PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
April 16, 2018
PEARL iZUMi Launches Custom iracelikagirl Apparel
Louisville, Colo. (April 16, 2018) - PEARL iZUMi has partnered with iracelikeagirl— a women’s endurance team and community founded by professional triathlete Angela Naeth— on an exclusive apparel collection that will launch on May 10 in the U.S. only. The line, consisting of an iracelikeagirl custom cycling top, short, warmers...
-
April 16, 2018
MY DEUTER ADVENTURE: Share your adventures with Deuter and win a breathtaking hiking trip to Germany
LONGMONT, Colo. – Deuter is shaking up the backpack world again with the release of its Futura Pro hiking pack with a new, even lighter, fully suspended Aircomfort Sensic back system. To celebrate, the German pack maker will roll out the red carpet with My Deuter Adventure, welcoming adventurers from...
-
April 16, 2018
Salewa North America Announces Transition in Leadership
Boulder, Colorado (April 16, 2018) - Salewa North America, the leading international mountain sports company born and bred in the Italian Dolomites which operates the DYNAFIT, SALEWA, WILD COUNTRY, and POMOCA brands in the United States and Canada, announced today a transition in its North American leadership. Dave Drulard was...
-
April 16, 2018
The Conservation Alliance Kicks Off First Backyard Collective Event of 2018 with Six Member Companies in Santa Barbara, California
Santa Barbara, Calif. (April 16, 2018) – More than 200 volunteers from six member companies participated in The Conservation Alliance’s Backyard Collective stewardship event in Santa Barbara, California on Thursday, April 12. The volunteers worked in support of the Santa Barbara Bucket Brigade to help with Open space debris removal,...
-
April 16, 2018
AKU Footwear Launches North American Ambassador Program
Montreal, Canada (April 16, 2018) - AKU Footwear, known for designing and producing some the world’s most comfortable Italian-crafted hiking and trekking boots, is looking for hikers, trekkers and backpackers who live in North America to be a part of their new North American Ambassador Team. These enthusiasts will work...
-
April 16, 2018
TerraTrike Sponsors Veteran Circumnavigating U.S. to Raise Awareness for PTSD
GRAND RAPIDS, Mich. — TerraTrike is proud to announce the sponsorship of Gregory Hook, a Navy veteran, who has embarked on a ride around the perimeter of the U.S. to raise awareness for military veterans struggling with post-traumatic stress disorder. “TerraTrike’s foundation was built from the dream of being...
-
April 14, 2018
Poland Wins Shardana OCR World Team Championships in Sardinia
(April 14, 2018) World OCR, OCR Europe and Shardana Events announced today Team Poland (OCR Polska) winners of the Shardana World Team Challenge today in Sardinia, Italy. Obstacle Course Race teams composed of two women and two men representing the Americas, Asia and Europe competed this morning under mild conditions...
-
April 13, 2018
City of Boulder to celebrate opening of first slackline course on May 4, Slackline Industries athletes to perform
BOULDER, Colo. (April 13, 2018) — In the last year, slacklining in Boulder has gone from an outlawed activity to the celebrated center of attention in the recently renovated Tantra Park. From 5-6:30 p.m. on May 4, the City of Boulder will host an official opening for the south Boulder...
-
April 13, 2018
Spartan Finds Its Tough – Darn Tough Vermont Named Official Sock, Spartan, U.S.
Northfield, VT (April 13 2018) – Darn Tough Vermont is now the Official Sock of Spartan U.S. Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, has partnered with Spartan, the world’s largest obstacle race (OCR) and endurance brand, becoming the Official Sock of Spartan U.S....
-
April 13, 2018
The American Alpine Club and Access Fund Set Sights on Third Annual Climb the Hill
Golden, CO — The American Alpine Club (AAC) and Access Fund — two of our country’s foremost climbing advocacy non-profit organizations — are teaming up for a challenging ascent: Washington, DC’s Capitol Hill. The climbing advocacy organizations will return to Capitol Hill May 9 – 11 for their annual Climb...
