PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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September 19, 2025
Reju Debuts AR Experience at Climate Week NYC, Showing the Problem of the Global Textile Waste on Iconic Landmarks
PARIS, France (September 19, 2025) /OUTDOOR SPORTSWIRE/ – Reju™, the purpose-driven, leading textile-to-textile regeneration company, is using augmented reality (AR) to give Climate Week NYC 2025 attendees and the city itself a dramatic look at the textile industry’s global waste problem. Launching on 22nd September, Reju’s AR experience overlays mountains...
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September 19, 2025
Noovo Debuts Its First All-Wheel Drive Luxury Campervan: Noovo Next
LAS VEGAS (September 19, 2025) /OUTDOOR SPORTSWIRE/ – Noovo®, the premium campervan builder redefining the Class B RV space, debuts the Noovo Next – its first-ever all-wheel drive model, built on the powerful Mercedes Sprinter 170 chassis. The Next combines sleek interior styling and cutting-edge systems with the rugged versatility...
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September 18, 2025
Strava Announces Integration with Oakley Meta Vanguard Performance AI glasses
San Francisco, CA /OUTDOOR SPORTSWIRE/ - Strava, the app for active people with more than 150 million athletes, today announced an integration with the new Oakley Meta Vanguard Performance AI glasses. This integration helps athletes bring each activity to life with rich overlays that turn captured footage into dynamic stories...
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September 18, 2025
NOLS Receives $3.25 Million Gift from Anonymous Donor to Expand Access to Wilderness Education
LANDER, Wyo. (September 18, 2025) /OUTDOOR SPORTSWIRE/ — The National Outdoor Leadership School (NOLS) is pleased to announce a historic $3.25 million gift from an anonymous donor, a supporter of the leading outdoor education school. This is the second historical gift that the school has received this year. The heart...
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September 18, 2025
Trail Runners Push Their Limits in Three Epic Races with 3M™ Performance Gear
Minneapolis (September 18, 2025) /OUTDOOR SPORTSWIRE/ - 3M™ dominated the Trail Running Scene with Strategic UTMB Sponsorships in the first half of this year. 3M™ proudly sponsored three major UTMB events across China, each held in a distinct city with its own unique terrain and character. This strategic move didn’t...
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September 18, 2025
From Bayou Boils to Texas BBQ: New Series “United Plates” Showcases America’s Iconic Flavors
DENVER (September 18, 2025) /OUTDOOR SPORTSWIRE/ – Celebrate the people, places, and traditions that make America’s culinary landscape so unique in the new series, United Plates, with host Mario Kalpou, debuting on Outdoor Channel September 29 at 7:30 p.m. ET. In United Plates, Kalpou hits the road in a custom-built RV, courtesy...
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September 18, 2025
Sportsman Channel’s “Hardest Hunts” Marathon on September 20
DENVER (September 18, 2025) /OUTDOOR SPORTSWIRE/ – Some adventures come with a bit of extra blood, sweat, and tears, as demonstrated on Sportsman Channel this weekend with its "Hardest Hunts" marathon, airing Saturday, Sept 20, from 4-7 p.m. ET. Watch skilled pros such as Steven Rinella, Mike Hanback, Curt Wells,...
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September 18, 2025
Fleet Feet to Open New Store in Long Beach, California
LONG BEACH, Calif., and CARRBORO, N.C. (September 18, 2025) /OUTDOOR SPORTSWIRE/ - Fleet Feet, the nation’s largest franchisor of run specialty stores, is opening a new location in Long Beach, Calif., this September, bringing expert outfitting, innovative fit technology, and community-centric programming to the city’s residents. Located at 4101 McGowen...
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September 17, 2025
La Sportiva Announces Partnership with U.S. National Ski Mountaineering Team
Boulder, Colo. (Sept 17, 2025) /OUTDOOR SPORTSWIRE/ - La Sportiva, maker of the world’s finest mountain gear, today announced a two-year partnership with the USA Ski Mountaineering Association (USA Skimo). Through 2027, La Sportiva will serve as the official apparel and uniform sponsor of the U.S. National Ski Mountaineering Team...
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September 17, 2025
Altra Partners with Running Industry Diversity Coalition to Publish Trail Running Toolkit for BIPOC Runners
DENVER (September 17, 2025) /OUTDOOR SPORTSWIRE/ - Altra, an innovative leader in performance running footwear, has partnered with the Running Industry Diversity Coalition (RIDC) to publish Opening the Path to Trail Running: A Toolkit for Runners, Retailers, and Communities. This resource was developed with the goal of addressing systemic barriers...
