Sports News and Press Releases about Outdoor Industry Sponsorships
Want to stay up to date on the latest press releases and news about sponsorships in the outdoor sports industry? Scroll below to view all outdoor sports sponsorship news.
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December 10, 2024
Trail Icon Tara Dower Renews Altra Partnership to Stay Out There
DENVER (Dec 10, 2024) /OUTDOOR SPORTSWIRE/- Altra and Altra Elite Athlete Tara Dower commit to a multi-year partnership, strengthening a collaboration not only rooted in athletic performance, but also the mission of inspiring young girls and women in the sport. Altra originally welcomed Dower, an American ultrarunner and thru-hiker, to...
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December 10, 2024
Headliners Khruangbin and Lord Huron to Perform at The Second Annual Outside Festival Presented by Capital One and REI Co-Op, May 31 – June 1, 2025
DENVER, Colo. – December 10, 2024 /OUTDOOR SPORTSWIRE/ – Following the overwhelming success of last year’s event, the Outside Festival with presenting sponsors Capital One and REI Co-op will return to downtown Denver’s Civic Center Park, May 31-June 1, 2025. Bigger and better, this year’s event will feature a top...
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December 9, 2024
Leave No Trace Selects Mountain Hardwear For Corporate Partner Of The Year 2024
Richmond, Calif. /OUTDOOR SPORTSWIRE/ - Mountain Hardwear is proud to announce it has been named the 2024 Leave No Trace Corporate Partner of the Year. This distinction honors the company’s relentless commitment to environmental stewardship and its proactive role in promoting sustainable outdoor practices. This recognition highlights Mountain Hardwear’s significant...
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December 5, 2024
La Sportiva Extends Relationship with Iconic Life Time Leadville Race Series
BOULDER, Colo. (Nov. 5, 2024) /OUTDOOR SPORTSWIRE/ - La Sportiva announced today that it is extending its relationship with the Life Time Leadville Race Series for another three years. The Italian brand will be the presenting sponsor and official footwear sponsor for all of the running events in the series,...
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December 4, 2024
BUFF® Partners with Jackson Hole Mountain Resort
SANTA ROSA, California (December 4th, 2024) /OUTDOOR SPORTSWIRE/ - BUFF®, certified B Corporation and world leader in headwear and neckwear for outdoor enthusiasts, announces a partnership with Jackson Hole Mountain Resort (JHMR). For the 2024-2025 season, BUFF® will be the official headwear and neckwear partner of JHMR: outfitting resort employees...
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December 4, 2024
Campagnolo And Team Cofidis: Together for the 2025 World Tour
/OUTDOOR SPORTSWIRE/ - The sporting year comes to a close with news that many in the cycling world had been expecting and hoped for. In 2025, Campagnolo will be back at cycling’s “top table” thanks to a partnership it has recently confirmed with one of the World Tour’s biggest teams: Team...
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November 21, 2024
Helly Hansen and The Ocean Race Renew Partnership in Long-Term Extension
OSLO, NORWAY (21 November 2024) /OUTDOOR SPORTSWIRE/ – Helly Hansen, the leading global sailing brand trusted by professionals around the world, and The Ocean Race, known as sailing’s toughest team challenge, are proud to announce the renewal of their long-standing partnership. With the extension of the partnership, Helly Hansen will...
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November 20, 2024
Suunto Race S Titanium Courtney – The special glow-in-the-dark watch, designed with Courtney Dauwalter
VANTAA (19. November 2024). /OUTDOOR SPORTSWIRE/ - Courtney Dauwalter, the expert of ultra running, is known for her unmatched mental toughness. She breaks down races into manageable sections, focusing on the next milestone, and uses positive self-talk to stay driven. Phrases like "embrace the pain" and "right foot, left foot"...
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November 18, 2024
Pedal Imua: A Charity Ride on the Gran Fondo World Tour® Calendar
November 18th. /OUTDOOR SPORTSWIRE/ - The West Maui Loop, widely celebrated as one of the best cycling routes in the world, takes center stage with the annual Pedal Imua, a special charity ride on the Gran Fondo World Tour® schedule. Since 2022, this event has proudly closed the year-round Gran...
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November 18, 2024
GU Energy to Support the Running Industry Diversity Coalition as its Next Spotlight Partner
/OUTDOOR SPORTSWIRE/ - GU Energy Labs is proud to announce the Running Industry Diversity Coalition (RIDC) as its GU Gives spotlight partner for 2025-2026. RIDC, which celebrates its fifth year of advocacy in 2025, is an educational nonprofit working to unite the running industry to improve inclusion, visibility, and access for...
