Sports News and Press Releases about Outdoor Industry Business
Want to stay up to date on the latest press releases and business news in the outdoor sports and camping industries? Scroll below to view all outdoor industry business news.
-
January 4, 2021
Safety issues mount as skiers hit backcountry in pandemic
Skiers and snowboarders flocked to the backcountry almost immediately after resorts across the country shut down last spring because of the coronavirus. Associated Press
-
January 4, 2021
How Arc’teryx parkas and Salomon hiking boots became high fashion
Urban guys are wearing technical outdoor gear from brands like Patagonia, And Wander and the North Face. They look like they could summit Everest—but they’re probably just running to Starbucks. WSJ [paywall]
-
January 4, 2021
Every day that the National Parks are free in 2021
There's no better way to celebrate these holidays than by exploring our public lands. Outside
-
December 30, 2020
onX Mapping App Acquires Adventure Projects Network
onX announced its acquisition of Adventure Projects, Inc., a network of websites and mobile apps with specific content for climbing, mountain biking, skiing, hiking, and other forms of outdoor recreation. onX will continue working with Adventure Projects’ network, and will also collaborate with outdoor and nonprofit partners to expand its...
-
December 29, 2020
Crosson Ski, rygr Carve Out Relationship
TUKWILA, Wash. (Dec. 29, 2020)— Crosson Ski announces its partnership with active lifestyle marketing agency, rygr, which will provide public relations and marketing services to the Washington-based craft ski maker. Crosson Ski founder, Chase Englehart recently announced the arrival of Olympian Bode Miller as chief innovation officer, who joins former...
-
December 28, 2020
Echelon Fitness Raises $65 Million
The financing is led by Goldman Sachs Growth, along with participation from existing investor, North Castle Partners. Echelon produces over 30 live classes daily and offers a library of nearly 5,000 on-demand, led by its team of trainers. SGB Media
-
December 28, 2020
Salomon Expands Partnership with Locally to Launch ‘site2snow’ Program
OGDEN, Utah (Dec. 28, 2020) – Salomon and Locally are evolving their long-term partnership in order to provide customers with the option to purchase hardgoods products online and pick up in-store with premium retail partners. This expansion of services aligns with the shift in consumer behavior and will allow customers...
-
December 24, 2020
The Ski Company That Wants to Sell Fewer Skis
Season Equipment, the ski and snowboard company skier Eric Pollard and snowboarder Austin Smith, together with industry vets from Armada, K2, and Line, are launching and selling skis and boards which will change the footprint and life span of products - to break the cycle of buying new gear every...
-
December 23, 2020
Kane Footwear Names Purple Orange Brand Communications as Public Relations Agency of Record
Westport, CT — Kane Footwear, a new name in active recovery footwear, is pleased to announce a partnership with Purple Orange Brand Communications to oversee all PR efforts on behalf of the brand. Kane’s flagship slip-on shoe, the Revive, will launch on February 2, 2020 and is the company’s first...
-
December 22, 2020
Gucci’s North Face Collaboration Officially Makes Hiking a Fashion Statement
Gucci revealed its collaboration with North Face, capitalizing on the current, situation-induced trend and hinting at how high fashion brands can better cater to the real-life needs, ideals and habits of its customers in the future. Footwear News
-
December 22, 2020
Bass Pro parent to acquire Sportsman’s Warehouse
The Great American Outdoors Group, parent company of Bass Pro and Cabela’s, has agreed to acquire Sportsman's Warehouse for $18 in cash per share, bringing Bass Pro and Cabela's product brands, including fishing and hunting gear, to Sportsman's Warehouse. Retail Dive
-
December 21, 2020
Ski Towns and the Ski Bums Who Staff Them, Ponder Their Survival
Mountain communities have faced plenty of challenges over the years—economic inequality and high rent, climate change and drought and wildfires, overtourism, but the ski town workforce, who often work multiple jobs to make ends meet, are finding it harder than ever to afford the cost of living. Adventure Journal
-
December 21, 2020
The Conservation Alliance Announces Fourteen New Members
Bend, Ore. (December 21, 2020) – The Conservation Alliance is excited to welcome 14 new member organizations as we close out the 2020 year, adding to its growing list of more than 250 companies committed to conservation and the protection of North America’s wild places. These member organizations pool their...
-
December 21, 2020
Grassroots Outdoor Alliance wraps up ‘year of resilience’ with 10 new retail members and strong 3Q and 4Q sales
ASHEVILLE, NC – Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of independent specialty retail, is announcing the addition of 10 new retail members as well as strong 3Q and 4Q results, as the group puts the final touches on a challenging and wildly unpredictable year....
-
December 21, 2020
PeopleForBikes Extends Partnership with International Mountain Bicycling Association
BOULDER, COLO. (December 21, 2020) — PeopleForBikes, the nation’s leading bicycle advocacy organization, is proud to announce a renewed partnership with the International Mountain Bicycling Association (IMBA), the world leader in mountain bike advocacy since 1988. “Our mission is to make biking better for everyone. Partnering with IMBA is a...
-
December 21, 2020
Orvis Names Reenie Benziger Chief Product Officer
MANCHESTER, Vt. (Dec. 21, 2020) —Orvis, the family-owned and operated outdoor retailer that specializes in fly fishing gear, dog products and active lifestyle apparel, announces today that Reenie Benziger has been named chief product officer, effective January 11, 2021. In this new position, Benziger will provide executive oversight for all...
-
December 19, 2020
Yahoo Finance Digital sales and China emerged as the twin pillars lifting Nike’s Q2 earnings
The sportswear giants’ Q2 revenue came in at $11.2 billion vs. $10.55 billion expected and $10.33 billion year over year. Earnings per share came in at 78 cents vs. 62 cents expected and 70 cents year over year. Digital sales and China emerged as the twin pillars lifting Nike’s Q2...
-
December 18, 2020
Dick’s SG Partners For Same-Day Delivery
Dick’s Sporting Good and Instacart announced that the companies have partnered to launch same-day delivery from more than 150 stores to provide another safe and convenient shopping option for its customers during the holidays and beyond. Stores impacted include Dick’s locations in Connecticut, Delaware, Georgia, Maryland, New Jersey, New York,...
-
December 18, 2020
Outdoor Research welcomes new Vice President of People and Culture
SEATTLE, Wash. (Dec. 18, 2020) – Outdoor Research, a leader in functional outdoor, tactical and medical apparel and accessories, welcomed Brett Kruse to its leadership team this week. Kruse joins OR as its new Vice President of People and Culture, where he will lead Human-Relations initiatives, including growing upon a...
-
December 18, 2020
Backcountry Partners with USA Nordic as Official Retailer, Licensed Gear and Apparel Supplier
PARK CITY, Utah (Dec. 18, 2020) – Backcountry, the online specialty retailer of premium outdoor gear, accessories and apparel, announced today that it will partner with USA Nordic, the national leadership organization for nordic combined and ski jumping. Backcountry will serve as the official online retail store of licensed USA...
-
December 18, 2020
Garmin UNBOUND Gravel and Major Taylor Association Commit to Growing Inclusion in Gravel Racing
EMPORIA, Kans., (Dec. 18, 2020) — Life Time, the nation’s premier healthy lifestyle brand which owns and produces the Garmin UNBOUND Gravel event, is pleased to announce a new partnership with Major Taylor Association as part of Life Time’s ongoing commitment to growing diversity at gravel cycling events. This partnership...
-
December 18, 2020
Houdini Previews its Most Circular Collection of FW21 Sportswear
Stockholm. Sweden 18 November 2020 - Swedish Circular Sportswear brand Houdini today announces the launch of its FW21 collection. By reimagining not just how products feel on your body but how brands launch new products in what is typically a closed door event. With the goal to be 100% circular...
-
December 17, 2020
TAXA Outdoors Announces New Headquarters with Increased Production Capacity
HOUSTON (December 17, 2020) — Marking a year of significant growth in the Outdoor industry with an uptick in outdoor recreation and rising demand for recreational vehicles, TAXA Outdoors, the leading manufacturer of lightweight, mobile human habitats for outdoor adventure, announces it will open its new 69,356 square-foot headquarters in...
-
December 17, 2020
Astral Names New Rep for Texas Region
Asheville, NC – December 17, 2020 – Astral, manufacturer of award-winning PFDs and footwear, is excited to announce the addition of Stephen Seaton to its sales team. Seaton will represent the brand across Texas, Arkansas, Louisiana, and Oklahoma. An independent rep for nine years, Seaton brings a well-honed skillset and invaluable...
-
December 17, 2020
Bluebird Backcountry Opens Reservations for the 2020 / 21 Season
(KREMMLING, CO) — Starting today, skiers and snowboarders are able to reserve day passes, backcountry lessons, and backcountry rental equipment at Colorado’s newest ski area, Bluebird Backcountry. The no-chairlifts, ski-patrolled area announced plans in September for its first full season at Bear Mountain, on the Continental Divide between Kremmling and...