Sports News and Press Releases about Outdoor Industry Sponsorships
Want to stay up to date on the latest press releases and news about sponsorships in the outdoor sports industry? Scroll below to view all outdoor sports sponsorship news.
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January 22, 2025
Altra Expands Athlete Roster with Trail Runner Hans Troyer
DENVER, CO (January 22, 2025) /OUTDOOR SPORTSWIRE/ – Altra, a leader in performance running footwear, is proud to announce the signing of trail running standout Hans Troyer to its roster of athletes. Known for his passion for pushing boundaries and his recent rise in the trail running community, Troyer embodies...
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January 22, 2025
KOO Eyewear Continues Partnership with Red Bull – BORA – hansgrohe through 2025
UK (January 22, 2025) /OUTDOOR SPORTSWIRE/ - Premium Italian eyewear brand, KOO Eyewear, has announced the continuation of their official partnership with the professional German cycling team, Red Bull - BORA - hansgrohe. KOO Eyewear and Red Bull - BORA - hansgrohe kick started their 2025 race calendar with the...
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January 21, 2025
Under Armour and BlacktipH Announce New Partnership
/OUTDOOR SPORTSWIRE/ - Under Armour today announced a multiyear partnership with BlacktipH, the world’s leading fishing show in subscribers and viewers, and a powerhouse in outdoor content development. This collaboration brings together Under Armour’s innovative product engine and athlete roster with the unparalleled experience, reach, and influence of BlacktipH in...
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January 17, 2025
Toyota Returns as Presenting Sponsor of The Dyrt’s 2025 Camping Report
PORTLAND, Ore. /OUTDOOR SPORTSWIRE/ — The Dyrt, the No. 1 app for camping availability, photos and reviews, is collaborating with Toyota Trucks to create the 2025 Camping Report. This edition of the award-winning Camping Report will mark the second consecutive year with Toyota as the presenting sponsor. The Dyrt's 2024...
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January 15, 2025
Jackson Hole Mountain Resort Unveils Athlete Roster, Event Changes For Return of Kings & Queens of Corbet’s
(TETON VILLAGE, WYO.) /OUTDOOR SPORTSWIRE/ - Jackson Hole Mountain Resort (JHMR) today unveiled the athlete lineup for the seventh annual Kings & Queens of Corbet’s ski and snowboard invitational, welcoming back five previous champions and a deep roster of elite athletes who will push the limits of skiing and snowboarding...
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January 13, 2025
Adventure Cities Set to Premiere on OutsideTV in February 2025
January 13, 2025 /OUTDOOR SPORTSWIRE/ - The team at Heliconia is thrilled to announce that Adventure Cities will premiere on OutsideTV in February 2025! This milestone marks a significant achievement for Heliconia’s network distribution, as OutsideTV brings this fast-paced and exhilarating travel show to a wider audience. Adventure Cities takes audiences on...
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January 13, 2025
Black Girls RUN! & Jogology Announce New National Partnership
January 13, 2025 /OUTDOOR SPORTSWIRE/ - National running group Black Girls RUN! (BGR!) and performance running sock company, Jogology have announced a national partnership through 2026 to help bring exposure to both brands in the running space. “We are excited to have Jogology as an exclusive running sock partner. Their commitment...
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January 7, 2025
Flylow Sponsors Defending Freeride World Tour Snowboard Champion Erin Sauvé
DENVER, COLORADO (January 7, 2025) /OUTDOOR SPORTSWIRE/ – Flylow, a leader in mountain apparel, is pleased to announce its sponsorship of Erin Sauvé, the reigning Freeride World Tour (FWT) women’s snowboard champion. Sauvé captivated FWT fans last year, going from an unsponsored snowboard instructor to FWT champion in her rookie...
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January 2, 2025
FinisherPix is the Official Photography Partner for the Inaugural San Antonio Marathon to Capture Historic New Chapter in Texas Running
BOULDER, Colo. - January 2, 2025 /OUTDOOR SPORTSWIRE/ - FinisherPix, the premier provider of endurance sports photography powered by Outside Interactive Inc., is proud to announce its partnership with the newly established San Antonio Marathon, set to make its debut on December 7, 2025. This collaboration unites FinisherPix's photography expertise with...
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December 27, 2024
Sumarpo Powers IRONMAN 70.3 Muskoka with Eco-Friendly Wetsuits Through 2025
December 27, 2024 /OUTDOOR SPORTSWIRE/- Muskoka’s wild landscapes and iconic lakes define the IRONMAN 70.3 experience. Partnering with Sumarpo through 2025, the race deepens its alignment with nature, offering athletes a wetsuit choice that reflects their respect for the environment and their love for the sport. Nestled in Canada’s picturesque...

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