PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
June 15, 2021
Kenzie Rodriguez Named Chief Marketing Officer of Outdoor Prolink
BOULDER, CO. (June 15, 2021) —Outdoor Prolink, the pro purchase program created for outdoor professionals at the heart of the industry, appoints Kenzie Rodriguez as Chief Marketing Officer (CMO). Rodriguez was the former head of marketing and membership of Outdoor Prolink and steps into her new position to continue to...
-
June 15, 2021
Velocity Global commits $1M to First Descents to expand adventure programs for young adults coping with multiple sclerosis
DENVER, June 15, 2021 - First Descents (FD) has announced a transformative $1 million contribution from Velocity Global to support the expansion of adventure programs for young adults living with multiple sclerosis (MS). Funds will support program development and help reach more than 1,000 MS participants over the next 5...
-
June 15, 2021
Outdoor Brands Rab and Lowe Alpine Release Their 2021 Sustainability Report
British outdoor brands Rab and Lowe Alpine (owned by Equip Outdoor Technologies Ltd.) have released their 2021 Sustainability Report. The report details specific milestones the company has achieved within its four strategic CSR pillars; Product, Planet, Partner, and People, demonstrating its bold ambitions to effect real change. It is the...
-
June 15, 2021
Wacaco’s new Picopresso will delight specialty coffee lovers
HONG KONG, June, 15th, 2021- Worldwide leader in portable espresso makers, Wacaco Company Ltd, is bringing their most compact and pro-oriented portable espresso machine to market. The Picopresso is a high-end manual espresso machine based on Wacaco's patented and groundbreaking piston-driven espresso machine technology, as seen in the Picopresso’s predecessors...
-
June 15, 2021
Announcing ASSOS USA and Pikes Peak APEX to Partner Again for The Hunt
Colorado Springs, CO – Sports Strategies announces Pikes Peak APEX and ASSOS USA will kick off The Hunt tomorrow, June 15th, when an ambassador will post the first clue on Instagram. Anyone who wants to join the 3-week scavenger hunt should follow @PikesPeakAPEX and @ASSOS_USA on Instagram for clues. Clues...
-
June 15, 2021
BAD Wrap Offers Versatile, Customizable Travel Protection for Tech and Other Fragile Valuables
BOULDER, Colo. (June 15, 2021) – BAD Equipment, creator of innovative accessories for photography and technology, today introduced the BAD Wrap – a posable cover that provides flexible, form-fitting protection for traveling with fragile equipment. The BAD Wrap is offered in three sizes, providing customized protection for everything from camera...
-
June 15, 2021
The Revive Slip-on from Kane is Active Recovery Footwear for Body and Planet
Westport, CT (June 15, 2021) — Kane Footwear, a new name in active recovery footwear, is excited to announce the direct-to-consumer launch of its flagship bio-based molded, EVA foam slip-on, the Revive™. Constructed from Kane’s sugarcane-derived BounceBack™ foam, the Revive utilizes thoughtful styling and an active recovery design to provide...
-
June 14, 2021
Dometic Announces Green Initiatives for 2021 and Beyond
Elkhart, Ind. (June 14, 2021) - Dometic North America - part of Dometic Group AB - the global market leader in branded solutions for mobile living in the areas of food & beverage, climate, power & control and other applications announces its sustainability initiatives for 2021 and beyond. As a...
-
June 14, 2021
One Time Rivals, Spartan and Tough Mudder Host Joint Obstacle Course Race Weekend in Central Florida
BOSTON, Mass. (June 15, 2021) – For the first time since Spartan’s acquisition of Tough Mudder, the brands will come together in a singular weekend to create the biggest celebration in the history of Obstacle Course Racing (OCR), each hosting its unique event style simultaneously at a single venue on December...
-
June 14, 2021
Celebrate International Day of Yoga by joining Yoga Gives to St. Jude Kids
MEMPHIS, Tenn. (June 14, 2021) –In celebration of International Yoga Day, join yogis Gopi Kallayil, Sarah Thomas Pilcher and Mariah Gibson for a free virtual class called Yoga Gives to St. Jude Kids at 9 a.m. CT on Saturday, June 19,via the St. Jude YouTube channel. Participants are encouraged to...
