PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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August 5, 2021
Salewa’s Route in Summer 2022
Alpine climbing is the ultimate mountain sport and its core principles have remained unchanged since its beginnings. Self-reliance using trad protection on multi-pitch routes, understanding objective dangers and correctly assessing your own abilities form the basis for successful climbing tours in alpine terrain. When it comes to climbing equipment, the...
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August 4, 2021
OrthoLite® CEO Glenn Barrett Named 2021 Recipient of Two Ten Footwear Foundation A.A. Bloom Memorial Award
AMHERST, Mass. (August 4, 2021) – Two Ten Footwear Foundation announces OrthoLite® founder and CEO Glenn Barrett will be the 2021 recipient of its prestigious A.A. Bloom Memorial Award for his tireless commitment and longstanding dedication to the footwear industry. The award was announced during the national organization’s Annual Gala...
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August 4, 2021
Visionary Sponsorship: Hyperice Partners with Blind Athletes
Colorado Springs, Colo. (August 4, 2021) The United States Association of Blind Athletes (USABA) announced today that Hyperice, the industry leader in recovery technology and pioneer of percussion, vibration, dynamic air compression and thermal technology, has officially signed a two-year sponsorship deal as the Official Recovery Technology Partner of USA...
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August 4, 2021
New Funding Enables Kitzuma Cycling Logistics to Continue Rapid Growth
Asheville, North Carolina (August 4, 2021) — Less than a year ago Kitzuma Cycling Logistics disrupted the bike industry with their ready-to-ride, door-to-door, bike-shipping service; now eight months in, with 15 major bike brands as clients, they’ve just successfully closed their first round of funding. They’ll use this fresh influx...
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August 4, 2021
Kora Expands its Yak Wool Midweight Outdoor Collection
August 4, 2021 - Kora (https://koraoutdoor.com), the pioneer in using yak wool for performance apparel, today announces the expansion of its Yardang Collection, to now include a new midweight (240gsm) Quarter-Zip Jersey, Hat, and Neck Gaiter. Kora has also introduced new colours Copper Orange and Lake Blue to this collection....
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August 4, 2021
UCO Goes ECO with New Mess Kits
Seattle, WA - August 4, 2021 - UCO has been crafting quality outdoor gear since 1971. In 2019, the brand debuted UCO Ware, a line of mess kits and utensils for the modern explorer. In their continuing commitment to embrace more sustainable practices and materials, they will debut their all-new...
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August 4, 2021
Geartrade Launches New Consignment Model for UnNew Outdoor Gear
Salt Lake City, UT (August 4, 2021) – After two decades serving as the go-to marketplace for outdoor enthusiasts to buy and sell used gear, Geartrade has even more in store: a new consignment selling option to make it even easier to sell used outdoor clothing and gear. Now, customers...
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August 3, 2021
New Holland Brewing Wins Spirits Business Award for Beer Barrel Bourbon
Holland, MI (August 3, 2021) -- New Holland Brewing, the Michigan based top-50 craft brewery, is honored to receive a Masters Medal from The Spirits Business in the American Whisky Masters Competition for their Beer Barrel Bourbon. Launched in 2008, the prestigious Global Spirits Masters rates and rewards excellence in...
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August 3, 2021
BUFF® Launches Digital Series “Anglers Driving Change”
SANTA ROSA, California (Aug. 3, 2021) - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, today announced the launch of a video series with Flylords, a digital media agency focused on fly fishing. “Anglers Driving Change” profiles three people, their...
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August 3, 2021
Ionic+™ Antimicrobial Treatment to Feature Exclusively in Flylow Gear Apparel
SCRANTON, PA. (August 3, 2021) — Noble Biomaterials, creator of advanced antimicrobial systems, announces today that the Ionic+™ fabric treatment is now the sole antimicrobial for Flylow Gear, the independent, homegrown and mountain-raised creators of outerwear and apparel. Ionic+ is uniquely positioned in the marketplace with antimicrobial treatments in both...
