new clients to its roster. These new partnerships reflect the agency's growing influence and expertise in outdoor brand communications,...
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February 25, 2025
Tough Mudder Returns To Austin For An Epic Weekend of Dodging Cactuses Amid The Dusty Desert Mud
AUSTIN, TX (February 25, 2025) /OUTDOOR SPORTSWIRE/ - Tough Mudder is bringing its muddy, gritty, world-famous obstacle course challenge back to the Lone Star State. This year's Tough Mudder Austin event will take over Reveille Peak Ranch, and feature enough brutal obstacles to buck you like a bronco. On March 1st-2nd,...
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February 25, 2025
SPIRIT OF ADVENTURE: Gregory Mountain Products and EF Pro Cycling launch partnership
(February 25) /OUTDOOR SPORTSWIRE/ - Gregory Mountain Products will be the official 2025 baggage and backpack outfitter for EF Pro Cycling, a professional cycling team founded in 2003. Gregory, manufacturer of innovative, experience-enhancing products that carry your gear for more than 50 years, will be outfitting the men’s, women’s, and...
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February 25, 2025
Big Agnes Honors Kinetic Representatives with Sales Agency of the Year Award
STEAMBOAT SPRINGS, Colo. (Feb. 25, 2025) – Big Agnes, the Steamboat-Springs-based outdoor equipment brand, recently announced that Kinetic Representatives was awarded its annual Rep of the Year Award, which celebrates the brand’s top-performing sales group. Kinetic Reps’ Dave Donahue, Lisa Donahue, Kyle Norris, Mike Ebner, Matt Munson and Adam Miller are...
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February 25, 2025
Arcade Launches Hardware Alu Belt, Expanding Utility Category
OLYMPIC VALLEY, Calif. (February 25, 2025) - Arcade (https://arcadebelts.com), a brand founded on the belief that belts could be designed to function better, last longer, and be more comfortable, today introduces the Hardware Alu belt, the next evolution in the brand’s popular Utility Category. Designed to be an extension of...
