August 26, 2025

Bradshaw Taylor Appoints Nixon & Friends as North American PR Agency for ARTILECT and Sherpa Adventure Gear

BOULDER, CO (August 26, 2025) /OUTDOOR SPORTSWIRE/ - Bradshaw Taylor, the UK-based brand house representing some of the most respected names in outdoor, lifestyle, and country apparel, has selected Nixon & Friends as its North American public relations partner for ARTILECT and Sherpa Adventure Gear. With a proven track record...

August 26, 2025

Hyundai Supercharges Popfly’s Director of Influence Search with a Year of Free Wheels

COSTA MESA, Calif. (August 26, 2025) /OUTDOOR SPORTSWIRE/ — Popfly, the platform connecting over 10,000 creators with adventure brands, announces a partnership with Hyundai to take storytelling to the next level. Popfly is currently searching for its new Director of Influence, and in partnership with Hyundai, the selected creator will...

August 26, 2025

Island Optics Partners With Gale Force Twins New Video Series

BOCA RATON (July 30, 2025) /OUTDOOR SPORTSWIRE/ — Island Optics, one of the hottest new outdoor sports focused sunglasses companies on the market, has joined forces with the Gale Force Twins to help support their new digital series the Gale Force Experience. Captain Emily Gale and sister Captain Amanda Gale,...

August 26, 2025

Lighten up: Polartec® Celebrates Power Dry™ Mesh Lightweight Fleece for Warm Weather Pursuits

August 26, 2025 /OUTDOOR SPORTSWIRE/ - Polartec® – a Milliken™ & Company brand renowned for pioneering more sustainable and innovative textile solutions – has long been a trusted source for outdoor enthusiasts dressing for all aspects of weather in a variety of adventures and conditions. Carrying on the legacy for...

August 26, 2025

Royal Robbins advances sustainability goals with milestone year and new leadership

BERKELEY, Calif. (Aug. 26, 2025) /OUTDOOR SPORTSWIRE/ – Outdoor adventure brand Royal Robbins is celebrating a standout year for sustainability, building on its decades-long legacy of environmental stewardship. With significant progress across product design, sourcing, packaging, and innovation, the brand continues to raise the bar for responsible outdoor apparel. Rooted...

August 26, 2025

Skratch Labs Launches Electrolyte Booster and Reintroduces Everyday Drink Mix as Unsweetened Sport Drink Mix

August 26, 2025 (Boulder, CO) /OUTDOOR SPORTSWIRE/ – Skratch Labs, the Boulder-based leader in performance nutrition, announces the launch of Electrolyte Booster, a new unflavored electrolyte mix that can be easily added to any sports drink to customize sodium levels to an athlete’s individual needs, without a salty taste or...

August 26, 2025

New Report Uncovers Workforce Challenges and Opportunities in Maine’s Outdoor Industry

PORTLAND, Maine (August 26, 2025) /OUTDOOR SPORTSWIRE/  – A new statewide survey of 100 Maine-based outdoor companies and organizations offers fresh insights into the state’s $3.4 billion outdoor recreation economy. In collaboration with Maine Outdoor Brands (MOB) and the Maine Office of Outdoor Recreation, the 2025 Workforce Needs and Assessment...

August 26, 2025

RV Dealers Association Convention Workshop to Demonstrate RV/Boat Storage Options

Fairfax, VA (August 26, 2025) /OUTDOOR SPORTSWIRE/ - During a workshop at the upcoming RV Dealers Convention/Expo, dealers will have the opportunity to hear real-world examples from successful marine and RV storage providers who have taken advantage of storage as a revenue stream. The expert-led panel will host “Why Diversifying...

August 26, 2025

RecPak Announces Game-Changing Packaging Update:

August 25, 2025 /OUTDOOR SPORTSWIRE/ - RecPak, the veteran-founded company behind the outdoor industry's most convenient complete meal solution, today announced a significant packaging enhancement that transforms how adventurers approach backcountry nutrition and hydration. The updated RecPak pouch features an enlarged mouth spout that not only improves the user experience...

August 22, 2025

OrthoLite Vietnam Awarded Second Consecutive Best Companies to Work For in Asia Award

AMHERST, Mass. (August 22, 2025) /OUTDOOR SPORTSWIRE/ – OrthoLite®, the global leader of branded, high-performance, comfort footwear solutions, announces that OrthoLite Vietnam (OVN) has been awarded Best Companies to Work for in Asia by HR Asia for the second consecutive year. The award was presented during a ceremony in Ho...