February 22, 2024

Strava and Fi Partner to Launch a first-of-its-kind Integration for National Walk Your Dog Day

SAN FRANCISCO – February 22, 2024/OUTDOOR SPORTSWIRE/ – Strava, the leading digital community for active people with more than 120 million athletes, today announced a new partnership with Fi, the connected dog collar and health platform. Launched as a celebration of Walk Your Dog Day, Strava and Fi’s partnership gives athletes...

February 22, 2024

Cotopaxi Introduces Más Vida Resale Program

Salt Lake City, UT. (February 22, 2024)/OUTDOOR SPORTSWIRE/ – Certified B Corporation™ and impact-driven adventure brand, Cotopaxi is proud to expand their gear trade-in program with the introduction of Más Vida, the brand's new resale program in partnership with Trove and Tersus Solutions, encouraging consumers not only to trade-in but...

February 22, 2024

New EVO BT Avalanche Transceiver Delivers Modern Performance and Intuitive Features

OREM, UTAH (February 22nd, 2024) /OUTDOOR SPORTSWIRE/ - ARVA, the well-known French producer of avalanche safety equipment, is proud to announce the arrival of its next generation avalanche transceiver, the EVO BT, designed with effective modern features and a simple interface designed for all users. The perfect all-round transceiver, the...

February 21, 2024

Camping World Selling More New Models but Lower ASPs Cut into Revenues

Camping World Holdings, Inc. Chairman and CEO Marcus Lemonis in a company release new vehicle same-store unit growth turned positive beginning in December 2023, and January and February to-date are trending up from mid-single-digit to low-double-digit growth. Revenue was $1.1 billion in the fourth quarter, a decrease of 13.4 percent...

February 21, 2024

KOA’s Monthly Report Highlights Surge in 2024 Travel Bookings

Kampgrounds of America (KOA)’s latest monthly report showed a significant uptick in travel bookings for the 2024 season, particularly among Gen Z campers. The report indicates the continuing trend of integrating road trips with camping, noting a 10% higher preference for road trips over traditional camping activities. This preference highlights a...

February 21, 2024

National Forest Foundation (NFF) President and CEO, Mary Mitsos to transition out ahead of the next phase of the organization’s growth.

Missoula, MT., Feb. 21, 2023 /OUTDOOR SPORTSWIRE/ - Today, the National Forest Foundation (NFF), the only congressionally chartered non-profit for the United States Forest Service (USFS), announced that its President and CEO, Mary Mitsos, will step down from her role as the organization embarks on its next phase of growth....

February 21, 2024

Vvolt’s Slice Lite is the Ultimate Everyday Utility Bike

PORTLAND, Ore. /OUTDOOR SPORTSWIRE/ - Vvolt, a company focused on making e-transportation the most common form of mobility, today introduces the Slice Lite, a super adjustable electric utility bike offering a sleek design and easy handling with or without a load. Since its inception, Vvolt has focused on designing and building...

February 21, 2024

K2 Names the Sideways Life as PR Agency of Record For K2 Ski

Seattle, WA /OUTDOOR SPORTSWIRE/ - K2, the original American Ski and Snowboard Brand, has named The Sideways Life as its public relations agency of record for K2 skis and boots. The Sideways Life will support K2’s brand and product communications beginning with the launch of its new collection for the...

February 20, 2024

Jetboil® Sparks Strategic Partnership with Darby Communications

February 20, 2024 -- Racine, WI /OUTDOOR SPORTSWIRE/ – Jetboil®, the world’s leading innovator of outdoor cooking systems, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor, active lifestyle, and hunt/fish markets. Effective immediately, Darby Communications will serve as Jetboil’s PR agency of record,...

February 20, 2024

Fjällräven, Teva and Breeo Join OutsidePR for Strategic Public Relations Support

Sausalito, Calif., (February 20, 2024)/OUTDOOR SPORTSWIRE/ – This month marks a significant milestone as OutsidePR, North America’s leading boutique active lifestyle and outdoor PR agency, proudly announces strategic partnerships with leading active lifestyle brands, Fjällräven, Teva, and Breeo to provide comprehensive public relations support. These collaborations are set to redefine the...